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Why can't you resist buying some household items when you visit IKEA?

IKEA products make people feel that designers really want to make people's lives comfortable and convenient.

And many products just want to sell as soon as possible. So when I visit IKEA, I just look at the model room, silently remember the good design, think about how to apply it to the places I might use, seriously play with every carefully designed product and feel the beauty of the design. The overall design of the IKEA store is really bright, clean and comfortable, and the model is great without the clerk. Even if you don't do anything, it will be very pleasant to see beautiful things in it and bring something home casually, which will increase the fun of life.

Accurately locate the needs of young people

First, let's see where parents buy furniture to decorate their houses. In the era before online shopping, home improvement mostly bought furniture from offline stores, with incomplete product types, single material shape and almost no furniture style.

Later, some home stores such as Jimei and Red Star Macalline appeared, and people gradually went to these stores to buy furniture.

Young people who pursue fashion and change, these traditional home stores can no longer meet their unconventional needs. The emergence of IKEA has made young people like the visual enjoyment brought by home style terms such as "simplicity", "Nordic style" and "pastoral style". At the same time, IKEA has a huge product line, and one-stop shopping can meet most of the needs of a family. From the point of view of shopping, it saves people's search time.

I have just been to IKEA once recently. When it comes to feelings, the positioning of IKEA is quite accurate! Not for young people, it can be said that it is suitable for all ages! The price positioning and design of products are really cheap and beautiful, but the quality of some items is really poor. However, among the similar products bought at this price, it is already the best. The most important thing is that the categories are very complete, and competitors are not given a chance to breathe! When visiting IKEA, just follow the arrow and you can go straight to the checkout area. At this time, you will find yourself filled with a big shopping cart.