How to sell WeChat business and how to add more people?

What is the most important thing in the world of WeChat business? Yes, it is the source of tourists. +V: zmh [6] ② [8] 0However, there are many people doing WeChat business now, but few people know how to do it, and even less do it well! Therefore, how to stand out and remain invincible is an urgent problem to be solved. Wechat business has never been as simple as crazy fans and advertisements. It is a systematic project, from the initial product selection and customer group analysis to the application of marketing tools, the generation of content, the occurrence of relationships, the establishment of trust, the transaction of customers, the pursuit of customers, the spread of old customers and so on. This needs to be done step by step.

Finally, I summarize and analyze as follows:

1. Many WeChat business people pay too much attention to the circle of friends and basically forget one-on-one chat marketing. They naively thought that "as long as the content of the circle of friends is well built, the business will be good", but the result is not so good! Wechat business should put 80% of its energy into communication and interaction! Communication is an eternal topic in WeChat business. When you add a potential customer as a friend, the first thing to do is not to directly promote your product-it is reckless and ignorant. Instead, make friends with Ta first, let Ta know what you do, try to get to know her by trying to figure out the topics she is interested in during the chat, and leave a good impression in Ta's heart.

Doing business on WeChat and QQ, 80% is communication, and 20% is sending content to prove that you are a professional and trustworthy person. The difference that most people can't do well is that 80% of the time is disturbing the people.

2. The successful WeChat business bull is here: cherish every praise and comment of friends, treat every praise and comment of friends as an ice-breaking opportunity, every praise will take the opportunity to chat privately with friends, and every commentator will take the opportunity to chat privately with friends! 20% of the time in the circle of friends, 80% of the time in interaction with friends!

Wechat business should always do two things: build trust and remind people to buy. 1. In building trust, your social account name, avatar, personal data and other information should be true. 2. Remind buyers to publish five to eight news articles every day, but not all of them are product promotion, but some daily information, such as pictures, texts, videos, voices, etc. While ensuring publicity, we should pay attention to moderation and don't harass friends.

4. "Say the important things three times": Weibo said it once, Space said it once, and friends said it once.

5. If you want to do a good job in WeChat business, it will take at least 30 minutes for each copy! The quality of copywriting in the circle of friends directly determines the transaction rate. Every copy is equivalent to a sale behind you. Excellent copywriting is like an experienced sales, which is very inflammatory and will attract the attention of friends and stimulate the transaction! And the copy is as bad as a brain-dead peddler. As a WeChat merchant, what we want is the quality of copywriting, not the quantity!

6. "Actively communicate with customers and establish relationships. What if people don't appreciate it? "

Answer: customers have no obligation to establish a so-called relationship with you. All you have to do is two words: altruism! Bottom line: Every time you contact a customer, the purpose is to create value for him.

7. The core purpose of circle of friends marketing is to establish a trust relationship with friends and let your friends know you, like you and trust you. Once you win the trust of your friends, they will consider you when they need to buy!

8. People who do WeChat business often walk into two "misunderstandings": 1. Constantly add strange fans to maintain performance. 2. Constantly change products to maintain performance. The most easily overlooked, and I think the core of WeChat business is "customer relationship maintenance". Do a good job in pre-sales and after-sales, and make recommendations. In the long run, the cumulative growth of customers is far more important than customers and different sources of goods. A customer who trusts you is more important than a 10 customer who buys and sells with one hammer. The trust of customers will also greatly spur you to do a good job in products and services. Don't be perfunctory and disappoint the customers who trust you.

9. The current WeChat business is divided into two factions, one specializing in explosive products (cool, bb, etc. ) accounts for 20%, and another 80% is eager to run a long-term brand.

How can we choose a suitable long-term brand to do WeChat business?

I summed up four characteristics:

1, just needed (everyone needs it);

2. High frequency (often used by customers after purchase);

3. Strong experience (whoever uses it knows);

4. The competition threshold is high (why many products die at random prices because the products are highly reproducible and can be produced as long as there is a foundry).

10. the difference between e-commerce and wechat services: 1. In the era of e-commerce, goods are the center, just to sell goods and talk about traffic and entrance. 2. Wechat business is people-centered and realizes a deal through the relationship between people, so micro-discussion is about personal brand and community. The essence of WeChat business is that socialization comes before e-commerce. It is this kind of relationship marketing to be a human being, to manage your fans and build your own brand.

1 1. For WeChat merchants who are interested in acting as agents, it is very important to choose a good home comparison and a good team comparison! Of course, it is not that the product is not important, but that the product is good is only a basic condition. Doing a good job in WeChat business also involves drainage, sales, management, training and so on!

12. wechat business circle of friends must do four things: 1, product quality is good: release the used product efficacy map, own, user's and so on. 2, a reliable home: reflects a reliable standard of living and professional ability. Own professional cases, etc. 3, can make money; 4, willing to cultivate the next family: release screenshots of communication with the next family, meeting information, etc. There are two very important points, one is interaction, and the other is not to brush the screen.

13. Notes on WeChat service: 1. Wechat merchants must choose products that they like and use, and ensure that others will like them and meet the needs of customers; There is also the need to choose a good home. These two points are the key for you to do a good job in WeChat business. 2. Doing WeChat business this year pays more attention to methods, and consumers pay more attention to services. The cost of maintaining old customers is far lower than the cost of developing new customers, so we must do a good job of maintaining and visiting old customers.

14. How do novices do WeChat business? 1, select the product. You don't have to choose the best seller, you must choose the most favorable one. 2. Select the supplier. Choose a home with strong comprehensive strength. 3. Product and home are the factors that determine your early development. 4. The source of tourists. To do WeChat business, we must stick to it. Doing WeChat business this year is very different from last year. You can do it by brushing the screen last year. This year, we are completely particular about methods. 5. The most important thing: faith. 6. WeChat business focuses on interaction and service.

15. How to send a circle of friends if you want to recruit an agent? Core sentence: let the intention agent see the prosperity of your team and your platform from your circle of friends!

16. Smart artists rely on imitation. Smart WeChat business relies on imitation. One of the most reliable ways to optimize the circle of friends and copywriting is to imitate the circle of friends of other excellent WeChat merchants and other effective promotion activities, feedback and copywriting of WeChat merchants.

17. Add fans to WeChat friends circle 1 1 Method: 1) and import into the mobile phone address book; 2) bind QQ and add QQ friends to WeChat; 3) radar plus friends is slow, and it will take some time for friends to appear when they are tired; 4) scan the QR code; 5) Shake it at the same time to search for friends of the mobile phone; 6) Add people nearby; 7) Use Weibo Group to add fans; 8) Add fans by using the QR code of WeChat group; (Search for the keyword WeChat group QR code on social platforms such as Tencent Weibo, Renren.com, Douban, Sina Weibo and Tianya. 9) WeChat official account soft text method; 10) Pick up and throw bottles with drift bottles and add friends; 1 1) build your own theme group and others will add it.

18. It is a misunderstanding that the push time of friends circle is irregular. The push time comes down to the following points: working hours are 7: 30-8: 00; Lunch pie,12: 00-13: 00; Off duty,17: 30-18: 30; Dinner, 20: 00-22: 30; Bedding pie, 00 to 2: 00.

Whether the WeChat business is right or not, everyone should learn. Because the future business must be social business, it must also be the power of the mobile side, and this power has not been fully released. If you only see the negative side of this ecology and don't pay attention to its future, then you may fall behind a large number of people. Knowing it is the biggest cost!

A truly successful life lies not in the size of your achievements, but in whether you strive to realize yourself, shout out your own voice and walk out of your own way.