What is the order grabbing mechanism of Lalamove?

Lalamove’s order-grabbing mechanism is hierarchical. Car rental orders are first satisfied. Most of the vehicles are owned by Lalamove internal staff. In order to satisfy the renters’ monthly rent payments on time, priority is given to dispatching orders.

The second is the car purchase order, that is, those who buy cars from Lalamove usually pay in installments. In order for them to pay on time every month, when the car rental alone cannot be completed, the order will be given priority.

Excellent chef orders who often take videos to speak well of the Lalamove platform will be given priority in dispatching orders.

Senior members generally hear the single tone before mid-level and low-level members.

Non-membership orders are generally orders that others do not want, but they are rare and rarely heard.

This is my analysis. I don’t know whether it is correct or not. For reference, I don’t have a membership and I basically don’t hear orders every day. My income in March is as follows:

If I don’t want to give you a winning bid, what can you do? Bite it?

Among all these platforms, Lalamove is probably the weirdest!

If people who often use Lalamoul ask the driver if he is doing a good job, they will probably criticize the company; if you want to describe it in one sentence, it can be said to be - begging with a golden rice bowl! !

If you go to IKEA to buy something, you will find that the same iced black tea that costs 4 yuan costs 4.5 yuan. It seems to be 50 cents, but it is actually 12.5% ??more expensive than others! They are not in a monopoly position or have a large share of the entire market (compared to the total number of convenience stores in the Pearl River Delta); what is the market share of Lalamove? At least 50% or more! But they seem to have no other solution except lowering prices!

This means we have to talk about their awesome business model. As long as you learn this essence, no matter which similar industry you copy, you can skyrocket!

As far as I know, if a driver wants to join the platform and activate the order-taking function, he has to pay about 2,000 yuan; if a driver quits the platform, he can get a refund of about 1,000 yuan. Where did the other money go? Of course it belongs to the platform.

Do you think the platform blindly reduces shipping costs and puts forward various harsh and unreasonable requirements just to attract customers? Of course it is! But it is not the main [slap in the face]

For example, there are about 500,000 active drivers registered on the platform now. If the entire market share requires exactly 500,000 drivers, under normal operations, this will Once a balance is reached, everyone can live well; but from the platform's perspective, this is just stagnant water in a small fish pond!

Because there are tens of millions of potential drivers outside the platform! Compared with the hundreds of thousands of drivers on the platform, this is simply an ocean! If we continue to harvest on a scale of half a million drivers, you can imagine how much benefit this will bring!

How to introduce water from the sea into this small fish pond?

This is where the platform model is awesome! Raise the water level at the entrance of the fish pond that connects to the sea (new drivers can make a month or two of money), and lower the water outlet to a very low level (you can't get orders and can't make money); in this way, the water in the sea will keep flowing. It keeps flowing in!

So you will find that no matter how the economy changes, there is no doubt that platform opportunities will continue to recruit new drivers on a large scale! New drivers will be charged 2,000 when they join, and experienced drivers will be refunded 1,000 if they quit! Perfect!

Then maybe you want to say that it is not good for them to directly earn money from customers?

After all, customers’ money is limited, and the limited market demand has to compete with other companies in the market. When will we be able to become one of the world’s top 500 companies? But if you harvest drivers according to the current model, it is simply a perpetual motion model. It does not matter how big the freight market is. As long as the freight driver market is large enough, leeks will grow fast enough!

What's more, no matter how the freight price is reduced or the number of drivers is increased, it will not lose a cent! There is a saying in the TV series, do you still remember it? "What's yours is mine, and what's mine is still mine"! Anyway, no matter who is the driver, the deposit, membership fee, and commission are all indispensable!

So, back to the topic, you don’t need to study the order-grabbing mechanism! From the moment you join Lalamove, it is destined that you must leave Lalamove! It is destined that when you become an experienced driver, you will not be able to grab orders in many cases!

You only need to spend 2 yuan to buy a bet, and the dealer has the final say as to whether you win or not!

Preferred drivers can dispatch unlimited orders every day, divided into levels 1, 2 and 3. There are three or two orders dispatched every day. It is difficult to grab orders if you are not selected as the preferred driver. I hope Didi Freight will open in the city within this year and hope for a better platform. Add freight.