Being ordinary is the truth. Langyi is the ordinary person who works silently.

Do you know what was the best-selling car in our Chinese market last year? I believe many people know it. Yes, it is the Lavida. This Volkswagen car is nicknamed the magic car. Its sales volume in the Chinese market in 2019 was 526,291 units. This is a very scary number. What concept? To put it more graphically, the length of the most common Lavida sedan is 4.67 meters. These 520,000 Lavidas with their heads attached to their butts can be more than 2,400 kilometers long. They can go back and forth from Guangzhou to Shanghai; these 520,000 Lavidas can go back and forth from Guangzhou to Shanghai. Excluding 365 days for multiple vehicles, there are 1,442 vehicles in one day, which is more than many models are sold in a month. If calculated, one can be sold in less than a minute. Lavida's sales are so domineering.

This will make many people confused. Why? What’s so good about Lavida? This car looks ordinary no matter how you look at it? You don't understand this. We have a saying that "plainness is the truth". In fact, this Lavida, which has been jokingly called "Tokuhara Lang" by everyone, also has its own secrets. Today we will talk about it. Outstanding.

First of all, we must understand that the Lavida is a car built by SAIC Volkswagen for the Chinese market using the resources of the Volkswagen Group. It is completely based on the car needs of our people, or in other words, SAIC Volkswagen It is manufactured by understanding the needs of Chinese people for cars. Therefore, we can see a lot of localized designs on the Lavida, which will be close to the actual needs of Chinese consumers. For example, the large-size body of the Lavida is designed to meet the Chinese people's demand for large space. Furthermore, the knob-type seat back adjustment that Volkswagen has been criticized for is not visible on the new Lavida, and has been replaced by a more common wrench type.

The appearance of the new Lavida is a very successful design, and it looks very similar to the new Passat. The smooth style is very close to its characteristics. The Volkswagen Group knows very well what kind of car should have what kind of atmosphere. The so-called sports style is not what Lavida pursues. Although some friends will criticize it for being matryoshka and dull, the Lavida is indeed the most stable and mature model designed in this price range, and it still looks a bit grand.

Let’s talk about something more exquisite. In Lavida, everyone can still find the craftsmanship quality that the public is famous for. Even though the Lavida is not an expensive car, the quality of its body sheet metal parts is unparalleled. Every edge and line is clearly defined, and the seams of the sheet metal parts are all clean and neat. It is sprayed with Volkswagen-style paint. The effect has always seemed "higher" than cars in the same price range. Lavida first has a good face, and then it has good craftsmanship at the same level, which is very useful for Chinese people who are very concerned about appearance.

Of course, having a good-looking skin is only half the battle. For family cars, configuration and performance are also very important. Although Lavida does not have any high-end and sophisticated things, it does have the right configuration. It's reasonable, there are high and low ones, and it very comprehensively meets the actual car needs. For example, all its series come standard with electronic handbrake and reversing radar, and all series use aluminum alloy wheels. Don’t laugh, this is a car with steel rims at this price. All series of headlights come standard with LED headlights and all seats. All models can be tilted down proportionally, and all four windows come standard with one-button lift.

Many people laugh at the mobile phone holder of the low-end Lavida, but it also has a multimedia head and six speakers. This is fair to say. For home use, these configurations of Lavida are more than enough. Even though the interior materials of the Lavida are not superior due to positioning reasons, it still does a good job in damping the buttons and knobs, which can be regarded as leaving some "public" flavor. It has also achieved full coverage of sedan and hatchback models, covering both upper and lower models. It has also taken out the old model and continued to "use its residual heat" to create a Lavida Qihang version, seizing the low-price market and allowing two generations to live under the same roof.

Lavida’s technology decentralization is also sufficient. MQB platform, 1.4TSI engine, seven-speed dual-clutch gearbox is still an excellent power unit on the market, and there is also a brand new 1.2T engine, so there is no need to worry about technology.

That 1.5 self-priming unit is also from the EA211 series, not the so-called "antique goods of decades". The matching Aisin 6AT is also one of the best gearboxes in this level. Don't forget that Lavida's positioning is not focused on technology and configuration. High-end compact cars are the job of the Sagitar in the Volkswagen system, and the Lavida is the old scalper who keeps running the car steadily.

An important reason why Lavida sales are so high is also its price. Although the price tag of Lavida starting from 112,900 doesn’t look cheap, it can’t stand the huge discount! According to our inquiries, the entire Lavida series has a discount of about 20,000 yuan. We even found a discount of more than 30,000 yuan. The low-end version of the 1.5 automatic model can even reach less than 100,000 yuan, which is similar to the price of independent brands!

Even the fully equipped 1.5 high-end model can cost more than 120,000 yuan, and the 1.4T model can be driven home for more than 130,000 yuan. This is really cheap, and it is almost the same price as Korean cars. . Not to mention the previous generation Lavida and Lavida Qihang Edition that exerted their residual heat. Don’t forget Volkswagen’s brand appeal and the overwhelming impression left on everyone by the Lavida in the past decade or so. You can buy a Volkswagen with the money of Korean cars! Moreover, the appearance of this Volkswagen is quite beautiful and the configuration is sufficient. For consumers, why not buy it? The "buy" thing was repeated more than half a million times, which created the brilliance of Lavida.

This article comes from the author of Autohome Chejiahao and does not represent the views and positions of Autohome.