Who are the stars who failed to bring the goods alive?

More than 20 people sold liquor live in Shenyang, and the order was returned the next day after the live broadcast 16. You know, at that time, nearly 1 10,000 people watched the live broadcast online, and in Ye Yixi, when a tea set was sold live, the number of people watching the live broadcast online reached 890,000, but the goods sold live were only 2,000 yuan. I believe that those manufacturers who pay the pit fee or celebrity endorsement fee really want to cry. They originally wanted to use celebrities to sell goods, but even the cost of advertising could not be recovered. Is this a big joke?

I have to say, with people paying more and more attention to video websites, or paying more and more attention to some online self-media, live broadcast with goods has indeed become a very profitable thing, and many stars have begun to pay attention to this big cake, but like all other industries, when you see others making money in this industry, this industry may not be suitable for you. Do you think you will succeed as a star? This is a very naive idea.

If you are not a star, we will definitely buy the goods you brought. Bringing goods is also a science and an art. You need to choose what suits you according to the products you sell and your fan base, instead of recommending what you think is good to your fans. Xiao Shenyang thinks that he has more than one million fans and that he can really become a star in the cargo industry. What is the actual result? A big rollover scene.

Of course, besides Ye Yixi and Shenyang, there are many stars who have failed in the emerging online delivery. In the initial stage, the famous Hong Kong artist Huang Chulin once created a live broadcast, which cost only 5,000 yuan in four hours. Therefore, I think the star live delivery must be cautious, otherwise it will not only make no money, but also lose traffic and personality.