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What is a collage poster? What is collage decorative painting?
How to do collage design and what skills are there? Minimalism is one of the most popular design styles in the design circle, while collage is completely another style, but it is still sought after by many designers. Widely used in magazine design, poster design, e-commerce design, but it seems that it is not as easy to learn as minimalist style. In fact, the characteristics of collage style are also obvious. Today, Teacher Onion will share with you how to master collage design. The inspiration of collage design comes from collage art, which is a surreal artistic creation technique, deconstructing and reorganizing elements without limiting creative materials. Its representatives are Picasso and Braque. Designers get inspiration from collage art and apply collage form and creativity to graphic design, so there is collage design. For example, Japanese graphic designer Tadanori Yokoo likes to use collage to design posters. Another extension of collage art is the popular hand book, that is, collage and combination of various elements in the notebook. The most important thing to learn a design style is to find its rules. Through observation, I found that the design of collage style generally has the following characteristics: there is often more than one element style in the layout, such as the font is often a mixture of handwriting, serif and sans serif; For example, picture elements may include graffiti, illustrations, photography, vector graphics, abstraction and concreteness, geometry and irregularity, plane and stereo, black and white and color, and so on. In addition, the materials (textures) of collage elements can also be diversified, such as cloth patterns, paper patterns, adhesive tapes, physical objects and so on. Collage, literally, we can see that it is a way to combine various elements in a plane space, so the overlapping relationship between elements is inevitable. Such as overlay, overlay, overlay, overlay, overlay. Using superposition can not only increase the connection between elements, make the layout more integrated, but also enhance the layering of the picture and make the best use of the layout space. Overlay is usually accompanied by strokes and color blocks, because when different pictures and words are superimposed together, it may be difficult to distinguish them, which may easily lead to visual confusion, so we need to draw strokes or use color blocks to distinguish them. Because collage design comes from collage art, many of its elements are cut from other things, so there will be obvious cutting marks on the edge of the picture. Collage design usually deliberately retains this feature, and brush strokes are actually to shape this effect. Deconstruction is structural decomposition, that is, taking a complete thing apart and turning it into parts. Removing the integrity of the original thing can give it a sense of mystery, which is also an important feature of collage art. After deconstruction, it needs to be reorganized. The recombination of collage design is different from synthesis. Synthesis pays attention to nature, unity and truth, and its purpose is to be visually reasonable, and no traces of collage can be seen. The recombination in collage art is usually a surreal combination, which deliberately preserves the traces of collage and creates a simple and mixed beauty. Heterogeneity is a typical application of collage combination, that is, elements that can echo each other in shape but are completely different in texture, style or color are combined together. Compared with most graphic designs, they pay attention to alignment, neatness and order in composition and typesetting, but collage design has no special requirements, just to achieve the overall visual balance and look comfortable, so it tests the designer's aesthetics and understanding of graphic composition. After summarizing the characteristics of collage design, Mr. Onion threw bricks to everyone. The demand is to design a poster for the American classic jeans brand Lee, which has a history of 100 years, and its tonality is biased towards fashion, individuality and casualness, which is more suitable for collage style. (1) find two models in jeans, drag them to the drawing board after finishing the bottom, and adjust them into one big and one small to form a primary and secondary relationship. (2) Continue to add a few pairs of pants without models and put them near male models, so that there are two types of pictures and the main body becomes rich. (3) In order to create a feeling of freedom and street style, I designed the scene as outdoor, so I found a European-style building in a relatively backward position, and then divided the background into two color blocks according to the direction of the building. While enriching elements, color contrast is also possible. (4) Add different shading to the two color blocks, so that the upper part becomes the sky and the pink part below becomes the ground. The flat background and picture elements have also formed a contrast between abstraction and concreteness, and collage posters have begun to take shape. ⑤ Add a master copy. In order not to affect the readability of the text, I added a white block to all the text. Pay attention to size contrast when arranging words, and don't be too formal. ⑥ You can continue to process the characters, add a layer of projection to the British text, strengthen the hierarchical relationship, and add a little handwritten English, so that font contrast is also available. Because there is still a lack of cool colors in the picture, I filled in handwritten English in blue. By the way, the next three pairs of jeans have also been adjusted, so when there are many elements on a certain path, it is not so easy to be confused. ⑦ There is still a little space up and down the layout, so two camellias that only bloom in winter are added, which echoes the season of clothing. In addition, I added the most common pigeon element in the square to make the picture more vivid and detailed. In this way, the whole picture is enriched a lot and has the taste of collage posters. Note: Adding variegated colors, reducing saturation, adding a layer of color with low saturation, and setting the blending mode of the layer to "hue" can make ordinary elements have retro temperament to some extent. Finally, make some minor adjustments, such as cutting a small color block in the lower left corner, moving the building out a little, and so on. The simple collage poster is finished here. Pet-name ruby paste prototype effect looks ok. About collage design, this article is only a rough description. To master this technique, it takes a lot of effort to learn and try, and no matter what style and skill, it must follow the principles of clarity, contrast, balance and beauty, otherwise everything will look awkward, which is why many people have learned a lot of skills, but they still can't make a good design. What is collage decorative painting? Collage, also called clip art, is a decorative art made of various materials. In China, collage belongs to the category of arts and crafts. The commonly used materials are shells, feathers, bark, cloth, fur, medulla tetrapanacis and wheat straw. These collages give full play to the characteristics of colors, textures and other materials, and have national characteristics and decorative beauty. In the west, collage belongs to the category of modernist art. In the west, collage often attaches some incidental materials, such as newspaper fragments, cloth pieces and wallpaper, to drawing boards, canvases or other textures, and sometimes it is combined with painting. At the beginning of the 20th century, Picasso and Braque developed collage into an important aspect of cubism. Collage of literary definitions is a new technology that disrupts the time series, presents a "psychological structure" as a whole, still uses "traditional writing" in some parts, and skillfully edits various "pictures" of collage. In fact, it is a variation of the so-called "stream of consciousness" works, a collage and interlacing of "psychological line" and "story line", which is more suitable for expressing themes with long time span, great changes in spatial light, reflecting the changes of the times and history and rich ideological content. Collages are mainly divided into colored paper collages, leaf collages and seed collages. Colored paper collages are made by tearing colored paper (magazines, pictorial, etc.). ); Leaf collage is made of leaves; Seed (mung bean, red bean, corn) collage decorative painting is a comprehensive artistic creation form that integrates modeling, color, composition, manual and other materials selection arts with basic knowledge and ability. It has the remarkable characteristics of spraying, painting, cutting, pasting, carving and other plane and three-dimensional combination. Collage is made of many materials, such as cloth ends, wool, cotton wool, branches, residual leaves, peels, scraps of paper, cigarette butts, sand, clay, matchsticks, glass slag, broken porcelain pieces, eggshells and so on. There are also waste parts of modern decorative materials and various adhesives, which can be used to collage decorative paintings. Collage decorative painting is a relatively new painting developed on the basis of painting core art, process design and pattern deformation. Its characteristics are bright colors, vivid modeling, rough composition, simplicity and exaggeration, and artistic decoration. The works can not only express the traditional content, but also the realistic theme, which is especially suitable for expressing various life images, landscapes and still lives of people and animals. It's a little messy I hope it helps you. You can find some collages and have a look to better understand what collage decorative painting is. The so-called collage decorative painting should be a decorative painting using collage techniques. Collage comes from the French word coller (tostick). In English, it is both a verb and a noun: collage means pasting paper, cloth or other materials on a two-dimensional plane to create collage works. Picasso created the first exquisite collage, that is, Still Life of Rattan Chair (19 12): he stuck a tarpaulin with rattan pattern on the canvas instead of drawing rattan pattern directly on the canvas. Since then, the difference between truth and illusion in art has blurred. After the First World War, Dada artists enriched the concept of "collage". Whether it is text phrases, incomplete pictures, mass-produced advertising prints, black-and-white or color photos in newspapers and magazines, hand-cut and paste can be good materials. In fact, the diversification of collage techniques not only changed the color, texture and texture of the creation, but also changed the character and ironic taste of the game, unrealistic reorganization and narrative techniques, which deeply influenced the new artistic creation forms and concepts in the twentieth century. In addition, collage is a kind of casual expression, which can be meaningless, as long as you feel good. There is almost no limit to the materials for collage, as long as you can find anything. It may be more appropriate to decorate with collage works, because what others can't understand is hanging. However, the collage calendar feels good, and a few boards can be combined and scribbled casually. It is said that cubist collage was inspired by Picasso and Braque who saw layers of posters on the streets of Paris, while French collor means to paste things. At first, Picasso stuck objects with real textures on the canvas, trying to break the two-dimensional painting and create a visual effect of virtual and real space. Unexpectedly, it will help to extend and develop "new" painting creation materials, techniques and concepts.
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