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Methods and skills of sending short messages to customers
In the past, after I called a customer, I would send him a text message, as long as the phone could get through, but this time. Follow-up customers are all contacted by phone, and many times this customer will go away.
I thought about sending messages to customers, but I didn't know when and how to send them, so I gave up.
Later, after the guidance of experts, I found that I was all wet, and I also knew how to send text messages to customers.
When sending text messages to customers, we need to pay attention to the following points:
First, when do you send text messages to customers?
Most people will choose to send it on holidays. What about me? Will choose to send a happy weekend message to customers at 4: 30 every Friday afternoon.
What's this called? Differentiation must be differentiated from our competing products. During holidays, too many people send text messages. If we send it again, customers won't remember it at all, but having a happy weekend will be different. Most people don't do this, but when we do, customers will remember us.
Second, what to send?
I had a headache before, and I didn't know what to send to my customers. In fact, we don't have to be so complicated in content, the simpler the better.
For example: "It's always good to have something. Have a nice weekend. Goodbye, Xiao Zhang! "
Simple and rude, the simpler the better,
Also, in terms of content, you can also send some jokes and health information to customers, which are all good choices.
Third, to which customers?
We will have many customers, so which customers should we send them to?
It's best to meet once before sending a text message, but to be honest, all the clients I sent, except those I worked with, have never met before, because we are telemarketers, and I started sending text messages after calling the clients once.
Third, how to send it?
There are many people in group software now, and many of us will send short messages to customers in groups to save trouble, which is useless. Such short messages are worthless. We need a piece of hair, so as to show our sincerity. Such short messages are valuable.
The frequency of sending messages is different according to different customers. At the beginning, we only need to send short messages to our customers once a week, and then send 24 solar term health messages two months later.
Fourth, how long will it take?
Many people also send text messages to customers, but they give up soon after sending them. How can that be done?
Sending text messages to customers is a long-term process, which does not mean that customers will not send them after cooperating with us, but will send them as usual. How long will it take to send them to uncooperative customers? If, after a year, nothing happens, then you can give up.
As it turns out, it won't take long to have an effect. Just the act of texting, customers can understand us.
Some clients I sent wrote back to me saying, "If necessary, I will definitely cooperate with you." In addition, there is a conversation about introducing customers to me.
Sending text messages is irreplaceable by other means. This is a very good sales action. As long as we send short messages well and use them well, the power of short messages is amazing.
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