Use marketing knowledge to talk about the main new development strategies of enterprises? What are the applicable situations and main methods? And

Three types:

Mass market, mainstream market, applying cost leadership strategy, expanding production scale and reducing costs. It tends to be the lower end of the market.

Niche market, sub-mainstream market, apply product differentiation strategy. tends to be mid-market.

Non-mainstream market, centralized focus strategy, suitable for specialized products and markets, a small and very detailed market, which is often a high-end market.