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Read Maserati!
Maserati is indeed an ultra-luxury brand
The lack of product layout in the past decade has made many people question Maserati's brand positioning.
Although there are no sports cars in production at present, this brand, which just celebrated its birthday on 105, spends more than 90% of its time making various GT sports cars, including making special models for royalty, politicians and stars in various countries. Its brand mission is to manufacture an extremely luxurious and high-performance car with classic Italian design.
Before the appearance of low-priced products Ghibli and Levante in recent years, such as Quattroporte originally designed for practicality, its main competitors were not Mercedes-Benz S-Class, BMW 7 Series and Audi A8, but Porsche Panamera. Its positioning is also luxury, fashion and sports.
Although there are Ghibli and levante with prices below one million, it is undeniable that their positioning is still the existence of super BBA. On its brand and model, you can still see a word-luxury (standard).
02
I used to have a relationship with Ferrari.
Because of FCA, many places were built by Maserati and Ferrari showroom.
For a long time, the engines used by Maserati were all made by Ferrari (there were some powertrains in this partnership), and the transmission system was also designed for Ferrari.
They used to be sub-brands of Fiat Group. But now Ferrari is listed and operates independently, and Maserati is still a brand of Fiat.
Even so, they are always independent of each other.
03
What model is on sale now?
Active products are two cars and an SUV.
The big one is Quattroporte mentioned before, and the small one is Ghibli, and some people call it vice president or even chief financial officer.
The SUV is Levante.
Although the existence of Levante has lowered Martha's entry threshold and even reduced the brand's strength, many Martha GT owners who spent 2 million+before are very unhappy. But it is undeniable that if it were not for its existence, Martha would probably have gone bankrupt and liquidated.
04
Martha's buyer knows nothing about cars?
What do you mean you know about cars?
Domestic cars like to compare the American market from the media, because the American car market is the most mature and consumers know the car best. Then let's do it.
Maserati's largest market in the world is the United States, which knows the most about cars, accounting for about 40% of the total sales every year. They bought Maserati because they like the brand's design sense and strong and sexy engine sound.
So, do you know to buy Martha's car?
05
Super running is a matter of minutes for Martha.
Maybe you don't know that Martha is the first manufacturer that only makes racing cars and F 1. After 43 years of persistence, she began to produce mass-produced cars.
Four brothers of Maserati family founded this brand solely for racing! Maserati was one of the most successful brands in the field of racing before and after World War II, and won numerous trophies. F 1 Legendary Van Gio (Juan Manuel? Fangio) won the F 1 world championship for Maserati twice in 1954 and 1957.
In recent years, although there are not many achievements in the field of sports cars, Alfa Romeo Giulia, who is all-powerful in the field of performance cars? Quadrifoglio, also known as Alfa Romeo four-leaf clover, is the work of Maserati engineers, and all the dynamic parts are adjusted by Maserati.
Of course, in the near future, we will see many Maserati sports cars entering the market, including the recently exposed MC20. Perhaps we will usher in the most worthwhile mid-range supercar on the market, and Maserati will surely usher in its own sweet period.
It must be remembered that Maserati started as a racing car!
06
Why do I know Maserati?
Because I have two Maserati -GT beside me? & amp? Ghibli
I will continue to share more stories about Maserati and these two cars in the future, including their modifications and headaches! Fix it! Fix it!
At the same time, in order to make GT run faster, we are also fully lightweight. As for the result, we are doing it. Just a moment, please.
This article comes from car home, the author of the car manufacturer, and does not represent car home's position.
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