Only five cups were sold, and the pit fee was 65,438+10,000 yuan. Eva Huang went on hot search again. Which stars' live broadcasts have been overturned?

With the rise of the live broadcast industry, major stars have followed the example of anchors and started to bring goods, but the main live broadcast industry is not so simple, and the traffic held by stars cannot be directly converted into sales. The live broadcast industry is not the industry of cutting leeks, but the stars recommend the good things they have used to everyone. Everyone buys according to their own needs to help consumers get the biggest discount, so the flow of stars is not equal to the sales of the live broadcast industry. ?

During the live broadcast in Eva Huang, the merchants were charged a into the pit fee of100000 yuan. As a result, she was late for the live broadcast and only sold five cups, with a profit of 698 yuan. Later, the merchant asked her for a refund, and her team disagreed. Then this matter began to ferment on the Internet, and many people scolded Eva Huang. Then her studio announced that she didn't charge a penny for the pit, but she only made a guest appearance for 80 minutes, and the live broadcast time was far more than 80 minutes. I think Eva Huang, as a rich and beautiful woman, is not short of this100000, and there is no need to pull a long face and broadcast live for this100000, making things so ugly. Let's eat melons rationally!

Which stars have been overturned by the live broadcast?

Zheng Shuang announced before her birthday that she would give you a live broadcast of good things. As a result, the station cat sister she invited has always recommended three products of bird's nest. Zheng Shuang asked her what ingredients she had, but she couldn't answer, so she blindly promoted her bird's nest. Zheng Shuang thinks it's not good to be a person with no bottom line. I bought one product with three products in her own live broadcast room, which is very bad. Then she got emotional. Sister Cat, the anchor also pushed the pot on Zheng Shuang. This live broadcast is considered to be a comeback. Simba, another network celebrity anchor, sold fake bird's nest during the live broadcast, which was investigated by the Public Security Bureau and has been finalized. Consumers should spend wisely.

Wu Xiaobo? Fix the car? : Looking back at typicality? Rollover?

If we look at the data of Wu Xiaobo goods, the first show GMV was 22 million, the goods sold 27,200, and the number of viewers was 8.3 million. It should be said that looking at the data is not too embarrassing, and it is remarkable in the anchor. However, it is worth noting that the sales of some women-oriented and home-oriented goods are low or even zero.

Critics often compare him with another internet celebrity, Luo Yonghao, and Luo Yonghao's performance at his debut is only one fifth of the latter's.

But it should be said that the tonality of Wu Xiaobo and Luo Yonghao is different. Compared with the positioning of Lao Luo businessman, Wu Xiaobo tried to penetrate more self-expression in this live broadcast.

Wu Xiaobo reflected on his own problems in the article? One is my performance, and the other is the logic of product selection. ? Let's talk about performance first.