How to choose a location to open a chicken steak restaurant

Abstract: The development of chicken steak delicacies in the market is getting better and better. It has been loved by many consumers and has also attracted the attention of many franchisees. Everyone really wants to join this project to open a store, but there are also many novices who don’t know much about some aspects when they choose to join, such as the location of a chicken steak restaurant. Today let’s talk about how to choose a location for a chicken steak restaurant. 1. How to choose a location to open a chicken chop shop

1. Customer flow

As a snack shop, customer flow is an issue that entrepreneurs need to focus on. Because if the chicken steak restaurant does not consider the factor of customer flow when selecting a location and chooses a relatively remote location, then there will be big problems in the later operation process. Because chicken chop is a snack, customers consider convenience when choosing chicken chop. Generally, customers will not choose to go to a very remote place to eat chicken chop as a snack.

2. Cost

Because the chicken chop shop is a snack shop with relatively small investment, the chicken chop shop needs to consider the cost issue in the later operation process. The location of the chicken chop shop can affect the cost of the chicken chop shop. Therefore, before opening a chicken chop shop, entrepreneurs need to examine the market and choose a better location. In this way, the cost of the chicken chop shop will be relatively low, which is beneficial to the entrepreneur's later operations. The pressure is also relatively low.

3. Transportation

When choosing a location for a chicken steak restaurant, you also need to consider transportation as an influencing factor. Because as a snack bar, many of the ingredients in the chicken chop shop need to be purchased outside. If the transportation near the chicken steak restaurant is more convenient, then the chicken steak restaurant will save a lot of time in purchasing. In addition, if the transportation near the chicken steak restaurant is more convenient, it will also provide a better help to increase the number of customers and have a positive impact on customer flow.

2. What are the taboos in choosing a location for a chicken steak restaurant?

1. It is not advisable to open a store in a place with few people

Fried chicken is to serve people. Only in this way can there be consumption, which can drive business in the store and bring economic benefits to operators. If a fried chicken franchise chain opens in a sparsely populated area, then how can you say you are rich if no one comes to consume? Where is the best place to open a fried chicken franchise chain? Fried chicken franchise chains should be opened in places with a large permanent population and high population mobility.

2. It is not advisable to drive in a dead-end street.

If people don’t use dead-end streets, cars will have no roads. If you open a chicken steak shop on "Duantou Road", even if it is a busy area, there will still not be a lot of foot traffic! Without foot traffic, there will naturally be no new customers, which is not conducive to building your own brand, and there will naturally be fewer repeat customers, so even a "dead end" in a commercial street is not an option.

3. It is not suitable to drive in a "half-side street" area

This kind of road section has shops on one side and not shops on the other side. Most of these road sections are along the river. This section of road not only has a small flow of people, but also has inaccurate consumer groups. Generally, most of the people who come to the river are passing by in a hurry, or people walking by the river after eating. It is difficult for these people to buy snacks.

4. It is not suitable to open a store next to the highway

Many people think that it is good to open a fried chicken franchise chain store near the highway. Fried chicken meets the needs of driving people, and the car If there are more, there will definitely be more consumers. But in fact this is wrong. Although there is a lot of traffic beside the highway, the driving cars rarely stop, and the nearby environment is not suitable for opening a fried chicken franchise chain. If your fried chicken franchise chain opens here, it will be difficult for your business to get better.

5. There should be no obstacles at the entrance of the store

If your fried chicken franchise chain is blocked by a building, the visibility will be reduced and the number of customers will naturally decrease. Therefore, fried chicken When choosing a location for a franchise chain store, there should be no obstacles at the entrance of the store. In addition to buildings, there should be no large trees with lush branches. How to choose a location for a fried chicken franchise chain? There should be no obstacles in front of the fried chicken franchise chain.