Why are more and more people choosing Xiaomi?

The main reason why more and more people choose Xiaomi mobile phones is definitely because Xiaomi mobile phones are becoming more and more easy to use. In addition to being easy to use and cost-effective, of course more and more people will choose Xiaomi.

Xiaomi mobile phones have made great progress in the past two years. Both mobile phone hardware and software systems have made qualitative leaps. Mobile phone hardware has always been the standard configuration of flagship phones, and recently Xiaomi mobile phone photography has improved The level has also been greatly improved, and the number one position in DXO, which was previously occupied by Huawei, has begun to be ceded to Xiaomi phones.

Xiaomi has never stopped in terms of mobile phone innovation. Xiaomi’s MIX series of mobile phones opened the door to full-screen mobile phones, and MIX Alpha brought users into a new era of mobile phones, although it failed in the end. It's mass-produced, but it also shows off its muscles.

With the successive push of MIUI12, the domestic mobile phone UI interaction design has reached a new level, and it deserves the title of the best Android mobile operating system. Recently, it has been revealed that Xiaomi has solved the problem of under-screen cameras. The era of true full-screen mobile phones will come next year.

Of course, in addition to mobile phones, Xiaomi has also been laying out smart home equipment. I believe that many Xiaomi devices used by Mi fans are not just Xiaomi mobile phones, so good products have good ecology. Everyone will love it.

Will you choose Xiaomi mobile phone?

The actual situation of Xiaomi mobile phones is: although the number of people choosing them is increasing, the market share is getting smaller and smaller. Why? What do people think when they choose Xiaomi mobile phones?

1 According to what Lei Jun said during Xiaomi’s 10th anniversary, more and more people are choosing Xiaomi.

Sales in 2011 were only 270,000 units. In 2019, it reached 124.6 million, a "skyrocketing" of more than 460 times.

Why is this? There are many reasons. Among them, there is the factor that Xiaomi mobile phones are constantly improving compared with its own. Domestic mobile phone users have seen it and more and more people choose to buy it. This factor must be there; perhaps, there is also the impact of Xiaomi’s shouting high-end mobile phone market.

Low price, high configuration and built-in Qualcomm Snapdragon are definitely not the main factors. Such domestic mobile phones account for the vast majority, and they are exclusive rather than Xiaomi’s personality. Xiaomi is not the only one that meets the needs of people who are cash-strapped and technology-savvy.

Personality issues have not stopped more and more people from choosing Xiaomi. For example, The Paper 1 was lost in an instant, The Paper 2 has not been seen for a long time, and there are excessive and excessive situations such as executives quarreling with friends and competitors, starvation marketing of new machines, and quality control is really not good. Of course, more and more people are choosing it as of 2019.

2 Compared with the top three domestic mobile phone manufacturers, the market share is getting smaller and smaller.

It "plummeted" from the first place to the fourth place in the country. The share in the first quarter of this year was only 9%, a decrease of 6 percentage points from the peak period. Some people say that Xiaomi mobile phones have lost 40% of their territory.

Why is this? There are many reasons. Among them, there must be a reason why Xiaomi's progress in mobile phones is not as big and fast as other mobile phone manufacturers. Compared with the two major manufacturers OV, it does not want to become a professional mobile phone manufacturer. Domestic Mobile phone users must have seen it, and it was clearly placed there. These must be two main factors of personalization and differentiation; these two factors are related to the fact that Xiaomi is less attentive to mobile phones than the top three domestic manufacturers. Of course, it is also related to the personality issues mentioned above.

Combining those internal and external factors seems to allow people to see Xiaomi's outstanding personality. That is, "speculative", which is manifested in wanting to fly wherever a hot spot can make quick money for a while, that is, not insisting on making mobile phone technology with a complete system, high-end and independent, at least not making big moves or being in a hurry. Perhaps, "speculative" is based on helplessness, taking into account the increase in revenue and meeting shareholders' expectations first, strategy! However, no matter what is going on, the market share is getting smaller and smaller than the top three domestic manufacturers. The key core factor must be that the overall mobile phone technology level is getting worse and worse than others. This is also a public fact and does not happen in a day and a half.

3 Xiaomi is currently a unique presence in the domestic mobile phone industry

What makes it unique is its ability to adapt to new trends. It happened in the 10 years when I was young and weak, although it has not yet developed to the point where a blind man is splitting corns - breaking off each piece and throwing away each one. After 10 years, it has become the last of the top four domestic mobile phone brands and the first of the domestic small brand mobile phones, but it seems that it never wants to return to the first place. From a deep level, it means that it has not wanted to be the big brother of mobile phone manufacturers for many years. Young at heart. It does not focus on mobile phones, although it has not yet reached the level of solidifying mobile phone technology; it is no longer dedicated and eager to realize its long-cherished wish and dream of becoming a great company through strengthening technology, resulting in what it calls "technological independence" "The slogan makes people sound so insincere.

Xiaomi can’t help but worry people. We are worried that Xiaomi will not be able to become the high-tech company that it has positioned itself to be, nor will it be able to become an Internet service giant and retail giant. We are worried that fewer and fewer people will choose Xiaomi. There is a high probability that when the wind power of the smart home trend weakens significantly, Xiaomi will stop being the big brother like it did with mobile phones and look for the next trend. However, what if it cannot be found? What’s more, the new trend that will become the new number one is Especially rare, despite Lei Jun's unique and keen vision. In particular, once someone finds the outlet, there will be a swarm of swarms, and then there will be more wolves and less meat, just like smartphones.

Many outlets are difficult to access like mobile phones. In fact, the technology threshold is very high. Not many mobile phone manufacturers can make the leap! As for the processor alone, the other foot of the three global mobile phone giants is still outside the threshold. However, even if you cross the actually very high threshold with one foot, you can establish a high-end image. With a particularly good reputation and a particularly long-lasting brand, the premium will of course be particularly high, whether at home or abroad. Apple is like this. It has already set an example for Xiaomi. Although not the most people choose Apple mobile phones, and there are more and more people in China, it makes the most money. Doesn’t Xiaomi care about making money? If you should care, you should choose Apple's approach.

Xiaomi is cost-effective and the workmanship is good. The ingredients are also very sufficient, so why not choose millet!

Xiaomi is easy to use and I have been using it for several years.

In fact, this problem is not as complicated as imagined. It is a very simple product that is good and recognized. The Mi 10 series and K30 series products released by Xiaomi this year are both good, and they are also very popular in terms of sales, so it is not surprising that so many people choose Xiaomi.

Let’s talk about Xiaomi 10 first. This is Xiaomi’s 10-year masterpiece. At the press conference at the beginning of the year, Lei Jun was cautious when announcing the price. He was afraid that the price of 3,999 would scare away consumers. He did not expect what would happen later. None of the mobile phones that came out were powerful enough, which is why Xiaomi Mi 10 has been so promising and has only seen a slight price cut so far. It is really too popular.

The entire Xiaomi Mi 10 series has a curved screen with a refresh rate of 90Hz, a 100-megapixel main camera, dual 1216 stereo speakers, and the most powerful Snapdragon 865 processor in Android. This phone really has no You have to choose, the appearance is also online, although it is a little thicker, but the battery is enlarged, which consumers like to see. Take the Xiaomi Mi 10 Pro, which only has an upgraded primary color screen, upgraded camera and 50W fast charging. The price has increased by 1,000 yuan, but it is still very popular. The number of reviews on JD.com has 170,00, reaching three points of the Xiaomi Mi 10 One of them, this is the charm of the product.

Next up is Redmi’s K30Pro. This phone focuses on cost-effectiveness and has a full range of performance configurations. Coupled with the lifting-type full screen, it has a strong selling point. It is indeed conspicuous among all the punch-hole screens. OCD favorite. The most important thing is that this phone is cheap. The price was reduced by 700 yuan not long after it was launched, and it was immediately added to the True Fragrance series. Especially during the 618 period, the sales volume of this mobile phone on the Dongge platform reached 400,00, ranking second only to the iPhone 11 and ranking second among single products.

Then came the Xiaomi Mi 10 Extreme Edition and the Redmi K30 Extreme Edition. Both phones caused a frenzy. The Xiaomi Mi 10 Extreme Edition added 120x zoom and 120W super fast charging, and also customized the main camera. The back of the fuselage is more artistic, and the price is a few hundred yuan more than the Xiaomi Mi 10 Pro. In comparison, it is more fragrant, so Xiaomi has become a hot product after selling for 5,000 or 6,000 yuan.

When it comes to hot-selling products, the K30 Extreme Edition has to be mentioned. This phone is still hard to find. It is the most out of stock among all Xiaomi phones. Compared with the K30 Pro, this phone is more It has a customized 120Hz refresh rate screen and dual speakers. Although the processor is replaced by Dimensity 100, the price has also reached 1999. It feels like Xiaomi came out of the blue and ignited the market all of a sudden.

The biggest reason why this phone is so popular is because the price of around 2,000 yuan is within the public budget, which has promoted the motivation of many consumers to switch to 5G.

Judging from the several popular models released by Xiaomi and Redmi this year, the product competitiveness has been strengthened a lot, and it has also captured the core of consumers' consumption. MIUI12 has also launched a wave of advertising in disguise. , and several Xiaomi mobile phones are the first products of the same type, seizing the opportunity and having market advantages.

Therefore, Xiaomi’s success this year is a combination of the right time and the right place, but in the final analysis, the product is powerful. Otherwise, Xiaomi will be as embarrassed this year as last year!

Xiaomi is easier to use than other mobile phones. I have used this Xiaomi phone for six and a half years.

Because of the MIUI system, it is user-friendly and easy to use. It can be used in any application and the price is affordable.

Because consumers’ vision is not wrong, the market will naturally give feedback on products that are easy to use and those that are not. Xiaomi is undoubtedly a very conscientious company that can benefit consumers. Xiaomi mobile phones have the highest configuration in the same price range and the best performance in the same configuration. As for the cakes that have been touched by many friends, it is inevitable that they will be hacked by the public relations teams of some companies. Business competition is normal. I have been using Xiaomi phones for the past few years and they feel very good. I won’t brag about how good it is, but I can say responsibly that it is not only worthy of the price, but also great value for money. Many trolls say that people who use Xiaomi have no money. I want those people to show their financial strength and see if they are so awesome.

Indeed, more and more people around me are using Xiaomi. In fact, Xiaomi's reputation in the early years was not that good, especially Redmi. Due to the excessive pursuit of cost-effectiveness, it always feels cheap, the workmanship is not particularly good, and lags are more likely to occur.

But with the development over the years, Xiaomi has gradually focused on high-end products, and its flagship mobile phones have become more and more sophisticated. At present, it has become one of the first-tier domestic manufacturers.

Secondly, MIUI is now becoming more and more mature and smooth. It can be said to be one of the best Android customization systems in China. Whether it is animation effects, user-friendly functions or system fluency, they are all very good.

In addition, Xiaomi’s ability to control the market is getting stronger and stronger, and its product lines are becoming more and more abundant, covering the low, mid and high-end mobile phone market, and mobile phones in each range are very competitive. Accurate positioning and excellent products have jointly created the current situation.

Another important point is Xiaomi Home. Xiaomi is now paying more and more attention to offline stores and has opened Mi Homes in many cities. In this way, many people can buy directly from Xiaomi Home on the spot. Moreover, after the launch of Xiaomi Home, for middle-aged and elderly people, mobile phones with such stores are considered "big-name mobile phones", which will also help increase Xiaomi's sales.

I hope my answer is helpful to you.

I don’t know why others use Xiaomi. I use Xiaomi because of miui. Since many years ago, I bought HTC for miui, Motorola for miui, Samsung for miui, and Sony for miui. , anyway, before buying, check to see if anyone has made a rom for Miui.

I still remember the first time I bought a parallel-imported Hong Kong version of the motorcycle Defy. I used it for less than a year. I rooted it in Miui and it felt like a new phone!

In short, it is easy to use and not expensive. The most important thing is to get used to miui.