Haiyang’s social evaluation

Exclusive interview with "Southern People Weekly" - Haiyang, the "little man" holding the golden microphone

In the studio at the new CCTV site, Haiyang on the stage looked a little reserved. This is the ceremony where the Chinese Broadcasting and Hosting Golden Microphone Award was presented. 29-year-old Haiyang became the youngest winner in history. This is also the first time in the 20 years since this national award was founded that it has been awarded to a news and entertainment talk show host.

During the rehearsal the day before, Haiyang Ben was arranged to give an acceptance speech and an impromptu performance. He prepared "baggage" for this, but these jokes, which were destined to make the whole audience laugh, failed to get the approval of the on-site director in the end. At the official awards ceremony, this segment was eventually canceled, although Haiyang had changed the dialogue to be more formal.

This seems to be a stage where talk shows are still incompatible.

In his own show, Haiyang will show a completely different state. At 5 p.m. every day, the live broadcast room on the fifth floor of China National Broadcasting Station’s Voice of Literature and Art belongs to him. When hosting "Geili 17 O'clock", he will show his teeth and claws at the microphone; he will imitate different celebrities to make fun of current affairs; he will randomly pick up an improvisational performance to make the audience laugh; he will summarize the day with a "Little Shenyang" Northeastern accent. News "What kind of truth does this tell us?"

In that hour, Haiyang built his own world on the radio waves. In that world, he was always making fun of himself and satirizing the world. of "little people".

Laugh Reflection 2

As for the program type of "17 O'clock", Haiyang is willing to define more "news", and his talk shows often closely follow current events. The day before the awards rehearsal, an employee of Shuanghui broke the news on the Internet that "the workload is greater than that of Foxconn and the salary is less." After the program review, he "pretended to be stupid" and sarcastically said, "Shuanghui produces ham sausages, and Foxconn produces apples." What does this tell us? China’s food safety problem is still very serious.”

Jing Yidan is a loyal listener of Haiyang. The famous CCTV host who had won the "Golden Microphone" three times in a row began to value this young man the second he saw Haiyang. That day, Haiyang walked to the office with a large stack of newspapers and magazines. "This is the amount he reads every day." Jing Yidan had only seen similar scenes from Bai Yansong before.

Haiyang’s news talk show is not just about telling jokes. Every day, he had to select the content of the program from the vast sea of ??reports, then add comments and opinions, adjust the narrative structure, and design the baggage of jokes... Before his partner Xiao Ai joined, he had to control the equipment like an octopus to record a one-hour program every day. Then you can "eat the only Hejian cuisine of the day" (donkey meat grilled on fire).

The earliest domestic program officially called a "talk show" was "Oriental Nights" hosted by Liu Yiwei in 2002. But at that time, people began to discover that in the United States, where talk shows originated, hosts often had experience performing in small theaters, but this was difficult to achieve in China; and due to differences in political and cultural environments, it was impossible for Chinese hosts to perform like They poke fun at politics and the lower body like an American talk show.

In the past 10 years, comedians, comedians and professional hosts have all tried to give different answers.

Fang Ming, chairman of the Broadcasting and Hosting Committee of the Association of Radio, Film and Television, who is over 70 years old, is a judge of the "Golden Microphone" award. His evaluation of Haiyang's program is: "Use a language acceptable to the audience, and present profound The truth is shown." As a science student with a background in garden design, Haiyang summed up his talk show into a formula: Laughter Reflection 2. "Laughter is not the ultimate goal to pursue, but a method and process." He called his series of programs "Haiyang Head Show" (a homonym for "talk show"), which means using your brain to think and make the audience laugh. Reflected later. In the show, he often plays the role of "Doctor Hai", using a joking way to feel the pulse of reality.

His jokes often contain this philosophy: "If fate grabs your throat, scratch its armpits; if reality seals your mouth, you despise reality." Laughing.

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Little person’s perspective

In the show, Haiyang always laughs at himself in the way of a little person: older, single, no car, no house...

“I can Position yourself as a little person and see the world from the perspective of a little person. Little people can win everyone's approval. Little people are the majority, and little people will not be numb. Little people have a keen sense of the world, a sense of pain, crisis, and necessity. "

He satirized housing prices in the show, saying that he posted a crying emoticon on Weibo, which attracted countless netizens to reply, "What's wrong with you, sir?" "What are you doing, landlord?" "Why is the poster brother crying?" " He said with a cry: "I just want to try what it feels like to be a landlord. ”

The story of Haiyang is also a history of the growth of a small person. In 1983, he was born in a rural area in the suburbs of Changchun. In his third year of junior high school, his father was deceived and his family went bankrupt. He ranked first in the high school entrance examination. But he still chose to go to a technical secondary school. Later, he worked as a street vendor, a flower manager (in a sense, a night shift worker), and a cultural supervisor in a Western restaurant... These all changed his understanding of the world. “Different experiences allow me to get to know most people in this world, allowing me to understand the state of mind of those little people who have experienced the same thing as me. "

In 1999, Ao Bai, who was a host at Jilin People's Broadcasting Station, organized an amateur host competition. Haiyang, who was exposed to radio for the first time, won the championship. After that, he began to work on the radio Part-time job, the monthly salary is 200 yuan, which is just enough for travel expenses and lunch. The year he entered the industry, he was 16 years old. From Jilin to Harbin, he worked from assistant, host, editor, director, reporter, planner to delivery... Yang has worked in all fields related to broadcasting.

After 10 years of working in the industry, he has become famous in Heilongjiang. However, he gave up his job due to feelings and became a drifter in Beijing who could only work in Dongcheng District. The frequency band he arrived at taught the elderly how not to be deceived. At that time, the music programs he was good at were undergoing brutal competition, and the sky above Beijing was filled with signals from countless music programs every day. In 2010, Haiyang began to find his new position. And he integrated his favorite talk show style into the new program. As a result, "17 O'clock" was launched for 3 months and became the second-ranked radio program in the same period.

"When you are under great pressure, When you face the harshness of the world and you still have to live healthily, you have to find an outlet to release yourself. It may be humor or self-deprecation. In the process, you can also experience what life is like. If I were a rich second generation, I couldn't express how migrant workers feel when they return home; if I were someone who had no worries about food and clothing, I couldn't criticize the proliferation of luxury goods and the high price of Maotai liquor. ”

Sometimes, Haiyang will change his humorous program style. On the second day of the heavy rain in Beijing, he finished the program with a trembling voice. There was not a single laugh in the hour; The news about his anger also caused him to be punished for slamming the table and swearing.

Actor Ke Lan feels that Haiyang is "cynical on the surface, but he has very upright views in his heart." "In this era, many young people are like this. He feels that the matter has nothing to do with him, but he has a sense of civic responsibility. ”

Ao Bai, who led Haiyang into the industry, is now a university teacher. He feels that Haiyang’s self-deprecation “is a little person expressing his demands for society in a humorous way” and “makes people laugh. After that, I felt a little sad. "

In the summer of 2012, Columbia University professor Bill Berkeley asked Ao Bai when he visited the university: "Are there any news talk shows in China? Ao Bai immediately replied: "A friend of mine is doing a radio talk show." The Americans then asked him what his standards were, and he replied: "As long as you don't make fun of the leaders." "

In 2005, CCTV also launched a talk show "Tonight", which was discontinued two years later. Jing Yidan felt that the main reason for the lack of talk shows in China was "the lack of such "Host". Because such a host cannot be cultivated by the traditional broadcasting and hosting teaching model, but requires more talent and personality.

The audience is better at voting for the program with their feet than the evaluation of their peers. .

On New Year's Day in 2013, Haiyang hosted a "Light of Beijing" New Year's Eve event at the China Millennium Monument. When he saw thousands of spectators in the audience, he asked jokingly: "Are you all here for me? "I didn't expect a hundred responses to my call. That day, Haiyang knew for the first time that he had so many listeners. This makes him, who has always cared about his own image, very satisfied.

However, Ke Lan began to worry about him, because as the show became known to more people, Haiyang would face a new problem: how to maintain his authenticity.

This year, websites and TV stations invited Haiyang to be the host, and Ao Bai advised him to slow down. He knew that Haiyang's biggest shortcoming was his eagerness to prove himself: "No matter how many people praise you or ask you to show off, don't develop a sense of superiority and isolate yourself from life." Haiyang thought very clearly about this, because That is a hurdle that has caused many talk show hosts in China to stumble.

(Thanks to Ms. Jing Yidan for providing help during the interview)