How do you promote your website (tell me about the method)

1. Popularity

This is an important obstacle to the success of many forums. No matter how good the forum is, it will be in vain if no one comes. Publicity is important, but attention should be paid to the method of publicity. Do not go to another forum to promote your own forum or post the address of your own forum everywhere. The result is likely to be counterproductive, ranging from being scolded to being hacked to being hacked. Because going to other forums to promote your business will threaten the other party and think you are here to "poach people." You can imagine the consequences of buying and selling people. You can try another way, exchanging friendly connections, or subtle and tactful self-promotion. Of course, the best publicity is to log on to major websites. Once your forum can be searched on Sohu and Sina, your popularity will naturally come from all directions. In addition, through online interpersonal relationships, QQ group messaging, and friends of friends, these methods can increase popularity.

2. Freshness

If a forum wants to maintain youthfulness, it must constantly give itself oxygen and renew itself. It is difficult for a forum that remains unchanged to survive. Content is very important. The number of new posts every day does not necessarily have to be a certain amount, but it must be of high quality so that members have something to see. A forum is no different than a chat room. If no one is online for one or two days, it may be full on the third day; but if no one comes to the forum for one or two days, it is unlikely that anyone will come again. There are only forums where members cannot be found, but there are no forum members where members cannot be found. Similarly, only when members abandon the forum, there is no time when the forum abandons members. Don't be abandoned by everyone because of your tiredness. How to promote corporate websites

Online promotion methods for corporate websites

Online promotion methods have the characteristics of low cost and significant effects. They are the only way to promote corporate websites, but online promotion requirements Its specific operators have a deep understanding of the working principles of various online methods and master the technical know-how of various website promotion methods, so that they can achieve twice the result with half the effort.

Online offensive: moderation and courtesy

2. Forum promotion

The forum website promotion skills mentioned here are definitely not to post advertisements in the forum one by one. Instead of adding the website address to your signature and then frantically swiping the screen, which is both energy-consuming and not necessarily effective, the forum administrator can delete all your posts with just a few clicks of the mouse, and block your ID by the way. The impact is as bad as sending spam. Once I saw a website promotion method in a forum that was much more clever. It was a small website that provided job hunting and study materials. Their publicity staff made various articles on the website into link forms, classified them, and posted them on various forums at once, so that they could provide information to those in need. It is convenient to bring

, and at the same time, it will not be deleted due to overly straightforward advertising, and the publicity effect will undoubtedly be much better. If you post this information to the corresponding section of the forum that is more suitable for your own positioning, you will definitely get a lot of clicks.

Professional (industry) portal website registration

Professional or industry portal websites generally contain the latest information and specialized content and knowledge of the industry, which can attract people who care about this industry to browse. For example, China Automotive Network is relative to the automobile industry, China Feed Association website is relative to the feed industry, etc. If you can publish your company's website on an industry portal, you can attract a targeted group of visitors. General industry portals charge a certain fee for publishing, which is equivalent to online advertising.

A few magic weapons for corporate website promotion

1. Directly recommend to relatives and friends

This is the most direct and common means of publicity. Once the homepage is ready, it is natural and indispensable for relatives and friends to share it together. However, no matter how many relatives and friends there are, the number is limited, and relying on manual notification one by one is a very inefficient means of publicity. If you want your page to be open to the public, you must also promote it in other ways.

2. Register with the search engine

1.) Actively register on the search engine website

2.) Let the search engine automatically search for registration

Where "description" refers to the description of the website, and "keywords" are search keywords. "Content" is the content or keywords you want to describe. You can write it as needed.

3.) Use batch submission software or website services

3. Promote on news groups and BBS

News groups are available around the world

With thousands of users, publishing website promotional materials here is the most efficient and convenient way. BBS is also an important place for everyone to exchange information, but the management is stricter than that of newsgroups. Therefore, when promoting on BBS, you must pay attention to choosing the most suitable message area for distribution. Some BBSs also prohibit multiple posts in one line (send a letter to multiple people at the same time). message area).

4. Participate in advertising alliances

Many websites provide free advertising exchange services. That is to say, you are required to add a designated code to the webpage to display advertisements from other websites. At the same time, other websites will display your advertising banners to promote each other

According to statistics, website promotion issues At present, the total number of websites in the world has exceeded 40 million. How can you let your customers find you in the vast sea of ????the Internet? For enterprises, it does not mean that everything will be fine just by building a website. Your information cannot reach the audience, which itself is also a problem. A waste of resources.

According to the results of the 13th CNNIC survey, search engines are the second largest network service frequently used by netizens, second only to email. The survey results show that 91.40 Internet users frequently use search engines. Those used generally accounted for 6.45, and those used occasionally accounted for 2.15. It can be seen that search engines are very popular among netizens.

Issues that should be paid attention to when conducting search engine marketing;

Search engine marketing is all based on promotion of keywords. Correctly choosing your own promotion keywords is the key to success or failure in marketing. Here is a reminder for marketing friends: before conducting search engine marketing, you must find out your promotion keywords. The promotion keywords you are looking for are the promotion keywords that your potential customers are most likely to search for, not the promotion keywords that you think are good. The keywords are keywords that can bring you customers, not popular keywords.

Enterprise website promotion also needs to consider external environmental factors

Another important reason why enterprise websites need to be promoted is because of industry environmental factors. There are too many people competing for the same industry. Limited potential users. Taking the search engine promotion strategy as an example, every company/website hopes that its information will appear at the top of the search structure, because if it cannot be in the top 30 search results

What is a corporate website? Promotion

The purpose of website promotion is to let as many potential users as possible understand and visit the website, obtain information about products and services through the website, and provide support for the final purchase decision. Website promotion requires the help of certain network tools and resources. Commonly used website promotion tools and resources include search engines, classified directories, emails, website links, online yellow pages and classified ads, e-books, free software, online advertising media, and traditional promotion. channels etc. All website promotion methods are actually the rational use of certain website promotion methods and tools. Therefore, the basis for formulating and implementing effective website promotion methods is the full understanding and reasonable application of various website promotion tools and resources.

General query rules of search engines

You can use search engines to search by entering a single word, or you can use logical operators and positional operators

etc. for combined retrieval of multiple words; you can not only search for page information on related topics by words, but also search for related website information by using specific domain names, host names, URLs, etc.

Limited field retrieval

Limited field retrieval, that is, limited search terms are searched within a certain field range in the search engine database, such as web page titles, sites, URLs, links, etc.

Site search

Site search is to search the entered words in the website address domain name to find all pages on the user-specified site. The command used is generally "host" and its format is as follows.

Host: word in the domain name

For example, the search term "host: digital.com" means that you can retrieve web pages for ". If you want to find information about Mars landing , and you only want to search in educational websites (suffix .e), you can enter the search formula: "marslandings" host: e