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The killing words of inviting customers
business skills need constant tempering, not static, but a long-term accumulation process. Salespeople must be fully prepared before dialing the phone, and military strategists don't fight unprepared battles. The following is what I collected for you about inviting customers. Welcome to learn from it.
Let me give you an example:
A friend's invitation speech: In view of the advantages and disadvantages of apartment types in our community and other related issues, the company will hold a home consultation meeting at the weekend, and excellent designers will provide you with one-on-one reference opinions. What time do you think is convenient for you to attend in the morning or afternoon?
as a result, many people said, no time, sorry, I have to pick up the children?
If you change your words a little, it may have unexpected effects:
Hello, Sister Li, there are some drawbacks in our residential apartment. The company held a home consultation meeting at the weekend, and excellent designers gathered together to try out the apartment type of the project for one month, which will provide you with one-on-one free reference opinions. One more idea and one more suggestion, and more understanding of the home improvement market are all your full gains! Every minute of communication is valuable. I wonder if you will attend it in the morning or afternoon.
▍ Tell the words that the customer is interested in, and try to do so:
1. Benefits of the customer: Be sure to explain the benefits of the customer clearly, and be brief, and don't ramble about it. Let's just take out paper and pen, write out what we want to say, and recite it skillfully, with a one-minute version, a five-minute version and 3 seconds.
2. Let the customer make a choice, and don't let the customer think: the customer can choose morning or afternoon, and it's ok to choose 1 o'clock or 2 o'clock. Don't let him think, what time is it in the morning or what time is it in the afternoon? This is a big concept of failure. I have suffered a lot in this respect!
3. Talk to another self: I often do this. For example, I will visit a client today. The night before, I will take out a pen and paper and have a conversation for myself: What's my question? Then think about how to answer from the customer's point of view. Will the customer be disgusted if the customer answers well? Will customers be careless? If the customer answers like this, how should I reply? (Actually, this is the advantage of preparation. We can solve the problems that can be thought of in advance, and really communicate face to face. In fact, our brains are not so quick, we have to listen to each other and think about the next topic. In that case, we might as well prepare in advance, right? Please add Mr. Huang Huichao (Huang Caishen)' s personal WeChat: 4698469 Tik TokNo.: hcs88
4. Constantly updating the speech: I feel that the customer is not interested in what I talked about today, so I will change the original version of the speech again, meet for the second time, try again, the second time will not work, and I will change it again when I come back, the third time. Until the two sides communicate and feel the atmosphere is quite good, then it will be successful!
▍ Here, I recommend five opening remarks of telemarketing to relieve your worries.
as an excellent telephone operator, you must introduce yourself to the company within 3 seconds when you call the customer for the first time, so as to arouse the customer's interest and make the customer willing to continue talking. That is, the salesman should clearly let the customer know the following three things within 3 seconds:
1. Who am I and which company do I represent?
2. what's the purpose of my call to the customer?
3. What are the uses of our products for customers?
speech technique 1: direct opening method
salesman: hello, miss x/Mr. I'm XX, the home consultant of XX brand. I'm disturbing your work/rest. Our company is doing a market research now. Could you please do me a favor?
Customer: Never mind. What is it?
? The customer may also answer: I am busy or in a meeting or refuse for other reasons.
Caption: Teacher Huang Huichao (Huang Caishen) is the 3rd joint training site of Shu Da Mattress, Qumei Home Furnishing and Kyocera of Guangdong Weizhen Group!
the salesman must immediately interface: I'll call you back in an hour, thank you for your support. Then, the salesman should take the initiative to hang up the phone!
when you call an hour later, you must create a familiar atmosphere and shorten the sense of distance: hello, miss x/Mr. My surname is Li. You told me to call in an hour? )
Speech 2: Introduction by others
Salesman: Hello, Miss X/Mr., I am XX, a home consultant of XX brand. Your good friend XX is a loyal user of our company. He recommended me to call you. His family also ordered products from our brand, and he was very satisfied with the effect, so he thought our home also met your needs.
customer: XX? Why didn't I listen to him?
Salesperson: Really? I'm really sorry. I guess Mr. X hasn't come for other reasons recently. Let me introduce him to you. You see, I'm anxious to call. Please add teacher Huang Huichao's personal WeChat: 4698469 Tik Tok number: hcs88
Customer: It doesn't matter.
salesman: I'm sorry about that. May I briefly introduce us to you?
story 3: self-reported opening method
Salesperson: Hello, Miss/Mr. X, I am XX, the home consultant of XX brand. However, this is a sales call. I don't think you will hang up at once!
customer: selling products and cheating. I hate salespeople!
(The customer may also answer: What are you going to sell? If so, you can directly intervene in the introduction stage of home business)
Salesperson: Then I really have to be careful not to let you add another annoying person, hehe.
customer: hehe, young man, it's quite humorous. What products are you going to sell? Let's hear it.
Salesperson: Well, recently, the brand expert group of our company is doing a market research on what decoration style customers are most interested in and where they want to change their homes. I wonder what kind of decoration style you like?
Speech 4: Deliberately finding fault with the opening method
Salesperson: Miss X/Mr., hello, I'm XX, the home consultant of XX brand. How have you been recently? Do you remember me?
customer: fine, and you are? !
Salesperson: Well, I'm XX, a home consultant of XX brand. You called us a month ago and we measured your room once. I'm calling you this time just to ask what kind of decoration style you like. Can we recommend you the same plan as your apartment?
customer: you have the wrong number. I didn't consult you.
Salesperson: No way. Is it because my customer's return visit file is recorded incorrectly? I'm sorry, can I ask you if you are the owner of XX Community?
Customer: I am the owner of XX community
Speech 5: Pretending to be familiar with the opening method
Salesperson: Hello, Miss X/Mr., I am the home consultant of XX brand. How are you recently?
customer: fine, and you are?
Salesperson: No way, Miss X/Mr., you are forgetful, I am XX, you should pay attention to your health when you are under pressure at work. By the way, you came to see our customized apartment plan last time. Did you feel that the effect was good? Recently, our designers have come up with several different design plans for the same apartment. I wonder if you are interested?
customer: you may have the wrong number. I have never been to your company? Please add teacher Huang Huichao (Huang Caishen)' s personal WeChat: 4698469 Tik TokNo.: hcs88
Salesperson: I can't mistake the customer's return visit file. Miss x/sir, I'm so sorry! Can I introduce our company and the same scheme as yours to provide some services?
Customer: It seems that you care about users. Please introduce us.
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