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Is Chongqing Fuling mustard tuber spicy?
Fuling, a small town in central Chongqing, is located in the hinterland of the Three Gorges reservoir area with pleasant mountains and rivers. In 2020, Fuling ranked fifth in GDP of all districts and counties in Chongqing with a score of 65.438+022.508 billion yuan, becoming the first district and county in non-main urban areas.
Fuling has changed from a small town in Chongqing to a famous city in China and even the whole world because of this delicious dish-mustard tuber.
In the rural areas of Fuling, Chongqing, almost every household grows vegetable heads as raw materials for making pickled mustard tuber. The harvest season of vegetable heads happens to be the Spring Festival every year.
Therefore, during the Spring Festival in Fuling, after being reunited with their families, they must prepare for farm work non-stop. During the 202 1 Spring Festival, the price of vegetable heads reached a record high, exceeding 60 cents per catty, 65 cents in some places and 63 cents in some places.
You know, the vegetable heads of the year before last were only 20 cents a catty. Even later, many vegetable heads were not collected and only rotted in vegetable fields. It can be said that the price of vegetable heads of 202 1 has brought great surprises to the people, and even has a continuous upward trend, and farmers in Fuling are laughing.
First, they cut off the heads of vegetables in the field, and then remove the leaves from them with a knife, leaving only a lump, which is the saleable part. Because the village has built a field path, the processed vegetable heads can be directly loaded on tricycles and transported to the place where the vegetables are collected for weighing.
The way of weighing has also become more advanced. Drive the tricycle to a large electronic scale, weigh it, pour the vegetable head into the pool, then drive the car back to the electronic scale, and subtract the two weights to get the weight of the vegetable head.
You know, vegetables used to be transported by people like shoulder poles or backpacks, but now it is really more and more convenient. After salt dehydration in the pool, the vegetable head becomes a semi-finished product of mustard tuber, and then the semi-finished product is sent to the mustard tuber factory to produce delicious mustard tuber.
Youpin believes that both the rising price of vegetable heads and the improvement of vegetable harvesting conditions may be related to the popularity of Fuling mustard tuber.
The popularity of Fuling mustard tuber is also a coincidence. After you can't eat tea eggs, the saying that Fuling Wujiang mustard tuber can't afford mustard tuber makes it a hot search. Wujiang mustard tuber also seized this opportunity, made a wave of promotion, and successfully moved from Chongqing to the whole country, setting off a wave.
In the latest advertising video of Wujiang mustard tuber, the words "65.438+0.5 billion packages sold worldwide" established the status of Wujiang mustard tuber and became another network celebrity delicacy after snail powder in 2020.
It is reported that Wujiang mustard tuber will be advertised on major platforms and satellite TV on 20021,and it is reported that it will invest more than 700 million yuan in advertising fees, and strive to promote Wujiang mustard tuber to the whole country and become a national dish.
In addition to Wujiang mustard tuber, there are countless mustard tuber brands in Fuling, such as Yuyang mustard tuber. I believe that under the leadership of Wujiang mustard tuber, the future development of Fuling mustard tuber industry will be better and better, and farmers' vegetable heads can also sell at higher prices.
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