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What is the real reason why Volkswagen Phaeton stopped production?

As a boutique all-around mid-range car, KOWords? 325T has excellent product performance in styling design, technical composition, quality technology and so on, which has brought unexpected surprises to car owners. In terms of design, KOWords? 325T inherits the new generation design language of Chevrolet family and shows exquisite fashion in a mild atmosphere. In terms of safety technology and humanized configuration, Knight has 65,438+04 full-function ESC electronic body stability system, and used the advanced intelligent tire pressure monitoring system for the first time. KOWarz uses a 7-inch high-definition touch screen that is rare in similar products, and is equipped with Chevan's next-generation intelligent in-vehicle interconnection system compatible with Baidu CarLife.

According to the strict standards of GM's global manufacturing, KOWords? 325T has excellent international quality, the utilization rate of high-strength steel for car body reaches 67%, and the total length of high-strength structural adhesive for car body and core components reaches 26 meters. 100% intelligent production has created unexpected and accurate quality of the whole vehicle. From the appearance, Myten has a strong sense of integrity. The overall shape of LED headlights follows the trend of family-style design. Combined with the large-area central air intake grille, it further broadens the lateral vision and looks wider and more common. The waistline running through the car body is equally warm, the lines are faint, the side face is smooth, and the sense of movement is full.

Buick LaCrosse is also a 250,000 won model that can be considered. At present, the transfer profit of Buick Regal is also very large. With an average of about 30,000 won, you can buy a 28-ton luxury model with an original price of 289,800 won from the current 254,800 won. In terms of power, like Passat, Buick Regal uses a 2.0T engine, and the horsepower and torque are very close, but the biggest difference is that Regal uses the latest 8-speed mobile phone gearbox. The speed change and smoothness of this gearbox are commendable.

The sales volume is really bad, and the production cost is too high, which belongs to the state of losing one machine. Phaeton with high technology content has a low output, with a daily output of only about 8 vehicles and high manufacturing cost. The production cost of Passat is three times that of Passat, which is minus 28,654,38+0,000 euros (about 205,000 RMB), and the loss rate is 40%, which is 2 billion euros (about 6,543.8+0.459 billion RMB) higher than the production cost of Passat after mass production in 2002. The booming China market has absorbed nearly half of Phaeton 65,438+04' s output during its life cycle. Moreover, Phaeton has only undergone two minor transformations after listing, and its productivity has fallen far behind the mainstream D-class cars. On the whole, high cost leads to high pricing, which makes sales bleak. In addition, the model product strength is not strong, which is also the main reason why Phaeton finally stopped production.