The mobile phone mall is holding an event and urgently needs advertising slogans (promotional slogans), thank you 1

Prescribe corrective medicine and precise advertising targets

In marketing promotion, our biggest cost is advertising! The biggest investment risk is advertising! Spend money to set up a counter in a shopping mall. If you invest more, you will get more outlets, good locations, good display effects, and you will get more money back from selling goods. The effect is obvious! But when I carry a large amount of money to advertise in newspapers and TV stations, I inevitably feel nervous: What if I spend so much money and the advertisement doesn't sell goods? ? The best way to answer this question is to conduct goal management: What goals do you want to achieve with this advertisement? Moreover, this goal cannot be exaggerated, it must be down to the smallest detail! "I want to sell as much goods as I want and increase my visibility by this advertisement." That's all lies! Only when the goals are precise and clear can we do things in a targeted manner.

Most companies have a clear goal when advertising. Common situations include: measures taken to deal with competitors; protective brand tips; promotion of investment and early distribution; peak sales season promotions; New product launch notification; brand image enhancement; building brand/product awareness, etc. These goals are the returns that companies pursue, and companies should and must choose one of them as a core communication goal. There is no "panacea" that can cure all diseases in this world, and there is no need to believe that one communication can solve all corporate problems. Advertisements must solve practical problems and have specific purposes.