Buick LaCrosse vs Volkswagen Passat: Who is the new generation executive class car?

Which class of car best represents the auto market? The answer may vary from person to person, but if the questioner is me, the answer I give is executive car. As the "number one" in charge of brand image and sales volume, the executive car is "comprehensive"-at the product level, it is mostly suitable for IKEA and is a concentrated display of the brand's latest product concept; At the market level, they have both the topic of sales volume and the vane of automobile trends. So empiricism tells us that the more comprehensive things are, the more popular they are.

Similarly, if you ask which brand best represents the official car? The answer will vary from person to person, but it is certain that Volkswagen and Buick will be the answers with the highest "vote rate" because they both pay attention to high quality and are favored by middle-class consumers. When a master meets the market, a head-on confrontation is inevitable. Who will be better when Volkswagen Passat meets Buick LaCrosse?

designer

When the automobile consumption shows the trend of younger transformation, the appearance of the automobile has also been promoted to a crucial position, especially for this kind of administrative vehicles. Design usually represents the owner's taste and style.

Buick and Volkswagen show different tonality in executive cars because of their different brands. Although LaCrosse and Passat adopt the same design strategy in some aspects, their tonality is quite different. LaCrosse is high-end and elegant, and Passat is capable and calm.

Both LaCrosse and Passat have shown us their family-oriented design, especially Passat, whose conspicuous family elements make people recognize it as a Volkswagen at a glance. The design adopts a more stable banner style, and the use of a large number of straight lines makes the body show texture, which is in line with its low-key and pragmatic product personality. However, high brand awareness is not necessarily an advantage, and it is easy to "hit the face" with other family models. I believe everyone has heard many jokes about Passat's sagitar.

In contrast, LaCrosse uses a large number of assembly lines, supplemented by chrome decoration, which makes it present a dynamic and elegant visual effect, and its gas field is different from other Buick models. At the same time, the LaCrosse, a family-oriented executive car, also has a design that people relish. In the application of chromium plating elements, LaCrosse has played a trick. The chrome-plated elements used in it often play the role of "connection", organically connecting different details, so that its own design has better integrity. Taking the tail design as an example, LaCrosse uses chrome-plated taillights on both sides to make the vehicle have stronger lateral visual tension. There is no denying that LaCrosse is superior in visual sense.

The perspective extends to the interior, and both LaCrosse and Passat have continued their own appearance characteristics and made different adjustments on the basis of maintaining the family style. Passat's pragmatic attributes go deep into the bone marrow, and the interior is not too fancy. Everything is based on practical considerations. The advantage is that it is easy to get started and reduces the learning cost of operation.

In contrast, LaCrosse pays more attention to the creation of luxury atmosphere, which to some extent stems from its control of materials and workmanship, including the use of leather, plastic lining, wooden decorative boards and other materials. I can't guarantee that everyone likes this style, but what is certain is that the LaCrosse has carried the luxury gene of Buick brand from the beginning of its design.

In addition to the standard models, LaCrosse also introduced the Avia model with higher positioning. When Merlot's burgundy car paint collided with the interior color matching of ivory white, the sense of nobility and elegance was amazing; The "full-grain" cowhide material of the seat and the three-dimensional rhombic decorative board have raised the interior texture of the car to a new height, so that the owner and passengers can feel the difference of the car at a glance when opening the door.

Internal contrast

Many times, when we talk about the attributes of IKEA as an executive car, space has always been the decisive factor-space bears the imagination of domestic consumers for practicality and comfort to a great extent, while practicality and comfort are only important considerations in home and business use scenarios, and the competition of space level has become the competition of basic skills of executive cars.

In terms of body size, except that the height is slightly lower than Passat, LaCrosse almost completely crushes Passat, and the body length of more than 5 meters gives LaCrosse more possibilities for ample seating space.

In terms of comfort configuration, LaCrosse is also ahead of Passat in an all-round way-LaCrosse comes standard with a series of high-value equipment such as ANC active noise reduction, driving electric seats, front seat heating, 8-speaker audio system and eConnect intelligent interconnection technology. In contrast, comfort configurations such as the main and auxiliary driving electric seats and front seat heating began to appear on Passat's second-lowest models, and there was no noise reduction configuration in the whole system. In terms of comfort, the sincerity of LaCrosse is obvious.

More than that, the gap between the two cars is still widening. Reflected in the intelligent interaction in the car, LaCrosse's eConnect intelligent interconnection technology standard integrates many functions such as OnStar, online navigation/entertainment, localization service and so on. Even language assistants rely on Baidu's artificial intelligence voice technology, and we can achieve accurate navigation/entertainment positioning through colloquial expression; Super ID can also log in through the mobile APP account, synchronize the commonly used navigation address bar, favorite song list and playlist in real time, and realize seamless connection with your mobile phone. This series of interactive usability is not available in Passat.

On the other hand, for heavy users of mobile phones,

This article is from the author of Icano. Wuma Automobile, the copyright belongs to the author. Please contact the author in any form. The content only represents the author's point of view and has nothing to do with the car reform.