How to promote your own beauty brand?

Common promotion platforms include Little Red Book, Weibo, Tik Tok, and Mile Mile. The more fans there are, the higher the promotion cost. Relatively speaking, the fans of Little Red Book, Bili Bili and Weibo are more sticky. In addition, taking microblog promotion as an example, many beauty bloggers know their commercial value and fan effect, and will create an illusion by buying powder and holding a group to earn promotion fees. It is best not to find such a beauty blogger.

Second, WeChat WeChat official account promotion

Find some related cosmetic WeChat official accounts or other official WeChat accounts to promote cosmetic brands in the form of soft articles, so as to achieve publicity functions such as enhancing popularity, facilitating transactions and reducing costs.

Third, promotion from the media platform.

Now the media number is very hot. If an article is on WeChat, it may be very sad, 65438+ 10,000. However, if these headlines are recommended today, the new number will be read in minutes100000, which is super-exposed.

Fourth, question and answer marketing promotion

Question-and-answer marketing is a kind of word-of-mouth propaganda, which gives positive comments on products through self-questioning and self-answering, thus gaining more exposure and improving the conversion rate. Common platforms include Baidu Know, Zhihu, Wukong Q&A and so on. It is found that the beauty ID of a successful question-and-answer marketing is "Goddess Evolution". Previously, she gained a lot of fans by answering dry goods through Zhihu, and finally opened official WeChat accounts, media and other major platforms, with 654.38+ 10,000+readings and her own WeChat store.

Verb (abbreviation of verb) SEO promotion: Baidu encyclopedia, post bar, Baidu experience

Since you want to stand out and build a strong brand, Baidu Encyclopedia of product brands or companies is definitely essential. Baidu Encyclopedia is authoritative and authentic. Without Baidu Encyclopedia, people feel that this company has no strength and fame. The reason for doing Post Bar and Baidu Experience is that Baidu's products have a good ranking, which can improve the exposure and belong to early cultivation and late harvest.