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Telemarketing speech in automobile industry

Shu Hua, also known as the art of speaking, is famous all over the world for "observing faces and observing colors", "copying everything", "using emotions to the utmost" and "sophistry". The following is what I have compiled about telemarketing in the automobile industry. Welcome to reading.

Don't transfer it to others

Try to handle the call yourself, and only transfer it to others when it is not necessary. At this time, you should explain the reason to the other party and ask the other party to forgive you. Before you make such a decision, you should make sure that the other party wants you to transfer the call to someone else.

self-introduction

When you find the person you are looking for (sometimes you know that he is in charge of one thing, but you don't necessarily know his name), as soon as the other person picks up the phone, you should say hello politely, then clearly state your full name, then your company name, and then tell the other person what you are doing here and what kind of service you can provide for him; Similarly, once the other person says his name, you can call him by his first name from time to time in conversation.

Record at any time

When making a phone call, hold a microphone in your left hand and a pen and paper in your right hand, and write down the information you hear at any time (of course, if you write with your left hand, the other way around). If you are not ready, you have to ask the other person to repeat it, which will make the other person feel that you are absent-minded and have not listened to him carefully; Besides, you have to make so many phone calls a day that you can't remember what every customer said. People's memory is always limited, so there is an old saying that a good memory is not as good as writing. It's also convenient for you to follow up the situation by phone next time.

Turn to the whole problem

In the process of making a phone call, don't "prevaricate" to delay the time. After introducing yourself and me, get down to business and speed up the business conversation. Because time is precious, others may not be listening to your nonsense. Understand the situation of the other company and find the demand according to the products of the service company; Think and look at problems from the other side's point of view. You are here to provide solutions to other people's problems, not to dig other people's money. Therefore, it is very important to learn to ask.

Be confident and get ready.

Have enough phones ready before you make a phone call. When calling others, we should adjust our thinking, have a full understanding of product knowledge, have a telephone conversation mode and how to answer different questions. Then, when the phone you dialed rings, you should focus on yourself as soon as possible, temporarily put down what you are doing, so that your brain can clearly handle the information or business brought by the phone.

Of course, the above process should be completed immediately. If you don't answer the phone face to face for a long time, the other party will hang up or be uninterested in listening to you, and you will lose the opportunity to get information or business.

Pay attention to guests and their time.

If you are on the phone, if the other person asks you some questions that you can't answer, and you have to stop the phone to look up some information, you should act quickly. You can also politely say to the other person first, "Would you like to wait for a while?" Or should I call you back later? "Please wait, you can press the wait key.

If your phone doesn't have a wait button, put the receiver gently on the table. If you check the information for longer than you expected, you can pick up the phone every once in a while to explain your progress to the other party. For example, you can say: Mr. (Miss) XX, I've found enough for you. A moment, please. When you finish your search and pick up the phone again, you can say, "I'm sorry to have kept you waiting." To get each other's attention.

Deal by phone

But after you introduce the product to the other party, the other party may say to think about it or discuss it with the superior. You should have said to call you in two days. When you call to follow up, ask him what he thinks. What are the main considerations? Finally, the deal was made. You serve him, not beg him to give you money. Don't be modest in doing business.