How to write the copy of the investment promotion manual?

There are many fans the day after tomorrow these days, and I always want to share my experience in investment promotion copywriting, so I will continue to share my writing skills with you, hoping to help you! So, today, let's talk about how to write a good investment promotion copy, so that the investment promotion meeting can get twice the result with half the effort. Three core writing methods of investment promotion copywriting! Write 1. Explore customer motivation, customer motivation will always be your focus! No matter what copy you write, the most important thing is of course to locate the consumer groups. For example, if you are a sock wholesaler, you will find that how to open a store should be written in the investment promotion document after digging deep into the psychological motives of customers. How to start a business? Wait, instead of boasting about how good socks are, targeted copywriting will be more effective, and the crowd will instantly swell to the point where you can't even find the edge. It is necessary to describe the present situation of this industry. For example, the investment copy of mobile phone can analyze the trend of mobile phone market in detail, the biggest difference between products and other products on the market, and the benefits that products will bring to users. These can be described in detail in the investment copy. Writing method 2. Repeatedly, there is no more investment copy, but the point of view is clear. It is constantly stressed that many people always feel that writing a copy is a very complicated matter, and it takes fresh ideas to write it well. In fact, if you look at the advertising copy of melatonin, which has remained unchanged for more than ten years, "No gifts this year, only melatonin", the biggest essence of marketing is to occupy users' minds. The simplest and rudest way to occupy the user's mind is to repeat, repeat and repeat. Repeat the advertising language you think is better, repeat the product highlights, and even repeat the corporate background. A senior advertiser once said that they have 17 stores in Alibaba TrustPass, and these 17 stores are all the same tricks, uploading the same pages and the same investment promotion copy, but the title, attributes and keywords are different from the following dispensable things. Writing 3. The momentum is the first. No aura, no contrast, no value, don't you think? In addition to good products, the success of the project must be supported by perfect services. You can fully display the services you can provide in the investment promotion copy. For example, professional team escort, such as business guidance, such as technical knowledge training, promotion support, marketing detonation and so on. Finally, tell readers that advertising investment and great influence will soon sweep across the country, making customers easily and stably profitable. In addition to daring to draw a "blueprint" and analyze industry trends, you can also use specific cases that have been successful, and the successful cases of agents can stimulate agents more. Because customer witness is the most powerful endorsement, and herd effect is also very important in advertising, the power of example will definitely make the copy more convincing. Good investment copy, I can talk! Finally, I will share with you the ultimate killer skill of investment promotion copywriting. Needless to say, direct dry goods. Brand-side investment copywriting is a super six-step method: Step 1: Title Step 2: Start Step 3: Evaluate Step 4: Value Step 5: Commitment Step 6: Action Summary: Investment copywriting is the ability to look at basic skills, and it can't be achieved overnight! Writing an investment promotion copy requires long-term practice. Try to write one first. The backstage can send it to Brother Zhongyuan to help you modify it, free of charge! Planning life, life planning, @ Toolcommunity You have questions, I have answers!