How to start a men’s clothing business in a clothing mall

Some tips and methods for clothing store owners to purchase goods

Making clothes looks simple on the outside and anyone can do it. In fact, it is difficult to do anything nowadays. Only by being in it Only then will the competition feel so fierce.

Doing business, to put it bluntly, is the process of buying and selling goods and earning the price difference, but it also involves a lot of knowledge. Take purchasing as an example, how to determine the quantity, quality, and type of purchased goods, and how to determine the quantity, quality, and type of purchased goods. As an operator, you should know how to determine the ratio of capital and working capital, when to replenish goods, and how to determine the quantity of replenishment.

Now, I will introduce to you the basic knowledge commonly used in business, hoping to inspire some small business operators who are just getting started.

1. Choose a good direction: that is, you have decided to run men's clothing, or. When it comes to women's clothing, you need to have a very clear mind. Don't just go to the clothing wholesale market and think of everything you see and want to do. You must have a clear idea. It is best to specialize in clothing. If your store is large, you can do men's clothing or women's clothing. Don't forget what you came to do when you go to the market. Don't let other things affect your thinking.

2. After choosing the clothing, you must position your clothing, whether it is a brand or student clothing. Or clothing for middle-aged and elderly people. Or children's clothing. Really conduct market research on the clothing you want to purchase. For example: making college student clothing, sports and leisure series. You must first go to the wholesale market to understand the wholesale price. All wholesale sports series are wholesalers that you need to know about. Keep a notebook to remember who wholesales what kind of sportswear. What kind of price. Who is the best wholesaler? Whoever has more people buying goods will have a prosperous store. You can ask for a business card to indicate it, and keep it in mind. This is wealth. In addition, observe the people who come to buy goods, what kind of goods they buy, and where they sell them. If you find that this person always comes to buy goods, it means that he sells well, and you should follow him to his store to investigate secretly. See how he operates and sells. This way you can basically have a certain understanding of the clothing you want to buy. It will be very helpful to open a store immediately.

3. Everything is ready. Purchase the goods now. If this is your first time, you should pretend to be a regular customer. You can negotiate the price with the dealer, because you can tell the price of other people’s clothing. So the boss sees that you are knowledgeable and not a novice. Novices cannot answer the boss's questions. There is a Chinese saying: Know yourself and compare yourself, and you will win every battle. In this way, you won't spend a lot of money on your first purchase, and you will be given discounts to attract such customers.

4. When purchasing goods, you should pay attention to the fact that there are a lot of clothes racks. Pretend that you are also here to purchase goods. Novices can easily be fooled. Watching others rush to buy, you may be afraid that you will be late and run out of goods, so you rush to buy too. Novices cannot tell whether it is real or fake. In such a situation, there are still many people taking the goods from others and they are worried about being cheated. can be taken. Ask other wholesalers to help you buy a few pieces, because the boss who buys a few clothes does not wholesale, and even wholesale the price is very high. If you add a little money for each piece of clothing, you can wholesale the clothes you want to buy. You can save a lot of money by wholesale from your boss. If you go back and see if it sells well, you can purchase it as needed. You won't be fooled this way. The premise is that the wholesaler does not know the situation.

5. After purchasing the goods, you need to arrange the clothing so that the overall effect of the store makes people feel good. You can visit wholesalers or specialty stores or retailers' stores to learn there. The clothes are arranged so that the store can welcome customers with a new look.

6. Keep abreast of market conditions at all times, and adjust your prices immediately if you find wholesalers’ price adjustments. How much and how to sell it is up to you.

7. For newly opened stores, it is best to conduct promotional activities. You can decide to purchase gifts according to the size of the store. There are still many people who are greedy for petty gains, and we can capture the psychology of such people. Do good promotions. When opening, you can buy some plastic basins and washbasins. It looks big and tempting. There are also some balloons with words on them. Many children like them, and adults will bring their children to ask for balloons. Remember that the quality must be good. On the opening day, the first 200 customers who queue up in front of the store in advance will be given gifts. There are gifts for everyone who buys things, and there are discounts for the products when they are launched.

8. After the promotion, no one in the store can sit down and chat together without anyone else. This will make others feel that your business is not good and your service is not good. The division of labor must be clear, and there must be people who clean the floor. Those who display goods and try on clothes.

Make your store busy and give others the impression that your store is great. Business is booming.