What do you think about Li Jiaqi's response to the new rules of live broadcast?

Li Jiaqi's response is:? You should be responsible for your fans. ? I think this sentence is right. During the epidemic in the first half of the year, a new e-commerce model of live delivery was born. But new things always lack the constraints of laws and regulations. Therefore, there are all kinds of random thoughts in the live broadcast. For example, the bird's nest gate incident, which has caused a lot of noise.

first of all, let's talk about what is live delivery. The so-called live broadcast with goods means that some online celebrity and celebrities introduce goods to the audience through live broadcast. During the live broadcast, online celebrity will carefully introduce the advantages and usage of these products. At the same time, the experiment is carried out in person, which is convenient for the audience to see the advantages and disadvantages of this product more intuitively. Since the delivery place of the live broadcast goods is mainly the manufacturer, the price increase step of the dealer is omitted. The price of goods is cheaper, and online celebrity often selects goods in the first round, so the quality is also guaranteed.

actually, from the normal business model of live broadcast with goods, this new e-commerce model does not have too many shortcomings. But there are always some people who like to take advantage of opportunities and exploit loopholes. Some people even launch live broadcasts for third-and fourth-tier cities, and the goods they bring are actually some fake and shoddy products. Many of these products are "three noes". These products are originally cheap, and these online celebrity, after being packaged by some professional companies, seem to have tens of thousands or even hundreds of thousands of fans. Most of these fans are machine fans. The so-called tens of thousands of people in the live broadcast room are just the number of people after packaging. However, many people who don't have the ability to distinguish themselves mistakenly think that this online celebrity has a large number of fans after watching these live broadcasts, and the products sold must have quality assurance. When I found out that I was cheated, I couldn't defend my rights.

and with the resumption of production and work, the live broadcast of goods has actually come to an end. Because many people have no time to watch the live broadcast with goods. Moreover, the epidemic has just ended, the wallet is empty, and there is no desire to consume. Therefore, live delivery has actually declined.