Wechat business sales skills and words.

Wechat service is a new service based on the space of mobile internet, with social software as a tool, people-centered and social as a link. The following is my collection of sales skills and words in WeChat business, welcome to check!

Wechat Business Sales Skills and Words 1 Section 1: Sales is a problem.

What is sales? Sales is a process of making customers keep saying yes according to your ideas. We need to guide customers with questions.

Top traders must be a process of asking questions. For example, children's products, the faster you can integrate with customers, the faster you can clinch a deal. You can't talk about products directly when you talk. You can click zan to add comments when you see Bao Ma's photos in the circle of friends, and you can chat next time. Let's summarize some points in the process of customer communication.

1 Ask simple questions, 2 small questions are questions, and 3 different questions.

The first point: if I make children's products, how old is the baby? This is a simple question, chatting and collecting information.

The second point: Do you want to choose healthy products for your baby? The answer is definitely yes, so this is the second question.

The third point: cash or credit card, one set or two sets, WeChat or Alipay transfer? These are multiple choice questions.

Some customers ask how much your products cost as soon as they come up. At this time, if you quote directly, it is likely to form a mindset, whether there is a discount or not. Customers may ask a lot of questions and will not close the deal, because customers have always been the dominant.

If customers ask us what to do, we will guide them first, or an example of baby products. You want to buy our xx products, right? How old is your baby? Have you ever bought a similar product before? In the sales process, we must ask each other's needs by rhetorical questions. What brand have you used before? Have you encountered any problems before? Sales must use questions!

Part II: The first four questions.

Four sentences that customers must use to make a deal, from shallow to deep.

1. The most important feature of situational questions is chatting, such as how old is the child? Before chatting, look at the customer's circle of friends and explore his hobbies and living conditions. For example, where the customer has traveled, you can say that you also like to travel to open the topic. Others ask, you can ask how long you have been doing WeChat business, what products have you made before, and what difficulties have you encountered? How many people are there in the team?

2. Question mining sentence: Why didn't you do it well before? What's the problem? He may say that I don't know how to lead a team and how to make friends. Then we can continue to ask, why should we think about our products? Why don't you follow your old boss?

3. Put a big question in pain, if you have been in this state for how long? If you don't change your state, will team morale be low? What will happen if we continue?

4. The trading demand translates the trading plan into words. Our products and team can help you get back on your feet. We have a professional team, one-on-one counseling and professional training. Do you want to join us?

Section three: five common resistance points of customers, three minutes to clinch a deal.

This speech can be used no matter what kind of products are sold, and we will become senior salesmen together.

All the concluding remarks are designed in three words.

1. Agree (the customer said it was too expensive, reply: Yes, I think the price is a little expensive, too).

2. Turning point (but many customers still buy it so expensive, and the customer satisfaction rate is 99%)

3. rhetorical question (do you know why? )

1. Break down high-priced products by time, by month and by day, and it will be cheaper on average. The big ones are small, and the prices are only compared.

2. Think about it. People like to delay. This is human nature, and so is it. We often meet customers who are considered to be the mantra.

At this time, we exposed him, and we asked him if it was the price. Then we can use the price analysis method. Are you avoiding me? If the customer says no, no, then we have to ask the most important reason and solve it.

3. Other homes are cheaper. After we quote, customers will say that other homes are cheaper. I believe many of them will meet. I wonder if other homes are genuine. As far as I know, nothing in the market can be lower than our price. The cheapest price, the best service and the best quality, which one are you most willing to give up? The answer is obvious.

This product is beyond the budget. Answer: Yes, I totally understand. We also took this into account when selecting materials. We originally wanted to use cheaper materials, but for better quality, we chose the best materials on the market. I want to do my best in comfort, don't you think?

I'll buy it then. I am on a business trip now. I'm busy. I'll be back. This is also a mantra. Then I will tell him the difference between buying now and then, what gifts we have now, how many boxes of this style are left, and what benefits we have now.

To sum up our sales, no matter what the customer says is right or wrong, we will agree with it and don't argue with the customer. Yes, the right price is expensive, but XXXX has bought many customers and the satisfaction rate is very high.

Section IV: Demand Transaction Method

The average transaction is after 7 rejections, which is scientific statistics. Don't be afraid to refuse.

1. Build affinity knowledge. When new friends join, you can introduce yourself, and then you can write down each other's information. You can look at your circle of friends and make friends. If we are in the same place, we are in the same place. My university is in your city. These are all knowledge about establishing affinity.

2. Give help and kindness, help others solve some problems, become experts in their own fields, and help others.

The first transaction: after the customer asks a lot of questions, you can answer them. Don't ask so many questions, just trust me. Who has bought the product today? Generally, the customers who consulted in the morning and afternoon didn't make a deal. They paid a return visit around 4 pm, and the courier will come soon.

Sales skills and words of wechat business.

First, arouse the interest of customers.

There are two ways to communicate with customers. One is that we actively communicate with others, and the other is that others come to us. For others to come to us, they often know us through other channels before consulting us. For this kind of communication, we will skip this step. Anyone who has done Taobao knows that ordinary customers are already interested in products when they come to consult.

Here is mainly about our active communication with people. Some customers often look at our circle of friends after joining us, but they just don't talk. At this time, if there are fewer people who are passively consulting, we can take the initiative to contact.

If you take the initiative to contact, you must be able to attract the attention and interest of others, so that he will respond positively to you.

Nowadays, many people in the circle of friends like to send blessings, make others like them, ask others for red envelopes and advertise directly. Sending blessings in the short message era is not bad, but it is not good now. Because everyone sends it, and it is sent regularly, the receiver has no feeling about it. There are also people you like. Why do others like it for you?

In addition, it is also a good relationship to ask for a red envelope. You sent a message for it. I'm embarrassed not to give it to others. I can only say that this is a good way to humiliate your friendship. For ordinary friends, others will alienate you when they see you. And those who advertise directly, you are completely harassing others. You've made customers resist you. How can they still buy things from you? So what should we do?

First of all, what you say must attract the other person and make him willing to communicate with you. This requires that what you say is of interest to him. For example, why did he come to add you as a friend? You can use this as a topic to communicate with her You can also see what is happening in his circle of friends, and you can also lead to topics for these points. Let him interact with you. Instead of what you said before, everything you send is boring, so there is no possibility of communication. If the relationship is not good, it will be directly blacked out.

Second, enhance trust.

After talking to each other earlier, the following is to gain each other's trust. As we all know, you can gain trust by making friends and commenting on others. In fact, you can gain trust when you communicate. There are two points to gain trust, one is emotional trust, the other is professional trust.

Emotional trust is like what many brochures say, you should talk about what the other person is interested in, help the other person with your heart, communicate more and so on. When Li Leiting made the promotion for the first time, he sold sanitary wares and communicated with the salesman who installed the same seller's products. We don't compare who sells products, but who communicates with customers for a long time.

Emotional trust is talking about things that have nothing to do with the product, such as the other person's children, work, problems encountered, interesting things happening around him and so on. This allows customers to recognize you emotionally and feel trusted.

Professional trust is very understandable. That is, you should make customers feel that you are professional in the product industry you sell, and you can give them professional guidance instead of knowing nothing, so that customers can find you to solve problems. For example, the problem of skin care, how the blackheads on the nose are produced, what factors should be paid attention to in daily life, how to solve these problems, which products can't be used, which products should be used more, and so on. Let customers admire you from the heart through these.

The above two points have been achieved. Customers will choose you first when they buy things. Of course, it depends on the product.

Third, recommended products

You gain the trust of customers, understand their needs, and then you recommend products to customers. All our products are available, and their functions are comprehensive. However, the focus of customer needs is different. We should focus on explaining the efficacy of our products according to customer needs.

To solve the customer's problem, we need to talk more about why we can solve this problem and what is the principle. After the principle of efficacy is finished, it is essential to show some successful cases.

Show a case of an old customer who had similar problems with his customer before, and convince him that we can cure others, then we will definitely cure you. At this point, customers often carefully consider whether to buy from you. Of course, this is not enough.

Fourth, use reminding skills.

Although your introduction is very good, customers have bought too many exaggerated products, but they will still tell themselves and think about it before making a decision. It's like playing football at this time. The ball has reached the goal, only one step away from the goal. So what should we do?

Here are a few tips for urging orders, but many people are using them, but the effect is still very good. Limited time, limited amount, price activity and invalid refund are mainly these.

Limited time means limited goods. If you don't buy it now, it will be more difficult to buy it later. Price activity is generally used together with time limit, that is, the product is at this price within a certain period of time. After this time, you will have to pay a higher price.

Invalid refund means that if the product has no effect on you, it will be returned to you. In short, it won't hurt you. After using these skills, you can increase your appeal to customers and urge them to buy from you.

Verb (abbreviation of verb) follow-up contact

However, after all the above, there are still many customers who have not made a deal with themselves. In fact, the main reason is that customers don't trust us very much and have doubts about the effect of the products. Some customers are really under pressure because of funds. In either case, we must keep in touch and communicate with them in the future. There is a saying in sales that if we contact them seven times, the turnover rate can exceed 40%. Therefore, continuous contact at the back is a very good way to enhance customer trust, understand customer problems and help customers solve problems.

Through the above methods, study hard and practice more, so that when you communicate with customers, you can let more friends do business with you, instead of always sending harassing messages to others as before. Wechat business just wants to learn more. If you don't understand anything, you can also consult Li Leiting. After learning and practicing, let's go further on the road of WeChat!

Wechat business sales skills and text 2 1, manage your emotions.

The so-called people are not sages, that is, people always make mistakes. People are not vegetation, that is to say, people have feelings, people have emotions, and people have emotional emotions.

If a person can't manage his emotions well, he can't manage his thoughts and behaviors well. As a salesman, you can't be too depressed, impatient, irritable and depressed, because it hurts both customers and yourself.

If such negative emotions are brought to work and sales, the sales process will become negative. If there are negative emotions in sales, then sales will become very dangerous. Wechat business is a difficult job, and another word for WeChat business is "refusal". Rejection will bring negative emotions such as sadness, depression and frustration. If you can't adjust your mood quickly, then he is likely to be negatively affected by Daodao, which will lead to sales failure.

2. Use positive emotional contagion customers.

People are emotional animals, and so are customers. Wechat business is the transmission of information and the change of mood. Most people's buying strategies are based on emotion and sensibility. We must never pass on bad feelings to customers, because the result of doing so will only be: stop selling; Leave a bad impression on customers.

Step 3 find potential customers

The people on the street are all our customers, but a large part of them are not your customers. Customers always exist. The problem is how to find these customers. The method is quality first, then quantity.

Step 4 build trust

In the WeChat business industry, it is impossible to achieve any sales without mutual trust, so be honest with others.

5. Arouse customers' interest

Customer's interest in products is the basis of purchase, so try to arouse their interest.

6. Understand the customer's purchase reasons and find the customer's core emotional needs.

There are both perceptual and rational reasons for customers to buy. We should know what customers really think through communication and questioning.

7. Make customers want to buy.

Generally speaking, WeChat business is to meet the needs of customers, and the top WeChat business is to create the needs of customers, which is called "taking the heart first".

8. Commitments and transactions

The key to a promise is to keep it. You should give your customers a guarantee that there will be no risk for them to buy your products, and your products can really be useful to them. Be careful when making promises, and don't make promises that you can't make.

If the customer believes that your promise is true and effective, then you can try to reach a deal with the customer. Top WeChat merchants should be both "retail" and "wholesale", and top WeChat merchants must be good at tapping customers' purchasing potential.

Wechat merchant sales skills and words 3 1, can you make it cheaper?

Ordinary customers usually ask "how much is this?" " 1888。" "cheap!" Many customers didn't even finish reading the product, but just glanced at it. Before customers like it, you will definitely lose out when you talk about the price.

Analysis: First of all, we can't say "No!" Strong rejection will make customers dislike you. When encountering this kind of question, we should avoid the customer's questions and don't answer them directly, because once we enter the price negotiation, we will be passive. At this time, the money is in the hands of customers, and our advantage is the product, so we should let customers fully understand the product.

Any customer who comes to buy something will bargain. We should avoid the price first and let the goods attract him, instead of obsessing too much about the price. As long as something is worth it, I'm not afraid that she won't buy it, and of course I can't be too proud in front of customers.

Coping with:

(1) periodic decomposition method

"Young lady, this product can be sold in 720 yuan for four dollars a day. Very affordable! "

"Miss, this kind of preferential package adds up to 380 yuan, which can meet all your needs at one time. It's worth it!"

(2) Replace "less" with "more"

When customers ask about cheap prices, many shopping guides will say, "Come here if you buy less clothes." Actually, this is not right. Buying less clothes will make customers feel more painful if they lose something. The correct statement should be "just buy more clothes", which avoids pain and turns it into happiness.

2, I know your boss, cheap!

Analysis: In fact, if the customer says she knows the boss, does she really know him? 99% people don't know each other, and at most they have a casual acquaintance with the boss. So treat people who don't know or know their boss, don't expose them in front of her, give her face, but don't reduce the price.

Response: We can say "it's an honor to receive our boss's friend" and admit that she is our boss's friend and feel honored. Here we began to change the subject: "It's just that the business situation is average at present. I will definitely tell our boss about your shopping in our store and let our boss thank you!" Do it.

3. Are there no discounts for regular customers?

Analysis: 20% of old customers have created 80% of the benefits. Don't kill old customers. When an old customer offers a discount, we can't refuse it directly. Some shopping guides will say, "As an old customer, you should know that there is no discount here!" This will hit old customers, who will think, "I have been here so many times, I wonder if I can't get a discount?" Directly hit the customer's good impression of the store.

Response: First of all, you should give your old customers face and let them feel your sincerity. You can say, "Thank you for always taking care of me. I'm glad to be a friend like you, but I really don't have such great rights. Otherwise, next time you have a gift, I will apply and leave one more for you. "

4. Why haven't I heard of your brand?

Analysis: We can answer the first question directly, but we can't answer the second question correctly, because as long as you answer the second question, the customer will keep asking until they are satisfied, so we should guide her when we meet the second question.

Response: Ask the customer first, "When did you notice our brand?" Most customers who have never heard of it will answer "I only noticed it today." The shopping guide can say, "That's great." Take the question directly, don't dwell too much.

5. Let me see it again!

Response: Find out the advantages of the product according to four aspects, namely: (1) What we have and what others don't have; (2) We can do what others don't want to do; (3) What we do better than others; (4) Our added value.

6. Will there be any problems with your quality?

Analysis: Some shopping guides will directly answer this question, "We are a big brand, and there are many beauty salons in China ..." But when the customer asks the second sentence, "What if there is a problem?" Many shopping guides can't stand it.

Response: The shopping guide can ask the customer first: "Miss, have you ever bought a product with poor quality before?" Customers usually say, "Yes." The shopping guide can ask: "What product is it?" Customers often start to complain: "I have bought XX products before, so what?" This makes me very angry. "

The customer answered no, what should the shopping guide do? At this time, you should praise the customer first, and then say your own words: "Miss, you are so lucky that you don't. I have encountered such a situation. " What happened? I am so angry. "When you say it, you must bring feelings, so that you can infect customers.

Finally, I said, "So I pay great attention to product quality now, because I am also a consumer when I don't sell things, so I have good requirements for product quality, so I will sell them in this factory, not in other manufacturers, because the quality here is good."

Classic sentences of wechat business sales

1, don't complain that your circle of friends is all advertising marketing, which means that your friends are all motivated, full of positive energy, passion and dreams, which is better than complaining about women! Follow the bees to find flowers, and beggars will beg!

2. You are a fat man who eats bite by bite, and you can only get thinner day by day. You ask me how much I can lose in a month? I want to ask you how much you have grown in a month.

3, clothes are expensive, shoes are expensive, expensive and expensive! Good is expensive! Buy if you like, and the most beautiful age should leave the most beautiful memories. Buy it if you want! Do you want to get a P all your life?

4. If you are afraid of everything, then you are not suitable for doing WeChat business, and you are suitable for dreaming.

No one should leave regrets for himself. Follow me and I'll take you to make money. If you don't, I'll show you.

6, our threshold is very low, our price control is very good, and our authorization is very powerful! I will teach you knowledge and pay your tuition! If you want to reach out your hands, I am willing to run with you!

7. You only know that people are cold and chaotic when you do WeChat business. Usually, those friends say they will do anything for you. As soon as you started to struggle, they quickly blocked you. You don't know what a true friend is until you do the WeChat business.

Wechat business sales skills and words 4 step by step, understatement.

You are already friends of WeChat. As long as you are not blocked, they can always see it in the circle of friends. There is no need to let them know about your product immediately. The correct way is to share your personal life first, so that potential customers can get to know you and generate trust. As for the product, you can mention it occasionally, and interested customers will naturally buy it. Customers who are not interested enough will take their time and don't want to be fat. Remember one thing, haste makes waste.

Share the value, the winding path leads to a secluded place.

You don't have to say how good your product is and how much it costs to introduce it. Everyone should buy it. This is a naked advertisement. You can look at it from another angle, such as selling tea. You can share all kinds of knowledge about tea culture, tea art and tea introduction, and mention your own tea by the way. This is definitely better than advertising directly, and customers will be more advanced.

Online marketing, offline trading

Constantly sharing online, showing their product cases, sharing product knowledge and culture, without promotion, guiding potential customers to trade offline, sending samples, sending trials, or hiding half of her face behind her guitar so that we can't see the best effect.

Word-of-mouth communication improves transactions.

If you can't wait to promote the product, don't brag about it yourself, but use customers to promote it. For example, encourage customers to print orders in the WeChat circle of friends, then cut a picture and send it out, or encourage customers to share stories about themselves and products, and then forward them themselves. The way of encouragement is also very simple, just send a small sample or a medium sample.

Do not disturb.

If you can't do it before 4 o'clock, you must be hard and wide, then try to disturb WeChat friends as little as possible, and send two or three important advertisements at most a day, as long as you send them at noon and evening, there are more people at this time.

The secret of success in doing WeChat business.

Be sure to persist!

Doing WeChat business, whether it is a boy or a girl, as long as you are willing to do it with your heart, as long as you are willing to stick to it, you will succeed. If you give up halfway, you will certainly not succeed.

Focus on a product, do fine!

As a junior agent, we should be as professional as possible, not sell everything, and make it look like a grocery store that only sells Rainbow Laoji herbal tea. You think of Wang Laoji when you buy herbal tea, so we should be professional, and people think of you first when they want to buy something.

Try it yourself!

No matter what product you make, you must try it yourself in order to better explain it to customers. Doing WeChat business is to be honest, and the integrity of WeChat business is very important.

Choose a good home

Choosing a good family is really important. He will have a great influence on you on your WeChat entrepreneurial road. A good family knows the importance of teamwork, and will definitely start classes regularly to train all kinds of marketing knowledge, skills and experience, and solve problems for everyone in time.