What business do you run to make money? What should I do to open a shop and do business?

Background: I am the owner of five mala Tang restaurants. Today, I will teach you how to choose catering items, choose venues and calculate the cost and profit of catering!

The first plate

Selection of catering items

Catering is nothing more than positioning projects, site selection, cost accounting and operation management.

. I divide restaurants into hot pot, Chinese food, rice noodle wonton soup, mala Tang, fried snacks, local specialty restaurants and large restaurants. I highly recommend to do the investigation and record analysis in the form of a table, which is very clear and helpful to compare the cases with the project name vertically and the joining fee, joining conditions, operation mode, distribution mode, taste evaluation, operation situation, audience and summary analysis horizontally. The more detailed and clear, be sure to quantify the observed data, which will be more intuitive, and each item should be filled in, so don't be confused by the hot scene on the surface.

Project analysis: hot pot large-scale catering

The peak hours of this kind of catering are basically in the evening and weekends, which is risky. If the taste is not so amazing and the address is not so eye-catching, once the business is not good, it will continue to lose money. Consumables are very large every day, and labor rental materials are hard-earned money. It may collapse after a month, which is very scary! If the business is average, it may be in a state of break-even and try not to make money. The same is true of large-scale catering! Moreover, the initial investment of these two types of catering is very large. Chinese meal

Chinese food is basically eaten during the peak hours at noon, and the taste is very demanding. The taste is based on the kitchen, and it is easy to be restricted by the chef and become chicken ribs. But also has long production time and low turnover rate. Procurement is also relatively trivial and the cost is relatively high. Boiled and fried snacks

If you join, it will be relatively easier, but the profit is small! But if you run it yourself, you will find it very complicated and trivial! If you are starting a full-time business, there is no need to choose this. If you start a business while working, you can invest in this tester. Special catering

I don't recommend this kind of catering for the small partners who have just started a business! Most specialty restaurants are based on feelings and their own preferences, but the audience has shrunk a lot and the frequency of eating is low. I'm from Xinjiang, and I love Xinjiang cuisine, but I only eat it once a week at most! How many Xinjiang people are there in Chengdu? People in Chengdu may eat it once a month. Spaghetti and rice noodles

, wonton soup

This kind of food belongs to the most competitive industry. If you just start a business and want to do catering, it is recommended not to start with this, because the most shops now are noodle restaurants instead of rice noodles, such as Shaanxi noodles, Shaxian noodles, Lanzhou Lamian Noodles and Guangdong roast duck noodles, which are all brands all over the country and have almost no customers. Neighbors compete with neighbors for business!

Spicy hot pot

Mala Tang belongs to the latest catering enterprise. It's a hot pot, but you can't drink the soup in the hot pot. You can only drink spicy Tang Can. Consumers are mostly young people, and young people spend more, and it is hotter in winter. The main raw material is soup. The ingredients are selected by customers themselves, with many styles, less investment and high profits. The next step is to consider whether to learn the craft or join.

It is suggested that those who have never done business can start by joining, because there are still many small catering knowledge. Joining is the tuition fee for catering, which can make you take a lot of detours and get out easily after the later operation is safe. After all, our world and vision are more than just a mala Tang restaurant.

At present, there are many brands of Mala Tang, including Shawn Mala Tang, Yang Guofu Mala Tang, Jie Mi Mala Tang, Chongqing Mala Tang and so on. Some people think it would be better to choose a bigger brand, but the fact is embarrassing. At present, the joining fee of malatang brand is high, and because there are many stores, there is almost no company support, which means that they will open their own stores. If they have no business experience, they will soon go bankrupt.

Qi Hao Mala Tang was newly established on 16, and now there are 20 franchise stores, each supported by a company. The joining fee is paid in one lump sum and the price is low. After years of research and development and blending, the taste is much better than other Yang Guofu or Shawn, and the taste is even better. So which do customers prefer to spend? Next, I'll tell you some basic operations of opening a shop. The second section is the accounting of catering cost and profit.

Next, see how I settle accounts:

Multiplying the turnover of the day by 0.6 is the net profit, and then subtracting the rent, labor, water and electricity, vegetables and miscellaneous items, you can calculate the real profit of this store for one day, calculate the weekend in the same way, and then add up the usual and weekends to calculate the monthly profit. Take the storefront of a commercial office building as an example. The chestnut area is 60 square meters, and the rent is RMB160-170/flat. The monthly rent is about 10000 yuan. Four employees: 1 waiter, 1 dishwasher, 1 cashier, with a monthly salary of ￥ 65,438. Water, electricity and vegetables are calculated at 2000 yuan/month, 65438 yuan +08000 cases. The daily business is 3000 dollars. Total expenditure: the average daily rent is $300, the average daily labor wage is $400, and the average daily water, electricity and vegetables is $600, totaling $65,438+0,375. Then the monthly profit is about 48 thousand yuan. If you omit the weekend business volume and the cost of purchasing the bottom materials, it will be about 35 thousand yuan, and the annual income will be as high as 420 thousand yuan. This will also help you calculate the turnover next to the store you are looking for. Similarly, to achieve a certain turnover, how many people must enter the store to work out. The third plate catering site selection

The importance of dining location accounts for 60%. After all, it is a small restaurant, and it is just for the crowd. As long as the crowd is young, it is spicy. Therefore, it is recommended to open it in the school area or the square with a large number of people in the company building, as well as near the newly built community.

New communities must choose new communities with many young people. Some communities have a large flow of people, but the basic population is there.

Over 50 years old, such a community can be said to be a dumb stream. Although there are many people, they can't contribute to consumption. Old people at home usually cook at home. Therefore, the flow of people at the entrance of the community cannot be used as a reference. It must be based on the reverse calculation method to measure the turnover of other businesses for reference.

Office building bottom business

The rent of shops under the office building must be in direct proportion to the occupancy rate, and the rent under the office building is generally 200 yuan/square meter or even higher. If it is a corner shop, the pool is generally 40% or even higher. Be sure to know the occupancy rate of office buildings and the scale of enterprises generally staying in properties, which determines the consumption level to a certain extent. Some office buildings are outsourcing companies and agency companies. They spend most of their time in other places and can't contribute their turnover.

Compared with office buildings, I prefer office buildings, because they are more urgent than residential areas, and the overall population is denser and the selectivity is narrower. People who go to work come in to eat mala Tang, pursuing speed, and the advantage is obvious.

Needless to say, students are the most important consumer group, and almost half of them choose to eat mala Tang. The fresh and diverse ingredients of Mala Tang are what they like, and they are also group consumption. The main business hours are noon, evening and midnight snack, and I am very impressed with taking out food. Will support+good location+good catering industry catering enterprises.

In this way, you can almost say that you are making money steadily!

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In large pedestrian streets, commercial streets,

A children's manual experience hall can be opened near the school and around the square. For today's children, diy manual experience hall, which is mainly made by hand, is very popular with consumers. In the store, customers can make their favorite products according to their own needs, and the business content is comprehensive. Customers can diy handmade soap, diy chocolate, diy biscuit baking, diy candles and so on.

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Consider opening a boutique for ten yuan.

The cost of opening a 10 yuan boutique is not as high as expected, mainly including store rent, decoration expenses and procurement expenses. The size and location of the store determines the amount of rent; The style of the shop and the average decoration cost of the area determine the decoration cost; The selected purchase channel affects the price of goods.

Although the ten-yuan boutique is a small commodity, the purchase price is not high. As long as the proportion of cheap products, hot-selling products and fashionable products is reasonably distributed and the price is stepped, the profit margin is still very large and the income is considerable. Operators should choose goods according to the consumption structure and shopping level of the area where the store is located, meet its diversified needs and market accurately.

"Old people are healthy, children are smart, men are lustful and women love beauty" is a famous profiteering industry. As the saying goes, "women make the most money." The data will not be revealed, and the maternal and child stores and cosmetics stores on the street have explained everything.

I don't talk about mom and baby here, just the cosmetics store.

Many female friends want to open a cosmetics store. In addition to making money, they can also do their own daily care and maintenance so that they can do it every day. But no sales experience, no experience in opening a shop, no experience in facial care-how can an inexperienced person open a cosmetics store?

Anything can happen, but it's basically cool.

To open your own cosmetics store, you need to purchase, find a store, design, decorate, make containers, purchase materials, sofas, recruit, train, manage, operate, expand customers and maintain. . . "Twelve musts" has discouraged many people.

But fortunately, there is a demand market. Everything meets two things, but basically high peaks and darkness will be darkness.

It is difficult to open a cosmetics store alone. Then, you can open a brand cosmetics store.

In fact, not only inexperienced people who want to open a cosmetics store will choose to join, but many shop assistants who work in brand cosmetics franchise stores are optimistic about this industry and want to open a store. They also choose Kaihua cosmetics franchise stores.

Why is this? In fact, this is a very simple trouble.

For example, Kaihua cosmetics franchise stores don't have to look for goods everywhere and don't have to worry about product quality. The store design company will provide, and will also be equipped with delivery containers, materials and sofas; Training: from technology to instrument operation, store management and operation, customer development plan, customer relationship maintenance, etc.

To put it bluntly, the joining of civilized cosmetics is to pay for the team.

After all, in business now, there is no team and no support. Basically, what a person does is to fight alone, with nothing and nothing. This is the difference between joining and opening your own shop. With the support of the brand owner, just like with the support of the team, it not only saves a lot of time and trouble, but also accumulates experience quickly.

For those who want to own a cosmetics store quickly, joining is a good choice. If you don't know which brand is good, you can learn about skin care first.