How to get new products into the market as soon as possible?

New product introduction period-publicity: strengthening new functions and features.

New product sales period-promotion: enhance brand awareness and promote new products.

Family life cycle is used to describe the whole process of most families from marriage and childbirth to independence and child death. The change of family number is the most important sign to divide different stages of family life cycle. Generally speaking, family life cycle can be divided into formation period, growth period, maturity period and aging period.

Stage division:

Families of different generations will have overlapping life cycles. For example, when your family is growing, your parents' family may have entered maturity. Families are at different stages of their life cycle, and their assets and liabilities will be very different.

Financial needs and priorities will also vary. Therefore, knowing what life cycle stage a family is in is of great significance to the formulation of financial management methods and strategies.

In the theory of family life cycle, the generally accepted division of family life cycle stages was put forward by gleeck in a paper in 1949. According to the demographic events that marked the beginning and end of each stage, he divided the family life cycle into six stages: formation, expansion, stability, contraction, empty nest and disintegration, as shown in Table 1-4.