Some people do the same business and get bigger and bigger, while others go bankrupt while doing it. What do you think?

Doing business is an art and a kind of understanding.

Some people say that a business is like a mountain. You see other people making money doing business, but if you do it, you won’t make any money, or even lose money. To do business, you need to have certain experience and connections.

You can’t rush for success in doing business, you must win a certain number of customers. You see people making money by opening restaurants or snacks, but you don't make money by opening one. What's the reason? It may be that your business philosophy is not good, the taste is not good, the variety is not good, or you have fewer customers. If it does not work for a period of time, you must sum up your experience and find out what went wrong. If it is really not possible, stop in time to avoid further losses.

I have also been doing business in the city for a year or two. Some made money, some did not, and some even lost money. One of my relatives once told me that I could make money by selling watermelons. The two of us went to Kaifeng, Henan, to distribute a load of skinned watermelons, which cost 120,000 kilograms per pound. But after we got it home, it was really difficult to sell it, and it was even difficult to sell it at the cost. The reason is that other customers who sell watermelons use cars from Shenyang No. 12 Line to Kaiyuan, so they compete with each other. At that time, due to underdeveloped information, Shenyang No. 12 Line sent more than 100 car-skin watermelons, and they also lost money. He also accompanied us. Follow me, but they are not afraid of compensation and send to Shenyang every day. If you don't sell them at a loss, you'll lose even more because the watermelons won't last too long. I told my relatives that if we lose money, we will lose it. We have never been in the fruit business and we don’t understand the situation. We should not do the fruit business in the future.

Later I went to a Shenyang joint venture company and saw an electronic human body scale at their door. There were many people standing there, and they could earn nearly 100 yuan per hour. That was in the 1990s. I asked the staff, where did I buy this machine? The staff didn't tell me to keep it confidential. I also measured it once and found that there was a machine manufacturing address behind the stamp. It was manufactured by the Third Research Institute of the Shanghai Ministry of Posts and Telecommunications. We have a large shopping mall in Kaiyuan City called the Light Industry Farmers Market, which has a large customer flow. So I immediately took the money to Shanghai and bought a machine. At that time, a machine cost more than 30,000 yuan in 1992. After buying it back, my wife started operating it in the light industry market, making a daily profit of more than 100 yuan. It’s three to four hundred yuan every day on holidays. At that time, a worker earned less than 200 yuan per month. I ran the business for a few years and made a little money. Later, others discovered that I was making money and others followed suit. So, I transferred the machine to others and stopped working.

Doing business is very time-sensitive. If you see an opportunity, you will seize it immediately and act immediately. When others catch up, you will change careers immediately.

When you are doing business for the first time, don’t do too big a deal first. If you can’t afford the loss, it’s better to turn the ship around. When you have capital, you can gradually expand it.

Be observant when doing business. For example, if you want to open a supermarket in a community, how many buildings and people can your community have? Is it a wealthy area or an ordinary household? How many supermarkets are there in a ***? Take action immediately after observing.

In my daughter’s Wafangdian community, I have a friend who runs a supermarket. The average sales volume per day can reach about 5,000 yuan, and the net profit can also reach 1,000 yuan. Selling mineral water is the most profitable. Wahaha buys it for 66 cents and sells it for 2 yuan, twice the profit. In summer, I can earn several hundred yuan a day selling water.

My analysis is that it is very difficult to open large shopping malls and large physical stores now because of the influence of online shopping. In densely populated communities, it is okay to open breakfast shops or supermarkets.