Joke Collection Website - Talk about mood - Do you want to open a children's clothing store or find your own supply? I don't understand myself, I want to find someone who does, ~
Do you want to open a children's clothing store or find your own supply? I don't understand myself, I want to find someone who does, ~
Whether it is better to do bulk cargo or join in, this must be comprehensively considered from both objective and subjective aspects.
1, objective factors:
(1) bulk goods: ① advantages of bulk goods: due to the rapid development of children's wear market, there are many manufacturers of bulk goods with low prices, less restrictions on dealers, less investment and relatively easy control of risks. (2) Disadvantages of bulk cargo: The bulk cargo market is mixed, both the quality and workmanship are much worse than the brand, and the quality is not guaranteed, which is a great test for the operator's vision and courage.
(2) Joining brands: ① Brand advantages: With the development of economy and the progress of the times, people in the whole society are more and more aware of brands, and the children's wear market is no exception! People's brand awareness is getting stronger and stronger, and brand has become synonymous with quality assurance. Consumers are willing to pay more for the promotion and satisfaction of the brand in terms of quality assurance, service and social status. Modern parents attach great importance to children's health problems, and the quality of children's wear is becoming more and more important. (2) Disadvantages of joining the brand: the brand has relatively strict constraints on operators, and the space for individual autonomy will be much smaller than that of bulk cargo, and the supply discount is generally fixed, and the profit rate may not be as good as that of some good bulk cargo.
2. Subjective factors:
First of all, you should consider how much money it will cost to open a children's clothing store. Without more than 50,000 yuan, it is difficult to join a truly powerful children's wear brand. In this case, if you are familiar with the children's wear market and have a good eye, it will be a good choice to consider bulk goods in the short term; If you are short of funds and have no experience in children's wear, I suggest you not rush into this market. If you really want to do it, you can consider partnering with friends!
If you have more than 50 thousand funds, then you can consider joining to make brand children's wear! At the same time, you should also consider the consumer groups, consumption levels, consumption habits and future development prospects in your area! Of course, no matter where you are, the whole trend is definitely that branded children's wear will be recognized by more and more consumers, but it's just a matter of how long it takes for your area to develop.
To sum up, considering comprehensively, it is more favorable to join the brand in the long run at present. However, both bulk cargo and brand joining have their own advantages and disadvantages. The key is to proceed from the actual situation and make a comprehensive investigation to see which one is more suitable for you. To join a brand, you have to examine the strength and quality of the brand, and don't choose blindly. According to the region, brand strength, quality, price, style and other needs. And their own strength to choose.
The strength, quality and service of brands such as Barabara, Banna Piggy, Mini House, Cocoa Duck, anael and Paikelandi are very good. Specific to which brand to join, this is from your own point of view. For example, Barabara, Banna Pig and anael are all famous, but the prices are relatively high and the threshold for joining is also high. The initial investment is relatively large, which is only suitable for opening in some big cities or areas with better living standards; Although the price of mini house and cocoa duck is similar, the clothing style is quite different. Cocoa duck style pays more attention to cutting-edge fashion, giving people a magical and dreamy feeling, which is more suitable for opening in some relatively open areas or big cities; Mini-house children's wear is a bit biased towards Europe and Han Fengge, and style series is more popular. Although it is not as famous as Barabara and Banna Pig, the quality and style are not bad, but the price is lower and the market is better. It is more suitable for opening in areas with medium consumption level and developing faster. At present, many areas with high consumption level also have mini-house children's wear franchise stores! The above are some personal opinions of individuals who have been engaged in the children's wear industry for several years. I hope I can help you. Please forgive my shortcomings.
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