How to screen product keywords What are the methods to screen product keywords?

How to find the key words of the product? A short whip with a ring at one end that can be held.

Do network marketing, we must find the key points of excellent keywords, in order to quickly widen the gap with competitors. In the process of website optimization, keywords have the greatest influence, which directly affects website ranking and website visits. Therefore, to optimize the website, we must start with keywords. So, how to find keywords? Ren Shan Information (/kloc-more than 0/5 online marketing experience, hoping to help you avoid detours) suggests starting from the following angles.

1. Find your competitor's website. The competition in the same industry is fierce, and you can refer to imitation at the same time. Then, when looking for keywords again, you might as well go to your opponent's website to see where they started to consider keywords, take their essence and discard their dross.

2. Use the "Hundred" drop-down box. Use Baidu search box to enter keywords of website theme, and Baidu drop-down box displays a large number of related and similar keywords for you to choose from. You can watch the video for the specific operation, so I won't go into details here.

3. Direct feedback from customers or experience summary of sales staff. This is the demand of customers, and their use of keywords is a priority. Therefore, we can find out which keywords they will use in product search from customers' direct feedback or sales staff's experience summary, so as to help enterprises find suitable keywords. To learn more about online marketing, please pay attention to Ren Shan information. Since 15, we have been committed to solving the Internet marketing problems of enterprises and making Internet business simpler.

How does Pinduoduo screen headlines?

1, search drop-down box

Pinduoduo platform has a search drop-down box. There are usually many words related to search terms in the search drop-down box. Just choose a suitable title.

2. Refer to the title of competing products

This is the most direct method. Find the titles of goods that sell well in the same industry for reference, see how the other party writes them, and then compare several companies to find the core keywords and put them in their own product titles. Be careful not to copy the same title directly.

3. Third-party data tools

We can also find and collect keywords through third-party data tools such as Duoduo Infolink. Specifically, you can use "hot search word search" and "category search hot words" in hot word search to query related keywords; You can also analyze the titles of your products through the "Title Diagnosis" function.

4. Word selection tool for Pinduoduo through train.

If you have a through train, searching for keywords in Pinduoduo through train tool will bring up many related keywords. You can choose words according to popularity, popularity and click rate.

How to filter keywords in word?

The specific steps are as follows:

Step 1: First, open the Word document and enter the text content in the page.

Step 2: If you need to select all the words at once, use the shortcut key "Ctrl+A".

Step three, you can select all the text content.

Step 4: If you need to select a single character, you can press the "Ctrl" key on the keyboard.

How to find keywords? There are too many keywords in website products. I don't know how to distinguish the key points.

Let me tell you my opinion:

1, positioning of website keywords:

When choosing keywords, the main keyword is very important, which directly affects the sustainable development of the website. The main keyword is our positioning of products in the market. Of course, the main keyword is different from the title. If you pay more attention to the brand, you can add the boss's name to the title or set some keywords in the website. If our titles are keywords with high search volume and high traffic, it will affect the conversion rate and ranking of our website. We are thinking about how customers will search for keywords. From the customer's point of view, only by understanding the customer's search habits can we do a good job in keyword ranking! ! !

2. The law of attraction of website titles (with marketing power):

How to better serve customers, we only know what the real needs of customers are. For example, what the customer wants is the owner's crib, not a multifunctional crib, but also a crib. Different keywords have different effects.

3, the website title should be unified and specific:

Many websites will pile up a large number of keywords in the title, and the weight will be scattered, which will give customers the illusion that your website is not professional enough and the content is miscellaneous, so the title of the website should be unified and specific. For example, if you are a "restaurant", you don't need to put "breakfast shop equipment and price" in the title. If you are a furniture maker, you don't need to put a wardrobe or something. Not all keywords with traffic are what we need, only the right ones are what we need. Keywords can't be optimized, so we put some useless traffic words and a lot of piled keywords, and didn't find a keyword of our own. It is difficult for our website to meet our expectations, so the positioning of the website is also very important.

How to extract keywords?

The method for extracting keywords by wps is:

1. Select a line of text to extract keywords, and click Start-Auto Filter. At this time, a row of small drop-down arrows appears in the selected title line;

2. Click the small arrow to filter all the contents of "Text Filtering" in the column selected by the arrow (if it is data, "Digital Filtering" will appear), and you can use keywords for batch filtering;

3. Select radio, confirm, filter out the desired results, copy them to WPS text or notepad, and finish.

How does Excel filter keywords?

1, open the Excel table on the computer and select the data to be filtered; 2. Click the filter function in the upper right corner, select the content to be filtered out, and finally click OK.

First click a cell, click the Data option, and then click the Filter option.

Click the drop-down arrow of the filter cell, click Text Filter, and then select Custom Filter.

Select the filtering criteria, take inclusion as an example, enter the words contained in the filtering, and click OK to display the filtering results.