Common sense of Taobao shop decoration

1. What is the knowledge of Taobao decoration?

First, the store logo

As a sign of your own store, you should be able to reflect your own personality and the content of store management, which is impressive. The store logo is displayed in the upper left corner of the store. The store logo can also use its own real photos to make people feel real, cordial and trustworthy. At the same time, the online store logo is also different from the general logo. Can be animated, on the one hand, attract people's attention, on the other hand, increase the information carrying capacity per unit area.

Second, the store announcement

Here you can briefly introduce your store, what you want to say to visitors, and some suggestions and precautions. The content here will be noticed by most people at the first time, because it is placed in the upper right corner of the store, similar to the eye position of the newspaper, and it is displayed in a scrolling way. Go on-

Third, it is the baby classification label.

It is located on the left side of the store, which can show the classification of goods in the form of pictures, which can make people look very distinctive, and beautiful classification labels can also add a lot of color to your store!

Fourth, it is the product description film board.

You can only see it when others click to browse your product. A large number of HTML codes are supported here, which can give you the opportunity to introduce the products in detail, explain the transaction agreement, price, logistics and other issues, and show several product pictures to let customers know more about the products.

Verb (abbreviation of verb) shop introduction

There is a special shop introduction page. The whole page allows you to introduce your store and fully display your image. You can use text pictures and some HTML codes to make the effect.

6. Emotional stories and messages from shopkeepers are all tools for you to fully display your personality and establish a good interface with customers. Through these tools, you can express your cultural accomplishment, value orientation, artistic taste, attitude towards life, philosophy and so on. This kind of written information can often narrow the distance between you and the customer, establish the customer's good impression on the owner, and be very helpful to the store's business, which should not be underestimated! In addition, you should make a fuss about your forum image. It mainly includes the forum avatar and signature. 7. The forum avatar is displayed in the upper right corner of the post, representing your personal image. Of course, it can be a store logo, photos, advertising graphics and text, but it is best not to use the avatar to advertise, giving people the feeling of being too eager for quick success.

Seven. sign

This is the most effective advertising resource that you should make full use of. It is displayed at the bottom of the post and has a specified size limit. It is the most easily noticed and the only advertisement that can be released free of charge in "public places". You should make full use of this square space and carefully design it to remind others to pay attention to you most prominently and directly, and tell others what your shop does through him. .. when others click on it, it will automatically open your shop! Therefore, every post is an advertisement, so be sure to post more!

The above is the online shop decoration-Taobao Creative (/) sharing, please indicate the reprint.

2. What should I pay attention to in the decoration of Taobao shop?

Answer this friend's question ~ `` I hope I can help you.

To prevent fraud:

If the seller doesn't give the pro decoration after collecting money, or the template can't be used. Dear can contact the seller to solve. If you can't solve it, you can apply for a refund or complaint from Taobao.

General store decoration seller. Will be detailed in the baby description of the template. Read carefully before shooting. I should be able to understand the essentials.

For dissatisfaction:

There are roughly two kinds of shop decoration. One is made to order. Template of finished product.

Customization means that the seller does it according to the requirements of parents, and parents can modify it if they are not satisfied.

The finished template is what you saw when you bought it. If you are not satisfied. Most sellers will not make changes.

3. Taobao storefront decoration tutorial

Now there are two modes for Taobao to open a shop.

One is that the model we saw as soon as we entered is free of charge.

There is also a model, you find that sellers don't use it much. As long as he clicks in, he can typeset himself. That's the wangpu model. This is for the money. If you join Consumer Protection, you will be in 90 yuan for three months. If not, it is 120, it seems. The shops made by this model will look much better. But you just opened a shop, so I don't recommend you to invest like this. If you want to learn decoration, I suggest you go to Taobao community. Just click on the community on the home page. Then choose the plate you are interested in. You can learn a lot from it. Shop decoration or something. And photos, all written by other experienced sellers. Very useful. You'll know when you see it After all, it's not clear in one or two sentences. Read the post and learn slowly step by step. I learned a lot from it.

Knowledge of shop decoration.

1, general store decoration usually includes five templates: store logo classification, signature, announcement and explanation. You can buy the above five pictures (templates or codes) in our store according to your own needs, or you can buy the finished suit of the whole store.

2. Homepages of ordinary shops cannot be changed. You can only choose settings from several styles provided by the system. (The specific modification location is in "Manage My Store"-"Store Style")

3. After you purchase the store decoration, we will provide (deliver) relevant pictures or codes and tutorials for you. The specific use and settings need to be operated according to the tutorial. If you are worried that you won't be able to use it, you can go to our personal space to check the relevant tutorials and learn about the relevant operation methods.

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1, the baby description template is a beautification template for each specific product introduction page, and it is a piece of code that you need to use every time you publish a baby. If you want to use the template of the baby that has been put on the shelves, you need to edit and modify the product description one by one (equivalent to putting it on the shelves again).

2. Baby description template is not equal to "shop template". The description template is only displayed on the product introduction page, and the homepage of ordinary shops cannot be changed. You can only choose settings from several styles provided by the system. (The specific modification location is in "Manage My Store"-"Store Style")

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The decoration of Wangpu must first have Wangpu, and the following four types of sellers can buy Wangpu from Taobao:

1. The store was opened successfully. After purchasing Wangpu, the function usage fee in 50 yuan 150 yuan/quarter.

2. Users of Yahoo! Through Train recharge 500 yuan for the first time, and can try Wangpu for three months for free (Wangpu can't be used for free now).

3. Join the consumer protection plan (margin1000-2,000 yuan), and then buy Wangpu function from Taobao 30 yuan /90 yuan/quarter;

4, brand mall sellers (need to have a business license, and pay the consumer protection plan deposit);

[Please pay attention to the official announcement of Taobao for details]

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1, opening a store requires personal authentication, which means providing your ID card and your bank account number to Taobao. Note: passing the certification does not mean that you have opened a shop. Passing the certification only means that you can sell things.

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Seven locations that need to be decorated most in online shop decoration.

(1) Baby Description Template: Baby Description Template is used for the product description page, that is, the page where you can see specific products is opened. Many novices think it is used on the front page of the store. Please make no mistake! The role of the baby description template is to make your product description page more beautiful and standardized.

(2) Store announcement: it is the bulletin board in the upper right corner of the store homepage.

(3) Store logo: it is the store logo in the upper left corner of the store.

(4) Category column: the category column on the left side of the store homepage. You can set text categories in Manage My Store. Decoration is to classify your words into pictures!

(5) In-store music: customers can hear wonderful music as soon as they open your store, hehe!

(6) Counter: It can accurately record how many customers patronize your store every day!

(7) forum avatar and signature: this is used when posting in Taobao community!

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The goods in online stores are very important, but we must not ignore the decoration of online stores. As the saying goes, the page of an online shop is like a salesman with the owner's soul attached. The beautification of an online store is like the decoration of a physical store, so that buyers can feel the owner's intention to the store visually and psychologically, which can maximize the image of the store, help to form the brand of the online store and increase the number of visitors.

Increase the customer's stay in your online shop, decorate the online shop beautifully and appropriately, and bring aesthetic feeling to customers. Customers are not easy to get tired when browsing the web, and naturally customers will look at your web page carefully. Good goods, set off by attractive decorations, will make people even more reluctant to refuse. Conducive to promoting transactions.

A new way of advertising communication on the Internet is different from the traditional online text and picture advertisements. Audio advertisements are recorded by professionals and placed on the homepage of the website. Visitors can listen to advertisements synchronously as long as they log on to the website, which has strong coverage. The acceptance rate of advertisements can be greatly improved by recording the phonetic interpretation of advertising words. It is deeply loved by some sales-oriented websites such as webmasters or network managers, and the investment is relatively small. According to the charm, the average recording is about 100 yuan, which really allows businesses to get the maximum advertising effect with little investment.

4. How to decorate the Taobao shop after it is opened?

First of all, we should pay attention to the good use of color. When using colors, you need to pay attention to the combination with your own products.

For example, in women's clothing, electrical appliances, food and other work, the use of color will be different.

For women's wear, if it is a sweet style service, some colors such as pink and white will be used.

Cool style, will use black, gray and other colors.

If it is an electrical appliance, in order to reflect the sense of science and technology, colors such as blue and gray may be used.

Food will reflect his health and green will be used.

In short, you need to find the color suitable for the store according to your own category and product style.

Don't display too many font types in the store. Generally, there is a title and another text.

Do a good job in introducing and classifying stores, so that people can easily understand the information.

The main picture should have a clear theme.

Shop classification is concise and orderly, and the more shops on the left, the better.

The more words and categories, the better. It is best to illustrate and expand.

Lingmao dianshang store decoration gong stock

5. What are the types of Taobao shops and how are they decorated?

Taobao is also divided into ordinary stores and wangpu stores.

Ordinary shops don't spend a penny. Wangpu pays 30 yuan's monthly fee, so it has more exhibition opportunities. There is also Taobao Mall, which generally has physical stores and business licenses.

The decoration of ordinary shops should be positioned according to the goods you operate. For example, tone style, detailed classification, recommended baby and other aspects should be compared with your goods.

Wangpu decoration

First of all, we should choose a main color tone suitable for the goods we sell, and then go online to find some information related to the main color tone you choose or use it for ourselves.

PS: Take some unique photos and put them on;

Second: log in to Taobao backstage-select I am the seller-click "Store Decoration" on the left navigation bar-after clicking, it will automatically jump to the decoration page;

Third: let's talk about the store move first. Move the mouse to the store sign, and four buttons will appear in the upper right corner of the store sign: Edit, Move Up, Move Down and Delete. Click the edit button, and the page will jump to the store recruitment editing page; Browse the made shop signs and upload them directly.