When buying a car, the price difference between 4s shop and auto trade shop is very big. Is it reliable?

It is normal that 4S shops are more expensive than auto trade shops. Whether you buy a car in an auto trade shop or a 4S shop, you can enjoy the regular three guarantees and after-sales service all over the country. For the same model, if the price difference between the auto trade shop and the 4S shop is more than 3,000 yuan, I suggest buying a car in the auto trade shop. If the difference is less than 3000 yuan, I suggest buying a car in a 4S shop.

How did the price difference between auto trade shop and 4S shop come from? In fact, simply speaking, the sales prices of all industries are based on cost accounting, and no industry will do business at a loss, so cost is the main reason for determining the price difference between auto trade stores and 4S stores.

For 4S stores:

1, cost, in fact, this is what everyone knows best. Let's start with the 4S shop. You will find that a regular 4S shop basically covers an area of several thousand square meters or even more, and within this range of several thousand square meters, it must include pre-sales and after-sales. Pre-sales includes a certain exhibition hall and a certain number of sales staff and service personnel; After-sales service includes vehicle maintenance, beauty, maintenance and painting, which is equivalent to one-stop service. When the owner comes to the 4S shop, he can complete all the services related to the vehicle. The maintenance and service of these projects need a lot of money.

2, the popularity of cars, I don't know if you have found a problem, that is, for popular models, the price difference between auto trade shops and 4S shops is almost zero, mainly because it is too hot and the demand exceeds the supply, which will lead to low car price concessions. For example, Highlander, which many car owners are used to, has been in a state of price increase, generally around 8,000 yuan. What do these people think, and it is added on the basis of the guide price?

3. After sale, why is the service fee of 4S shop expensive? On the one hand, they have invested a lot of money, on the other hand, they have been boasting that they are more professional and have a higher level. But what I want to say is that the 4S shop is supported by the technical service of the manufacturer, so the guidance provided by the manufacturer is more authoritative, but when it comes to the level, people have different opinions, not necessarily higher than the repairman outside.

4, the car is pressing the goods, everyone knows that cars are consumer goods, generally 4S stores need a lot of cars, which is a lot of pressure for 4S stores, so the car price will inevitably be very expensive.

5, price protection, do not allow malicious competition in low-price promotion, 4S stores are equivalent to national chains, so vehicle prices must be highly unified to avoid price wars.

For automobile trade shops:

At present, the entry threshold for auto trade shops is really too low. It costs several thousand yuan to open a store and register a company to open it. I am the boss and employee alone, so the cost is quite low and there is no pressure on the car. Buying a car requires customers to pay in full, even if there is no advance payment. Coupled with a wide range of channels and more national inquiries, it is natural to buy some low-priced cars and earn the difference between vehicles and insurance. After comprehensive comparison,

In any case, if the manufacturer is not too big, I suggest you take the 4S shop as the first choice for buying a car. If the price difference is large, you can go to the auto trade shop to buy a car.