Shi San said.

With the development of the times, the influence of stars is growing, and brands are also on the move. In order to obtain higher interests, they are looking for celebrity endorsements.

However, not all stars can get suitable brand endorsements, and some celebrity endorsements can only be described as "shocking".

Recently, "Shi San's younger brother" Leo endorsed a beauty product. His hairstyle and makeup were accused of being greasy. What happened?

Seeing Leo holding lipstick and greasy hair and sticking it tightly to his scalp, Brother Easy has long since disappeared, only greasy.

I don't know if you have seen "High-quality Male Courtship Video". Leo's style is like that one. After reading it, netizens can't help but want the Leo team to find a business claim.

In fact, the appearance of celebrity endorsements is really not decided by artists, and it has also caused many rollover situations.

First, Jiro Wang and Chen Bailin support sanitary napkins.

Jiro Wang once endorsed a sanitary towel brand. In the advertisement, he first said a magical advertisement.

Later, he danced with a group of animated characters behind him. Although full of movement, the man's endorsement of sanitary napkins always feels that something is wrong.

However, after all, Jiro Wang received the advertising fee, and the whole process was very pleasing. He deserves to be a "dedicated (money) artist".

Coincidentally, besides Jiro Wang, Chen Bailin also endorsed sanitary napkins.

His advertising words are "much tougher" than Jiro Wang's, and he is euphemistically called "personal care of Bai Lin".

I don't know how women feel when they think of this advertisement when they use this sanitary towel.

Second, Louis Koo speaks for the center and milk powder.

You heard me right. It's the Confucius Center, and the spokesman is Louis Koo.

Louis Koo always gives the impression of being cold and handsome, especially after tanning, which makes him feel even cooler.

In fact, Louis Koo has told the media that he likes children very much.

In this advertisement, Louis Koo wears a white coat, slowly picks up the baby, and then kisses him with a smile, showing great tenderness.

In addition to supporting the Confucius Center, Louis Koo also supports milk powder.

In the advertisement, he not only showed the kindness of a father, but also taught everyone to distinguish between true and false milk powder. It's definitely a conscientious advertisement.

However, Louis Koo has no children until now. Maybe he expected the children to receive such advertisements.

Third, Joker Xue speaks for breakfast.

Joker Xue used to shoot advertisements for a video platform. In order to appeal to everyone to eat breakfast, the slogan is also well written, "I must remember to eat breakfast when I am away."

So far, there seems to be no problem, and the meaning of the advertisement is good, but the crux of the problem lies in Joker Xue.

I saw him take out the deep-fried dough sticks from his pants, dip in the soybean milk in his hand and eat it. After eating, he also showed a strange smile. This series of behaviors makes people feel sick.

I really don't know which wonderful director designed it, and Joker Xue didn't seem to reject it, which made people watch it all over.

Endorsement is risky, so be careful when taking orders.

Four, Jackie Chan endorsement overlord shampoo

Jackie Chan's endorsement can be said to be well known throughout the country!

For a while, this advertisement was also made into a ghost film, which was very brainwashing.

At that time, this advertisement was all over the Internet, and "duang" became a new online hot word.

However, after investigation, it was found that Wang Ba shampoo could not blacken hair and prevent it from falling off, which was exposed as a fake by TV stations.

After being exposed, the sales volume of this product plummeted. Although there is no substantial loss for Jackie Chan, it affects his credibility.

Degang Guo endorsed slimming tea.

Like Jackie Chan, Mr. Guo was questioned because of his endorsement.

Supposedly, with the mature image of Degang Guo, it is more appropriate to endorse slimming tea. But the problem is that Degang Guo has been like this for so many years and hasn't lost weight at all.

Moreover, the advertising words of this slimming tea are quite exaggerated, "clear the stool, reduce blood fat and lose weight, and quickly smooth the belly."

This also led customers to question the product effect, and then a series of disputes occurred.

Because of the exaggerated advertising words, people bought them one after another, but the effect was not good, so the number of complaints increased greatly, which finally attracted the attention of consumer associations.

After investigation, it was found that the slimming tea was fake, so Degang Guo was taken to court.

Sixth, Jay Chou speaks for hand-grabbed cakes.

There has always been a saying among the people that "fans can afford what Jay Chou endorses"!

This sentence not only shows that the things endorsed by Jay Chou are cheap, but also represents that he has got many advertising endorsements.

What kind of Youlemei milk tea, Aima Inc., is well known to the public.

However, did you know that Jay Chou also spoke for cake grabbing?

On one occasion, some netizens came across a cake stall with photos of Jay Chou printed on it while shopping. Passers-by thought it was fake.

I didn't expect that after some verification, I knew that Jay Chou really endorsed the hand-held cakes, and the sales of this brand of hand-held cakes were still very high.

I can only feel that Jay Chou's endorsement is really shocking.

Seven, laymen speak for beautiful women.

LAY also endorsed a beauty product, which is said to be the same as that endorsed by Leo.

I wonder what the brand is thinking. Every time the styling is shocking, it simply ruins the handsome male star.

Although the theme of people is very clear, that is, to create a real puppet, it appears in front of the camera like this, which makes people inexplicably nervous and cold behind.

There are many netizens who are more direct and say, "This makeup is like funeral makeup."

The merchants' intentions are good, and the stars they are looking for are also top-notch, but it is difficult to arouse netizens' desire to buy such makeup.

Eight, Huang Xuan endorsement beauty.

If the top two are brand design mistakes, then Huang Xuan's failure is a personal reason.

In the advertisement, Huang Xuan painted a thick eye shadow, a messy broken hair and a personality dress, which looked very shocking.

In fact, this kind of dressing on idol stars may achieve good results, but Huang Xuan is really not suitable for this style.

As a Mesozoic acting school, acting well is enough. Why challenge these things?

Nine, Jordan chan, Nick Cheung and others speak for the legend

"I'm Jordan chan, if I'm a brother, cut me." "I'm Zhazhahui, and I'll wait for you in the legend.". I believe many people are familiar with these lines.

Compared with other brand endorsements, game endorsements are easier. Everyone has only a few short words and even few actions.

However, the endorsement of the game is also the most harmful endorsement.

The benefits they keep saying, such as "high explosion rate, second recovery", actually don't exist at all, and these stars have never played it themselves.

When players enter the game, they will find that what they expect is just an illusion.

X. Angie Chiu endorsed snake gall oral liquid.

After talking about male stars, let's talk about those actresses who have won wonderful endorsements.

Angie Chiu, I believe everyone is familiar with it. With a "Legend of the White Snake", it spread all over the country. However, after becoming famous, Angie Chiu got the endorsement of snake gall oral liquid.

In the advertisement, she dressed up as a woman in white and held a scroll with the words "Good snake gall can relieve cough".

After seeing this advertisement, netizens joked that "White Snake actually spoke for her bravery"?

Eleven, Chris Lee endorsement condoms.

I have to admit that Brother Chun has courage. Even male artists had never endorsed condoms before her.

The brand she speaks for is Jasper Bang, and she has always spoken for her with cartoon images.

This time, Chris Lee appeared in the advertisement together with the cartoon image, and she also got a "friendly" name-Bond Girl.

According to the brand, Chris Lee was chosen as the spokesperson because Chris Lee's image is very hippie style, which is very suitable for their brand image.

Moreover, Chris Lee debuted from Super Girl, and the slogan of "sing if you want, sing well" is also in line with the brand concept.

Twelve, Michelle Chen endorsement steamed buns.

Michelle Chen's The Condor Heroes was rated as the worst version by netizens. Because of her round face, she also won the title of "steamed stuffed bun".

I didn't expect that there would really be a steamed stuffed bun manufacturer looking for her endorsement, and I had to admire the merchant's mind.

And Michelle Chen's heart is also very strong, with Chen Xiao's support, which is a hardcore brand endorsed by husband and wife.

Thirteen, Yang Mi endorsement depilatory cream

Yang Mi, the flower of the post-80s generation, once endorsed a wonderful product-depilatory cream.

From this product alone, it is very different from Yang Mi.

Moreover, Yang Mi put depilatory cream under his arm in the advertisement, which almost broke the goddess dream of fans.

Although Yang Mi's armpit looks white and clean, it gives people only one word-strange.

In fact, the product of depilatory cream has rarely appeared on the screen for so many years. I believe that Yang Mi was determined to accept such advertisements.

There is nothing wrong with celebrity endorsement, which is the inevitable trend of the times. But both businesses and stars are responsible for their own advertisements.

In all fairness, if you receive the endorsement of fake and shoddy products, it will not only damage your reputation, but also mislead the fans who trust you, and it will not be worth the candle.

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