Do you mean to brag if you want to be proud and lose?

Are you trying to brag?

Answer: Not exactly.

To save face by dying means to lose face by living: to save face, say something and do something.

Punch a swollen face and pretend to be fat: a metaphor for pretending to be capable or rich without any ability or money.

For example, if a person who has no money borrows money to invite others to dinner, it is called "punching a swollen face and filling a fat man".

Summary: Mainly for the sake of face. In particular, some male chauvinists pay special attention to face. Some people don't brag, they just do something beyond their ability.

Ask if you don't understand ~