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Advertising copy about the World Cup
2018 will be held in Russia from June to July. The collecting world has already issued the World Cup, and the copywriting world is also planning it, but it happens that they don’t know how to break the ball. Let’s first review the World Cup copywriting from the year before last. The World Cup, sports and beer are like brothers, inseparable from each other. Century Jiayuan doesn’t know if love will suddenly come out of the blue. The Arowana national football team is rising. I sincerely support Huawei for these two wonderful moments, a breakthrough worth looking forward to. The copywriting that took advantage of the World Cup the year before was so exciting. This year, the World Cup is coming again. How to break it? Of course, we need to explore the brand highlights and connect them with the World Cup, football, qualifying, cheering, green fields, sweat, etc. Sneakers, beer, energy drinks, music, drinks, the correlation is relatively easy to find. Cups of fruits and snacks can be thought of from drinking water, staying up late to watch football or water with wolfberry added, what kind of fruit to eat when staying up late, watching the World Cup, how to get high without snacks, etc. Thermos Cup: The World in a Cup. The thermos cup is in your hand and the World Cup is in your eyes. Beer: The foam is flowing, and it is full of passion. Snacks: How can you have a World Cup party with your buddies without snacks? Chocolate: contribute to the World Cup. Tea: indulge in the fun on the court, feel free and calm in the tea. Dessert cake: Green grass like matcha football cake, let’s cheer together Car: Let’s run, heroes on the green field Diamond: Every drop of sweat under the sky is a shining diamond
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