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Courses that are all dry goods are the most annoying.

After attending many trainings, I found that only a third-rate trainer can give a full dry goods course.

In the era of materialism and fragmented information explosion, we will inevitably pay attention to "Is there any dry goods?" Yes, dry goods are very important. A sharing without dry goods or courses without gold content is really difficult to arouse people's interest, but is it really good to share full of dry goods?

0 1

Many college teachers are dry goods from beginning to end. It is natural that students should listen carefully. In the real classroom, the more seriously the teacher speaks, the more seriously the students sleep; I joked that the quality of some teachers' classes directly determines the quality of students' sleep and sometimes their mobile phone traffic. Dry goods are like compressed biscuits. Although they can fill your stomach, they are really hard to swallow.

I went to the Foreign Languages Department in college. I remember an old professor teaching English pronunciation. He drew a side face of a human head on the blackboard and marked various parts of the human mouth. He said, "Students, this word is pronounced like this. Small tongue sank and stuck to the root of his tongue, and then the tip of his tongue suddenly left and read the words with the sound of air jet (what ghost is this). " Hearing this kind of teaching is like having 10 thousand alpacas running in my heart. Just to learn a word, I have to spend three times more time looking up the technical terms he said, and then ponder the pronunciation skills, which will get twice the result with half the effort, waste time and murder my life.

Two years later, I am approaching graduation. I hold IELTS machine classics every day and want to go abroad for postgraduate study, which adds weight to the academic qualifications of three ordinary colleges and universities. At that time, I learned that Mr. Yun Weizhen is one of the most popular IELTS teachers in China, and his class is like a black hole. Everyone's attention and soul are deeply attracted, lively and interesting, without urine point. Every class, he can crush unforgettable words and complicated long sentences I meet and feed them to you. They are thorough, let's enjoy ourselves. Looking back now, that teacher is particularly good at creating a sense of picture and making obscure professional knowledge familiar and friendly.

That is, the third-rate trainer speaks what he doesn't understand, and the first-class trainer speaks what he can see; Playing with visual expression is a high-level sharing.

1, metaphor

During this time, I attended Spencer's new media writing class for a long time. What impressed me most was Uncle S's humorous and concise language, without a bright, great and correct nonsense. He said that new media writing, especially like making a commercial film, should be a little more exciting every two or three minutes, so that the audience will not leave their seats and the reader's attention will not be distracted; He said that content without logic is like a beautiful woman without temperament and charm. Uncle S's lecture was concise, which hit your sore spot and instantly visualized abstract logical concepts and new media writing in a metaphorical way, making it easy to understand.

Yu Shiwei is a highly respected training teacher in China, and his daily salary is as high as more than 50,000 pounds. I remember once he introduced the function of Dolby Audio. He said that Dolby stereo is like a washing machine in the stereo, which can wash away all the noise and immerse you in a fully enclosed private audio-visual room. Teacher Yu Shiwei doesn't have a lot of technical terms to introduce the internal structure, material and high-end technology of audio, but brings the function of audio into familiar scenes through a simple metaphor, which is simple and clear but super perceptual.

2. Make good use of contrast

When introducing the course guests in this writing camp, S used a simple comparison and self-mockery, which instantly lifted the height of the guest tutor. He said, "Next, I'd like to introduce the teacher Wang Peng I invited this time. Please allow me to feel embarrassed, because Mr. Wang Peng is the chief writer of GQ, and his writing level is more than ten blocks higher than mine. I really brushed my face many times before inviting him. " After listening to this passage, more than 8000 online students. I can't wait to hear Wang Peng's wonderful sharing. Kou Naixin, a well-known host in Taiwan Province Province, said that self-mockery is the highest level of humor, and it is also the usual skill of every master speaker, which can instantly bring the audience closer to each other. So third-rate trainers often yawn in class, and first-class trainers can make you clap your hands and laugh across the screen.

3. Narrative language

Similarly, when talking about traditional writing and new media writing, S described it this way: "Traditional writing often involves an entire period of immersive reading. A warm afternoon, a coffee shop with fragrant soul, sit quietly and start reading without interference; New media writing is completed in a completely fragmented time. When I get up in the morning and go to the toilet, I read the article of WeChat official account, when I take the subway to work, I read the article of WeChat official account when I am busy lying in bed and brushing my circle of friends. " A long descriptive language takes us into the play like a movie, and we are in every different scene, so wonderful that we don't want to leave.

If the boring and complicated theoretical knowledge is compressed biscuits, then the visual expression is more like making a Manchu-Chinese banquet, with food and rice, which not only makes you full, but also makes you eat well and have endless aftertaste.

02

As we all know, a TED talk lasts no more than 65,438+08 minutes at a time. This is because too long time is easy to distract the audience, and too short time will make the audience feel dissatisfied. However, in many training courses and summit forums, the sharers often talk for an hour or more. To keep the audience's attention, it is necessary to insert some jokes and jokes in the speech to restart the audience's high-energy concentration.

1, wearing a "tall hat" for the audience.

Every time I give a speech at Wuhan University, I often begin with: "Good afternoon, classmates! Today, I am very happy to come to Wuhan University. Before coming here today, I heard that students of Wuhan University especially like studying, especially listening to lectures, and clapping when listening to lectures. I don't know if it's true or not. " When I finished, the audience applauded immediately. The trick here is: if you want the audience to do something, you praise him.

2. Explain your value to the audience.

The audience always cares about themselves. They attend Uncle Spencer's writing class. At the beginning of the second class, he told everyone: Today our theme is "Everyone can write explosive articles", which will make your article reading more than three times than usual. Here, Uncle S deliberately used the clear number "3", not many times, and successfully shaped the importance of this class. Missing this class seems to miss a hundred million dollars, which makes everyone shine and burst into enthusiasm.

3. Design some classic opening and paragraphs.

I've heard many times about speaking on tour in colleges and universities. Almost every time, he will start like this: "Hello, students who came to the scene! I'm Yu, and I know that all the students who come to my lecture today don't want to hear me talk about how to learn English, how to kill CET-4 and CET-6, and how to break IELTS and TOEFL. But to see what Yu really looks like. (pause for two seconds)? In fact, my appearance puts me between Li Yanhong and Ma Yun, and I usually play a transitional role. " Through the self-deprecating opening, quickly build trust with the audience.

Chipa said that Ellie is an excellent debater and an English teacher. His speech habit begins like this: "Students, I am an English teacher. In addition to English, I also know three foreign languages, namely Chinese, Mandarin and Mandarin. " ? Isn't this course much more interesting?

Sharing without dry goods is tantamount to playing hooligans, but sharing with dry goods without ridicule is to kill people for money. If you want the audience to eat the dry food you feed, you must have seasoned golden sentences and stories; After all, none of us likes preaching.

It is not so easy to be a sharer with dry goods, stories, materials and fun. All sharing experts in the world are not good at improvisation, but are good at careful preparation and day-to-day practice, so that they can spit lotus flowers and talk about Kan Kan.