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Wine advertising poems
2. Advertising words about good wine Advertising words about wine:
1. If you are alive, you still have to cut this hole; Kouzijiu
2. A flower in Inner Mongolia, desert ginseng cistanche wine;
3. Enjoy the passion release of Snow Beer
4. Lauter beer has a real and natural taste;
5. Laobai dry wine: Happiness is by your side, and wine is by your side.
6. Eat Wuchuan noodles and drink Wuchuan Laojiao;
7. After drinking Fannie and Freddie, forget it;
8. Smooth and mellow.
9. Modern Liquor Sunrise Sunrise
10. Mongolian king wine, greetings from the grassland;
1 1. Old wine, Didi Xiang, Chifeng Chen Qu;
12. Everything goes well;
13. Eliot, a hero;
14. Take care of your body and mind, and wish you a younger and younger life;
15. Drink healthier every day. Chinese wolfberry wine, Ningxia.
16. Old wine on credit will be preserved forever;
17. the first China mine magnetic wine in the east.
18. Pure grassland water makes Sai Han liquor beautiful;
19. Budweiser beer in emperor style
20. Kiss the secrets of nature.
3. Find a poem about wine. China people love wine, and China's ancient poems are all good works about wine.
I wanted to check online to see if anyone had got together to talk about this, but I stumbled across a good article, which was a comment by several netizens on a poem by Bai Juyi. It is casual and accurate, and the warmth between the lines just reflects the artistic conception of this poem. A suggestion for my friend Bai Liu Juyi: There is a ray of green in the old bottle, a trace of red in the quiet stove, and there is a feeling of snow in the evening outside. How about a glass of wine inside? .
Ruyi: This is my favorite five-character poem. I think green should be light green and tender, floating in a cup, which reminds people of spring.
And that kind of red should be pure red similar to purple sand, with red charcoal fire, which can warm the body and heart. Snow is cold, wine is warm, and love is hot. Extremely simple sentences describe extremely simple scenery, but because of family ties, they present an extreme beauty. Is it just wine that intoxicates people? That kind of warmth can isolate people from the cold of ice and snow, and can make the hard ice in people's hearts melt a little.
Chunfu: I read this poem when I was young, but I may forget it later. I watched it again in the academy recently and enjoyed it very much.
In my spare time, that poem and artistic conception often come to my mind unconsciously, so I recite it repeatedly in my heart, and then there is an emotion in my heart, "beauty!" " . This feeling is difficult to express, if you have to say: Chunfu can only say what he thinks: quiet, leisurely farm life, simple world style; The feeling of returning to simplicity; The true meaning of life.
Life, how wonderful! The last two sentences are really man's providence, and heaven is man's wish. Chen Shuanniu: This song has always been my favorite:-) Finally, it seems to be: Another drink? Maybe I remember wrong, and I can't find it now, but don't you think the word "more" is better? Ruyi: About "How about a glass of wine inside?" Hehe, bosom friend! But I still think the word "can" is better.
Two versions in my hand, Three Hundred Poems of Tang Dynasty compiled by the teacher of Heng Tang Dynasty and Three Hundred Poems of Tang Dynasty newly selected by the Department of Classical Literature of Chinese Department of Wuhan University, the last sentence of this poem is "How about a glass of wine in it?" And I personally think the word "can" is better. Compared with Geng, Neng shows more care and love for friends. It snows in the evening and the chill invades the bones. "How about a glass of wine inside?" , a glass of wine, a love, really vivid. If you are "Geng", it seems that you have been drunk for three rounds. Although it is also diligent advice, the contrast between hot and cold is much weaker, and the intention of persuading friends to borrow wine to drive away the cold is also much weaker.
Please correct me in my own opinion. Chen Shuanniu: I have all your books. Unfortunately, I can't even see a Chinese book at hand now. Must be the word "can".
But I still think the word "more" is better:-) That's true. The word "Neng" expresses concern and care for friends, but it feels like soft language, revealing a little falsehood, and it is nothing more than the heroic word "Geng", as if to say: It's snowing soon, why not have a good drink! Haha, I like this atmosphere.
I'm sorry, I'm stubborn, stubborn. I always like to doubt. When I was a child, I saw the song "Glowing Glass of Grape Wine". If I want to drink the pipa, someone will rush me at once. If I'm drunk, I won't laugh. How many people fought in ancient times? "I never understood why I didn't use the word" ghost "and used the word" Huan ". It rhymes better. When I was a little older, I felt that the word "Huan" meant rushing home after winning, just like "whipping the golden pedal and singing the song of triumph together. "
Alas, after all, there is only one Du Fu! Xiao Ran: Zhou Meicheng's words "It's better to have a rest and always have fewer pedestrians" and "It's better" are exactly the same, but their situation is not as high as that of Tang Shi. How about a glass of wine inside? ? I just want to drink this cup right away.
Fish: "There is a ray of green in the old bottle and a ray of red in the quiet stove" is a wine invitation ... "There is a ray of green in the old bottle and a ray of red in the quiet stove" is a wine invitation, so it is called "How about a glass of wine inside?" ; "Drink more" is an exhortation. The two are somewhat different in artistic conception.
Why do you say "new green in old bottles, red in static stoves" is an invitation to wine? In fact, there are many such conversations in life. For example, "I have a bottle of 20-year-old red wine here. Do you want to come and repair it? " If you say, "I have 20 years of red wine here, come and have another drink!" " "This is a bit embarrassing.
"There is a ray of green in the old bottle and a ray of red in the quiet stove" and "How about a glass of wine in it?" I plan for myself, and I hope my friends will spend more time with me. "Have another drink" means that people are caring and not lonely. The five wonders are the most difficult and the most difficult to achieve.
It is not easy to be subtle. Be like this, situational, emotional, artistic and plain as water, not a master. It's hard to read. If there is any fallacy in it, I think everyone will understand. Ruyi: ("red wine" is a punch line, humorous and vivid! This reminds me of two invitations from the ancients. I recorded them to reward you. )
When I think of the Yuhua Hall, I wear red makeup, which is a sincere light to a gentleman. He is so happy! Serve the left and right respectfully, break the blue tube and drink, and shake the jade to talk.
The green lotus in the second pond is growing, much like a golden stem holding high curative value. Store a large pearl dew every morning and pour a few leaves to make a spoonful. Cold absorption is comparable to calming melon, and it can also prolong life.
When a guest comes, consider it Phoenix tea, and the next day is my day. China has a long history and a wide variety of winemaking, which has been welcomed by our ancestors since its birth. When people drink and praise wine, they always give wine an interesting nickname or alias.
Most of these names come from some allusions, or depend on the taste, color, function, function, shade and brewing method of wine. Many nicknames of wine are widely circulated among the people, so literature is often used as a synonym for wine in poetry and novels.
This is also a feature of Chinese wine custom culture. Magic wave: wine is called magic wave because it can relieve anxiety and bring happiness to people.
This nickname first appeared in Jiao Yanshou's "Lin Yi Publishing Records" in the Han Dynasty. He said: "wine is the joy of having fun and the joy of solving worries." Since then, many people have written poems with this code.
For example, Yang Wanli in the Song Dynasty wrote in the fourth poem of He Zhongliang's Spring Festival Evening: "It is difficult for the poor to hire Huan Bo, but they dare to cross the money when they are sick." In addition, Yuan Haowen of the Jin Dynasty wrote in the poem "Liu Yuexuan", "Three people meet and get back together; Ring Bohai genus
4. Poetry about advertising With the development of advertising industry, in addition to commercial value, the cultural value of advertising language has been paid more and more attention, and the advertising language has also borrowed poetry from the shallow to the deep.
There are several ways for advertising language to learn from classical poetry. 1. quotation is the most concise and direct way to use ancient poetry in advertising language.
According to the different ways of advertising language quotation, it can be divided into "direct quotation" and "word-breaking and sentence-breaking". "Direct quotation" refers to the practice of copying classical poetry without any modification in advertising language.
Typical cases are: Shanxi "Xinghua Village" Fenjiu advertising slogan "Excuse me, where is the restaurant? The shepherd boy points to Xinghua village. " "Word-cutting and sentence-breaking" refers to the practice of changing individual words in classical poetry in advertising language to meet the needs of this brand.
The famous case is that Nanchang jiangling motors Factory changed Li Bai's masterpiece "A Thousand Miles of Jiangling Return" into "A Thousand Miles of Jiangling Return". 2. Rhetoric The application of rhetorical devices in classical poetry to advertising language can make the advertising language vivid and easy to understand, which has always been loved by advertising creators.
Top truth. Topping really means using the word at the end of the previous sentence as the beginning of the next sentence, or using the last sentence of the previous paragraph as the beginning of the next paragraph, so that adjacent words, phrases, sentences and paragraphs are connected end to end.
The famous case has the slogan of "Camel" brand electric fan, "Camels enter thousands, and everyone is happy"; The slogan of "Great Wall" electric fan is "Great Wall Electric Fan, Great Wall Electric Fan"; Wan Jiale's advertising slogan is "Wan Jiale, Happy Family". Metaphor.
It refers to a rhetorical device that compares what you want to say with something similar in order to express it more vividly. Advertisements that use metaphors generally aim at highlighting the special functions of products, such as dove chocolate's "milk is as fragrant as silk"; The slogan of sunshine water heater is "bring you sunshine-like warmth"; The slogan of Hong Kong Mercury Record Advertising Company is "the rhythm of nature".
The dual rhetoric method of strengthening language effect with symmetrical words can make advertising language catchy and give people a sense of wholeness.
For example, the slogan of a tea kiosk in a Buddhist temple is "nothing is left, no one can sit for a moment;" "Two heads are better than one, and they eat things"; The slogan of "Confucius Banquet Wine" is "Drink Confucius Banquet Wine and Make a World Article"; The slogan of bosom friend magazine is "there is a vast sea of people, where there is a bosom friend;" "publications are like forests, where to find bosom friends" 3. Rhythm China's poems are closely related to music. In The Book of Songs, most of the poems are music words, and in its heyday, Song poems were written for music according to the format of epigrams, which made great achievements in rhythm and just met the requirements of catchy advertising language.
Plain. As far as the four tones are concerned, that is, flat tone, rising tone, falling tone and entering tone, the basic principle of flat tone is to require the language of poetry to have strong and weak points and a distinct sense of rhythm.
Combined with pinyin, we recognize the first and second sounds as flat sounds, and the third and fourth sounds as Legato sounds. A slogan is beautiful to read, and it is very important to abide by the leveling rule.
For example, the slogan of a watch shop is "lettering to remind people to be vigilant and advise people to cherish time", the previous sentence is "mediocre" and the next sentence is "mediocre"; Another example is the slogan of the space shuttle, "There are thousands of roads in urban and rural areas, and there are spaces in the roads". The first sentence is "plain" and the next sentence is "plain". Rhyme.
Rhyme is very common in advertising language writing, because rhyme can make advertising language harmonious, unified and coherent. For example, the slogan of Wanbao Air Conditioning is "Wanbao Air Conditioning, Happy Seasons", the slogan of Sprite Soda is "Crystal Cool", and the slogan of Gree Air Conditioning is "Good Air Conditioning, Made in Gree". What is more worth mentioning is "double phonology". In modern Chinese, disyllabic means that the initials of two words are the same, and disyllabic means that the finals of two words are the same, which has special formal beauty and musical beauty. Li Qingzhao's phrase "searching, cold and lonely, sad and miserable" is an eternal model of double phonology.
Advertising language emphasizes generosity and practicality, and cannot be burdened by rhyme, so there are few examples of double rhyme, but there are also many such excellent works, such as the above-mentioned "lettering reminds people to be alert, and the voice urges people to cherish time", the advertising language of Taiwan Province Elfa Audio Company is "ingenious in inch by inch, delicate in fax", and the famous advertising language is "Didi is fragrant, and the meaning is still unfinished". 4. Long-short sentence Wang Guowei said in "Words on Earth": "The poetry is wide and the words are long."
According to Wang Guowei's understanding, "word length" is the fundamental feature of words, and the sentence pattern with uneven length is the main reason that determines this artistic feature. From one sentence to eleven sentences, the sentence patterns of words are rich.
One sentence is "Returning to the Native Land" in Gui Zi Ballad, the other is "Waiting for a short book to stop complaining, it is better to be late" in Nanxiangzi, and the other is "Full of Xi, Liu Waidi" in Xiangsiling ... In my opinion, this kind of long and short sentence pattern of Song Ci is not only a great breakthrough in classical poetry. In terms of the number of words, an advertising word should be within 20 crosses, and a sentence can be arranged and combined appropriately to a cross sentence; In terms of melody, the sentence combination of words is formed by the rhythm of words, and the unique melody is perfect enough for the catchy and cadence music beauty of advertising language; Formally, the long and short forms of words break the "single sentence" and "symmetrical form" of advertising language in the market at present, and the uneven style is refreshing.
For example, the slogan of FAW Car mazda 6 is "Charm, Power, Technology"; The slogan of Volkswagen "Passat is the master" is "ambition is under control"; The slogan "Stop, then you can see" of Bank of China boldly adopts the combination of one sentence, two sentences, three sentences and four sentences, which not only has unique phonological effect, but also has unique form. 5. Wang Guowei absorbed western aesthetic concepts, and further divided the artistic conception of ci into "with me", "without me", "with me" and "without me", which were distinguished by different ways of looking at things.
The former is a way of looking at things from my point of view, with subjective will and interest, such as "tearful eyes asking for flowers without words"; After that.
5. Poetry about wine 1, the smoke cage is full of sand in the cold month, and the night is near Qinhuai restaurant.
Tang-Du Mu Bo Qinhuai II. A new song and a glass of wine. The weather was old last year. When did the sun set? Northern Song Dynasty-Yan Shu's Huanxisha 3. Don't laugh at the mud wine in the farmhouse, and raise enough chickens and dolphins in good years.
Southern Song Dynasty-Lu You's Tour of Shanxi Village 4. I advise you to drink one more glass of wine and go out of Yangguan for no reason. Tang Wang Wei's Send Yuan Er Shi An ·Xi》5. Singing to wine, what is the geometry of life? For example, morning dew is much more difficult to go to Japan.
Du Kang is the only one who can solve the problem. Wei and Jin Dynasties-Cao Cao's Short Songs 6. Today, I listened to one of your songs, relying on the spirit of a glass of wine for the time being.
Tang-Liu Yuxi "The First Meeting of Appreciating Lotte Yangzhou" 7. When is the bright moon? Ask heaven for wine. Northern Song Dynasty-Su Shi's "Shuidiao Song Tou" 8. where is the restaurant？ The shepherd boy just laughed and didn't answer Xingshan Village.
Tang-Du Mu "Qingming" 9, luminous glass of grape wine, want to drink pipa, should be urged immediately. Drunk lying on the battlefield, you don't laugh, there have been several wars in ancient times.
Liangzhou District, Tangtang 10 We opened your window, crossed the garden and fields, and held our cups in our hands, talking about mulberry and hemp. Tang-Meng Haoran's Passing Old People's Village 1 1, the cost of pure wine is a gold cup, 10,000 copper coins and a hip flask, and the jade plate is precious and shy.
Tang-Li Bai's "it is hard to go" 12, a glass of turbid wine returned home to Wan Li, and Ran Yan did not lose his mind. Northern Song Dynasty-The Fisherman's Pride by Fan Zhongyan 13, but we drank to the guests who came back from the camp and played the barbarian's pipa, guitar and harp for him.
Tang-"Send Bai Xuege" Tian Shuji Wu went home (14). Every time he remembered the sunset in Xiting, he was fascinated and didn't know where to go. Northern Song Dynasty-Li Qingzhao's Dream 15, the wine is still open and the temples are slightly frosty. Why not? When will Feng Tang deliver it? Northern Song Dynasty-Su Shi's "Hunting in Jiangchengzi Mizhou" 16, drunk watching swords, dreaming of blowing horns for camping.
"Break the array, give it to Chen Tongfu, a Zhuang word" (Xin Qiji) 17, Dongli Bajiu's dark fragrance sleeves after dusk. Northern Song Dynasty-Li Qingzhao's "Drunken Flowers" 18, thousands of miles green and red, mountain fruit wine flag wind.
Tang-Du Mu's Poems on Spring in Jiangnan 19. The road is long, and the Japanese are thirsty for tea, knocking at the door and asking the savage. Northern Song Dynasty-Su Shi's twenty "Huanxisha", in that green spring day, sang my songs, drank my wine deeply and sent me home.
Tang Du Fu's "Two Banks of the Yellow River Recovered by the Imperial Army" (2 1), the Mingyue Building rested, and the wine turned into homesick tears. Northern Song Dynasty-Fan Zhongyan's "Su Mu Zhe" 22. These beautiful days here in Xiangyang make me fascinated by Laoshan! .
Looking at the Hanshui River from afar by Tang Wang Wei 23. Autumn geese have Changfeng as their companion. I face them from this villa and drink my wine. Tang-Li Bai's Shu Yun Farewell School Book Xuanzhou Xie Tiao North Building' 24. But since the water is still flowing, even though we cut it with a sword, it is even more worrying to raise a glass to drown our sorrows.
Tang-Li Bai's Farewell to Shu Yun in the North Building of Xie Tiao, Xuanzhou' 25. Lanling wine tulips, jade bowls filled with amber light. Tang-Li Bai's Traveler's Bank, page 26. I plan to get drunk and sing a song about wine, which is strong and tasteless.
Northern Song Dynasty-Liu Yong's "Die Lian Hua" 27. Think of wine as a song, the moon gate and the star window, how many old dates. Northern Song Dynasty-Yan's "Drunken Down and Out" is twenty-eight. A pot of wine is from the flower room, and I drink it alone. No one is with me.
Raise my cup, I invite the bright moon, which brings me its shadow and makes us three people. Tang-Li Bai's "Drinking the Bright Moon Alone" 29. Bad luck has laid the frost on my temples and I am down and out.
Tang Du Fu's Ascending the Mountain 30. Where did you wake up tonight? Yang Liuan and Xiaofeng are dying. Northern Song Dynasty-Liu Yong's Lin Yuling.
6. Wang Guozhen's wine advertisements and poems are sometimes covered by clouds. I wonder if it will be tears when we want to laugh. When he grew up, he met a girl who liked to fold paper boats. The girl likes the sea and the golden beaches along the coast. She likes walking on the beach at dusk. One day, the girl wandered into his door at night.
Your talent will not be buried forever. Mother asked him if a girl had been here. He replied, no, you fight for your own destiny. You are a lake, and I am willing to be surrounded by banks, unless you want to ruin your future. You should learn to wait and arrange yourself. In fact, you don't need too much alcohol to succeed. I sometimes pray for a glorious moment in my life.
If you want to be a hero, you might as well be a bear first. There is no bridge on the river to wait for it to freeze, for fear of being indifferent to everything. It is not surprising that Marry Happiness has a future goal that can always cheer us up, just like a grey moth flying to the fire, willing to be a prisoner of the fire. It's your ceaseless steps that swing, and your beautiful tassels that rotate. Who can tell what is sweet and what is bitter on a passionate day? I don't know if you are sure, but if you want to get married, you will never look back and lose. You will marry happiness. Do you still love you? If so, why is there such a separation? I don't know if I don't love you anymore. If I don't love you, why doesn't my memory recall your smile with the flow of time? My heart is ups and downs, and everything is in the past tense. Only the night of dancing is as beautiful as before. A wisp of love and autumn wind can't blow away sadness. Who would have thought that, in the end, the mountains and rivers are still in love, and your figure just returned to the eyes. Whether you forget me or not, why haven't you heard from each other? If you ever cherish me, why do smiles always decorate my dreams and leave beautiful fantasies? If we are destined to meet only at the source, whether it is me or not? What the children left me over the years will be very sad. If you are not happy enough, don't frown. If you are not happy enough, why cultivate bitterness? Why do you want to open dusty doors and windows and let the sun and rain spill over every corner? Vilen, who is heading for life, let the wind iron his forehead, which can dilute his sorrow, while dark color can cover light color? Self-love, you have no reason to be depressed, because it is autumn for you. There is no reason to be proud of your spring. Spring is not as beautiful as spring, and spring is not as thick as autumn. Thinking about a silent gesture in the theme oil painting is enough to fascinate the world, not only because it is sacred, not only because it is quiet, but also because it is an enlightenment, because she tells us in the image of modern people that meditation is a kind of beauty. I read you from my eyes, and you made it clear from my words that I am implicit, an unrestrained personality and a virtue. Don't tell me that only the eyes are the true reflection of the soul. Without language, all we can gain from loneliness is silence? After a long night, it was dawn.
I don't think about whether I can succeed or not. Since I chose the distance, I only care about hardships. I don't think about whether I can win love. Since you love roses, tell your heart bravely. I don't think about whether there will be cold wind and rain behind me. Since the goal is the horizon, I can only leave with my back to the world. I don't think about whether the future is flat or muddy. I love everything in my life. When you see the sea, you will laugh comfortably. Yes, yes, our laughter can hold up the clouds. But for friends, if you don't stand up, you won't fall. What's more, we have to wander around the world and fall down as a souvenir. This is a warm flower. Life is always good. It's not that our minds are not open enough, but that we don't know how to live a sad life. No matter what the ending becomes, there is bound to be an eternal happiness in the process of flowing, although. I cherish them all, too. For us, memory is an indelible day-it will never turn yellow. When we are together, it is always short. When we look forward to it, it's always a long time. How many shiny lines did the stream pick up? If you want to miss me, look at the twinkling stars in the sky. I'm looking for you. The back of the eye is always simple. It's a kind of scenery. The back is always young. That kind of clear back is always subtle and subtle. This is a kind of charm. The back is always lonely and memorable. However, it can only be so rushed but can't stand the waves. There will be a solid land. Wherever you go, there will be countless pairs of eyes following you. We know ourselves from others. Good luck. Spring is not over yet, but I feel that spring is easy to get old and time is flowing. Is fate like wormwood? Colorful colors make your brain dizzy and indifferent. Life may be a good medicine. You shouldn't be content with poverty, but how can you ruin everything without a little lofty and withered character? Good luck. May your heart be as good as luck. Your life is in spring. Why did I see Frost Leaf's face just because that beautiful mirror broke your attachment and lingered in your dream for a long time? Since you can't hold the moon in the water with both hands, let yesterday be a memory and a commemoration of life. There is not only a colorful place, but a withered flower-not a "promise" of spring. Don't believe too much that commitment is a pine cone produced by time. Although it is wonderful, who can guarantee that it will not be defeated by the season? Just sing a song. No matter what falls from the sky, life is always beautiful. "Learn to wait" Don't be discouraged because of one failure. You may not be able to make yourself great, but you can certainly make yourself noble. Eternal heart, where the years flow, what kind of fashion will there be. How can you demand the vicissitudes of life? What will never change is that we will never be ashamed to see people's sincerity and kindness. No matter what clothes we wear, people will be too unattractive. Silent feelings, there are always some times, for love, we quietly avoided the figure. What I can't hide is that silent feeling. I sleepwalked in the moonlight. Emotional things are often unclear. I don't want to love, I don't love, I'm afraid love is also a kind of harm.
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