Seeking negotiation skills of automobile sales price

Let's see how to negotiate step by step. Let me talk about my views below, hoping to help you.

Automobile sales skills: Any negotiation consists of many topics, and both buyers and sellers will discuss every issue. Is there a rule to follow here? First, don't ask all the questions at once, but discuss them one by one. Secondly, first put forward some issues with little disagreement and postpone the discussion of those thorny issues. When the negotiations have reached a certain stage and both sides are satisfied with the negotiation process, we will seek solutions to the more difficult parts.

In the negotiation, there is no need to put forward all the requirements at once, let the other party agree in principle first, and then supplement the requirements.

If you are a car sales technician, there are two models on sale in your shop, one of which is low in configuration and moderate in price, and will hardly bring you much profit. If it is not strongly requested by the manufacturer, it will never appear in your store. The other can be said to be the top pole configuration, which is comfortable and safe. You really want everyone to buy this car, because it will make a lot of money for you, even though its price is high.

Low prices always attract the attention of many consumers, which is a common business rule all over the world. Yes, most customers who come to your store to buy cars are interested in low-priced ones. Who doesn't like economical products? But it seems that someone doesn't like it-boss, "if I sell this car every day, I will close the door soon!" " "So you introduce your expensive car to your customers after they enter the door, trying to convince your customers that they should buy expensive cars. Although you are thirsty, they are still unwilling to pay so much money. You can't force them to buy another one Learn from the painful experience, and you will finally realize the truth. After seeing a low-priced car, you will say to them, "Before you make a decision, I suggest you look at another car, which is much better in comfort and safety. As you can imagine, driving a car with a skylight, leather seats and high horsepower must be a different feeling. In fact, the price is not much higher, so you can accept it. "

Practice has proved that the skills of automobile sales are very useful, and many customers have changed their original decisions. Therefore, in the negotiation, don't be afraid of the other side rejecting yourself. First, let the other party make sure that they are willing to do business with you. As for other controversial issues, let's wait for them to decide.

After understanding this truth, you should be careful that your opponent uses this strategy against you. Have you ever experienced a similar situation: you are about to get a huge order-being bought by the banking system. You roughly calculated that your bonus will be higher than that of the manager this month, which is really exciting. You have all the products you want ready, and hurriedly take the contract and let the customer stamp it for confirmation. Fortunately, everything went well. Just before stamping, he suddenly said to you, "You need to send the goods to all branches, right?" This plain sentence makes you break out in a cold sweat. This bank has more than 40 branches in all parts of the city. I'm afraid it will take two whole days to deliver them one by one, which requires the assistance of all the staff in the company. But if you don't agree, the fair will be over soon. You know very well that your company's products are not strong brands, but you finally compromised.

This example is common in business, and the other party makes full use of your psychological changes. You have just made a business deal, and you may be in a very good mood. Generally speaking, when you are in a good mood, it's easy to give something to others that you didn't want to give. In addition, any negotiation will be tense and difficult, and every topic is not easy to reach. Therefore, you don't want to lose everything because of small things, and you don't want to risk discussing all the problems from the beginning, otherwise you will risk losing the whole enterprise, which is why you finally gave in.