Why is Du called a marketing genius?

Du Guoying is known as the marketing ghost, because he can find the pain points of the customer base every time he markets. The advertising channel has been well thought out. From the marketing point of view, each product of Du meets the different needs of the market. Every product, from birth to mass production to sales, is obtained through his constant visits and continuous efforts.

The development of every product is based on solving people's problems. When people encounter problems, they will become weaknesses, and when problems are solved, they will become advantages. The appearance experience of small pots of tea has cut into the lives of young people. Teacher Du uses his game to make tea into beautiful things, and everyone likes beautiful things. Tea is a good tea, with really beautiful appearance and price, which just meets the rapidly growing needs of life from 12 to 13.

Du De marketing ideas

Creating and leading a new category, positioning that creating and leading a category and making your brand a representative of a category in the eyes of potential customers is the key to winning the battle of mind. Small pots of tea have created a new category.

In the past, the packaging forms of tea were tea cakes, large cans and large paper bags, while small cans of tea creatively opened the packaging and drinking mode of one can and one bubble. The simple design of aluminum cans gives people a feeling of high-quality design, which, combined with the nature of tea itself, can keep tea fresh.

It is said that the design of the small pot was designed by a famous Japanese designer, and it took 1 1 draft. Although many brands want to make tea in aluminum cans after the success of small pots of tea, when people mention small pots of tea, the first thing that comes to mind is definitely small pots of tea.