Joke Collection Website - Talk about mood - How to become a seller on Taobao?

How to become a seller on Taobao?

1: First register a Taobao account and open a store for free

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2: After opening the Seller Center, you can click Apply

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3: Be ready, just fill in the information and submit it

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4: After the application is successful, you can go to Baobao. You can operate the store by submitting a deposit according to the product category you listed.

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1. When we do Taobao, we often copy the pictures of our peers. Of course, think about what the main picture is used for - click-through rate. How many times does it take a customer to see your main image before a click is generated? When clicks are generated, how many times does it take for a transaction to be made?

2. Having said that, if what you want is search traffic, the role of the main image is to help you attract customers to enter the store. Why can your main image attract more customers than other merchants?

3. To find the differentiation of the main image, you must start with the selling point. When the selling point is different from the homogeneity of peers, the displayed main image will be basically different from other treasures in the search environment. When customers search, the comparable items found in different regions, different sortings, different times, and different personalized settings will be different for most seller items that are not ranked highly.

II. , copy the description of peers

1. The biggest core value of differentiated baby visually is the baby description. Many sellers are ignorant of visual marketing, especially the lack of strict control over art drawings, resulting in descriptions that are very similar to their peers.

2. Artists especially like to refer to other companies’ descriptions when designing (small and medium-sized sellers like to refer to big sellers, and big sellers like to refer to international brands). The artist will use whatever he has, change the color, change the layout, But the central meaning is almost carved out of the same mold, without any new ideas, and it does not express the original excellent description and planning.

Third, copy the words of peers

1 Communication is like breaking through the paper window of online shopping, adding some human touch to the originally cold screen, making customers feel that this is not a machine. Asking for goods, there are real people with joys and sorrows like me on the other side of the screen.

2. Among the merchants where I purchased products, there is almost no one that I can still remember clearly from the language I communicated with. Dear, are you still there? It was in stock, and all the conversations were "kiss", so I just remember that Taobao uses "kiss" to its customers. As for which store it was, it was probably all stores.

Four. Copy the selling points of peers

1. Any purchase behavior can only be completed based on the selling points that the customer understands. What if the consultant has a good impression of your baby, but after searching, there are at least 10 babies on each page that interest him? How do you make customers choose you first? At this time, a unique selling point that meets customer needs is the key to winning.

2. If you still use the selling points of your peers to pile them up in the title of the product, the main image, the through image of the product, the product's SKU, the text of the product's selling point, the description of the product, etc., it is equivalent to giving customers a chance to compare. , at this time it is likely that the one with the lowest price will win, and you will lose a customer.