Is it useful for friends circle to shape your personality?

Shape your own personality through your circle of friends

Creating your own personality through your circle of friends is a very important social means.

After strangers add each other on WeChat, the first channel to get to know you is your circle of friends. (Many people set their Moments to be visible for 3 days as a method of self-protection, but Xiao D reserves his personal opinion on this.)

Friends who haven’t been in touch with you for a long time also get to know you through the Moments you post. Recent updates.

People often construct a persona for you based on the pictures and texts they see in your circle of friends, which is also their first impression of you, and this "person" imagined by others "Assumption" will be ingrained in their minds for a long time.

Therefore, the "personality" you create for yourself in your circle of friends often affects your social interactions in real life.

Demand creates supply.

If you don’t believe me, enter the words “moments” on the largest online shopping platform in China, and you will find that there are actually merchants that provide you with pictures and copywriting of various Moments materials, and can even professionally measure them for you. Customized.

This shows that creating a persona for oneself in the circle of friends has been recognized and needed by more and more people.

So what should you pay attention to when posting to Moments?

First of all, send out negative energy things as little as possible.

Although posting negative content in WeChat Moments is an act of venting one’s own negative emotions, many people even feel that they feel much better after posting. But when you see someone in your circle of friends always complaining about "this is not good, that is not going well", what kind of impression do you have of him? vice versa!

Moreover, don’t scroll.

Seeing this, the first thing everyone thinks of may be friends who are doing micro-business.

However, friends who are engaged in micro-business may retort that there are so many products, only a few more customers can choose, and swiping the screen can give a sense of presence.

This is true, but if you move the entire shelf to someone else's circle of friends, not only taking up other people's public resources, but also easily arousing other people's resentment, and finally blacklisting, this is It was counterproductive.

The solution is actually very simple. Edit the advertising copy to be short and concise, so as to arouse the curiosity, interest and even passion of the viewer.

The purpose of advertising is to attract the attention of all potential customers so that they can think of you first when they want to buy a certain product, rather than swiping the screen to get customers to block you.

In fact, it’s not just WeChat business. Many friends also like to share content they like in Moments. However, sometimes the relevant content is divided into many pieces, and they move them to Moments one by one at once. This method can also easily cause screen swiping.

I just said don’t do it, now let’s talk about how to do it.

01. Show off your hobbies

Little D very much agrees with those who show off their hobbies in their circle of friends.

Many times, your hobby is what you are good at. Showing off your hobbies is also the most charming moment to show all your friends.

Showing your hobbies or what you are good at to others can also attract more like-minded friends.

If one day you see a picture and text posted by a friend in your circle of friends, and the content happens to be something you like very much, will you be surprised to find a treasure?

One thing to mention here, if it is a micro-business, you can use the form of nine-square grid or vlog when posting, and match it with text that is easy to arouse the passion of potential customers to sublimate the "core experience" of customers at the advertising level. .

Teacher Dongdongqiang, the great advertising god, once said: "What really impresses others about a product or brand is not necessarily the product advantage, but often a 'core experience', which is what consumers really buy. Things."

02. Showing off your life

To show off your life is not to throw away all the sloppy things, but to record them exquisitely.

The so-called "exquisite record" does not mean that you should show off your beauty and wealth, but that you should enjoy discovering every detail of life and record the meaningful or memorable things around you. Don't moan for no reason and wear hair ties just for the sake of hair ties.

Discover the beauty of life through ordinary things in ordinary life, and show your charm from it.

03. Reveal changes

Some people feel that their past is "black history" and they are afraid of being exposed by others.

Compared to the current state, the darker the history, the greater the change; the greater the change, the better you are.

A person who can work hard to change is a person worthy of respect from others!

Compare the past with the present, use narrative, heart-to-heart talk, self-deprecation, etc. as a template to tell friends: I am a person who is always making progress!

Here again I would like to ask my friends who are doing micro-business. Compared with showing pictures of products, showing you before and after doing micro-business is more likely to arouse everyone's enthusiasm.

It is not easy to do micro-business. It is not just a few pictures and a few circles. The hard work behind it cannot be seen by those who have not done micro-business.

So tell everyone about your efforts. I believe you will gain everyone’s respect.

Build effective social networking through other people’s Moments

After talking about the history of Moments and how to “generate a circle”, now let’s talk about how to “return to the circle”.

If you want to "return", you have to figure out the content of other people's posts.

As mentioned above, we can understand a person through the circle of friends.