Store sales make customers unable to refuse.

Generally speaking, customers who come to shop can be divided into three categories:

First, there is a clear purchase target.

Second: customers with unclear purchase goals.

Third: I have no intention of buying, just browsing, and I may buy it.

Facing different customers, salespeople should adopt different strategies. Therefore, according to customers' intention to enter the store, we divide customers into three categories, and then according to different customers' personalities, we divide them into six categories:

First: sensory customers: seemingly introverted, but they all despise the secular. They like romantic and emotional dramas.

Speech: This dress is bold, elegant and unique in design. I suggest you try it on.

Second: leading customers: competitive, do not like to be refuted. They like to show success and are good at expressing their views.

Speech: You really have an eye. Most people will feel expensive when they see such impact products. Give up understanding of it. Just try it.

Third: observational customers: good at thinking, curious but weak in action. They care about their private space and often live in their own ideological world.

Speech: the quality of this product is really good, and it is not afraid of damage. Please feel free to try.

Fourth: moderate customers: unwilling to face contradictions and conflicts, it is difficult to make a decision. They don't want to refuse others, and they like to find balance.

Speech: My husband likes this product very much. After using it, I think it is very practical, and your family will definitely like this function.

Fifth: dynamic customers: lively and active, informal. They hate step by step and are curious about new things.

Speech: This is the latest design, which is different from ordinary products. It is convenient to use and quite smooth. Let me operate it for you.

Sixth: suspicious customers: be cautious and not credulous. They like to seek the protection of authority.

Speech: among similar products, only our product has passed the certification. Let me tell you what this certification is good for you.

Dance to attract customers

1, the safety signal can attract a large number of customers, and exquisite ornaments decorate the space, which can prolong the customer's detention time;

2. On-site production is the most attractive to customers, and clerk activities are the key factors to attract customers. The clerk is working nervously, and the leisurely action reassures the customers. The store is full of vitality, correct and procedural, and the behavior of the clerk can make the store business prosperous.

A master is a master at first sight. Why is it a master? Look at this sentence from the perspective of consumers. Remember, if you are a consumer, you go to that store. Right? He squatted on the floor to wipe things. He pays little attention to it. He is busy cleaning things. Do you think this shop is very lively? Then the secret of success is to pretend not to pay attention, so that customers can stand in front of the counter and our shop assistants don't have to say hello in a hurry. When the customer starts asking questions, you can receive them quickly and enthusiastically.

The dance of driving away customers

1, the clerk stood at the door and blocked the store door, right? You have met. There are too many such clothing stores, ah, furniture stores, and people are standing at the door, so this customer is reluctant to go in. Why? Because he was oppressed, he felt oppressed. Besides, how do you feel?

Do you feel uncomfortable when this shop assistant looks at you from head to toe? This, this, this, the last time I looked at you from left to right, I looked at you. You are alone, he may be two or three people. You must be unhappy with so many people looking at you, right?

The shop assistant follows the customer's ass. Some shop assistants think that introducing products to customers after they come back is a sign of warm reception. The reality is just the opposite. I think this is a sign that the clerk is eager to open the bill and get quick success. The correct way is to blur your sales proposition, first look at whether customers need your services, and recommend suitable products according to customers' preferences.

I used to be a rookie in sales. Later, I was lucky enough to know Lan Xiaoyu, the author of I Tell You Everything. I studied with my master, and under his guidance, I became stronger. Welcome everyone to add 1523 18628, can you verify it? 10~ 12, exchange progress with you. In this team, experts from various industries share sales skills and knowledge every day.