What is the cap fee in KTV?

It’s just the corkage fee.

The so-called corkage fee is an additional fee if you bring your own wine to a restaurant.

No matter how you explain the so-called "corkage fee", it is just a restriction on customers bringing their own wine. means. The reason why customers bring their own drinks is simply because the prices of hotel drinks are ridiculously high. Drinks are not a product of the hotel, but if the restaurant refills them, the price will at least double. No wonder 80% of restaurants refuse to bring their own drinks. No wonder drinks account for about 30% of the output value created by the catering industry in Sichuan Province.

The so-called real corkage fee is a reward mechanism for hotel service staff by wine manufacturers to stimulate the sales volume of their own wines. Let me use an analogy, a bottle of Hongshiliang beer is It costs 2.5 yuan for a bottle in the market and 5-6 yuan for a bottle in a hotel, but this does not include the corkage fee. A waiter can collect the bottles of wine based on how much wine the guests have consumed in the box or lobby he is responsible for. Then keep the cap or trademark yourself. After a certain period of time, a week or a month, each wine manufacturer will go to a hotel or designated location to recycle the bottle cap or trademark. Then the price specified by the manufacturer will be 5 cents. 10 yuan to collect these caps and trademarks, and then give the money to the waiter. This period has nothing to do with the hotel. In other words, the so-called corkage fee is actually a reward mechanism for the wine merchants to the catering industry service personnel. Hotels There is no profit.

How much can each waiter get in the corkage fee? We know that the salary of an ordinary hotel waiter is between 500 and 800. Obviously, we want to use this corkage fee. It is difficult to recruit a sufficient number of service personnel with wages. But why is there no shortage of service personnel in the catering industry now? It is because of the corkage fee. As far as I know, a restaurant with a good business has every The price of the corkage fee received by a waiter is basically the same as the salary. In other words, if the hotel business is good, then the waiter plus the corkage fee is equivalent to getting 2 cents of wages. This is a behavior that stimulates the waiter. However, the hotel itself does not participate in the collection of corkage fees

So how do waiters calculate corkage fees? There are generally two types. The first is based on each waiter's personal promotion within a certain period of time. No matter how much wine you sell, the corkage fee for the wine sold is your own. This does not include waiters and bar staff. The second type is how many corkage fees the hotel does in a month*** Then everyone will share the fee equally, which may include waiters and bar staff. In other words, everyone will make a profit. The hotel itself still has no profit.

Then the hotel will Is it reasonable to charge corkage fees for guests who bring their own drinks? I personally think it is very reasonable. Although there is huge profit from wine, this huge profit does not include corkage fees. Corkage fees are just a reward given by wine merchants to hotel service staff. Mechanism.

We all know that when you go to a restaurant to eat, you don’t actually get much real food. You can order a dish worth 700 yuan, which is already too big for the table, but the consumption is often still very high. , and in the middle is the price of drinks. A bottle of ordinary beer costs 6 yuan, and 10 bottles of it are 60 yuan. Not to mention the red wine and white wine, which are even more expensive. Often after a meal, drinks It’s not much different from the price of the food itself. This is the source of huge profits for restaurants. A table of food can generally make a 40% profit. A table of drinks can indeed make a 50% profit. Having said that, if we ourselves If you bring drinks to a restaurant, then the hotel must suffer a very large loss in the profit of the drinks. Then it will propose to charge the so-called "corkage fee", which is actually a compensation behavior for loss of profits. But I think this compensation behavior Within the acceptable range. Generally speaking, the so-called "corkage fee" charged by restaurants to customers who bring their own drinks is not that exaggerated. It is usually between 10 and 30. It is not much. Think about it. , when we go to a restaurant, will we only drink drinks worth 30 yuan? Obviously, it is much more. Then there is no need to calculate these few yuan. Generally speaking, you still make money. What’s more, no system regulations say that you can’t charge .It's just that the hotel uses the guise of "corkage fee" to get money. To be more precise, it can only be called "wine loss fee". The real "corkage fee" cannot be paid to the hotel.

Now let me talk about some unspoken rules between wine merchants and restaurants, so that everyone can understand what is going on.

This situation is not like this in every hotel. But it does exist, and there are quite a few. I wonder if you have noticed that sometimes when you go to a restaurant to consume alcohol, such as beer, milk, red wine, etc., there is only one brand! Why is this? Is the owner of this restaurant out of his mind? "Show funny"? Of course not, this is because a certain brand of liquor merchants bought out the right to sell this kind of liquor to the hotel. For example!! For example, a liquor factory paid a hotel a lump sum of tens of thousands. Hundreds of thousands, and then buy out the right to sell liquor in this restaurant. In other words, you can't drink other liquor in this restaurant, only one kind. And liquor

It’s really very profitable. I usually buy it at double the price. To be honest, we all think it’s a shame.

In fact, to make consumers benefit, we don’t need to cancel the “corkage fee” but to add it to the food and beverage service. The industry has formulated industry regulations that stipulate that the sales of hotel drinks cannot exceed 30% of the ex-factory price or less. Only in this way can we consumers really get benefits.

And those so-called bullshit "experts" say The so-called "corkage fee" has absolutely nothing to do with huge profits. On the contrary, I think the real "corkage fee" is a good incentive mechanism. It can allow more service staff engaged in catering to enjoy benefits. They can They are all migrant workers from poor areas. If the real corkage fee is abolished, it will be a huge blow to them. It will also inevitably cause the loss of service personnel in the catering industry... In fact, to put it bluntly, those experts have no idea. What is the real "corkage" fee? They are just random comments on some temporary social phenomena!