Actively respond to the harvest festival. Suning.cn will hold a live broadcast competition to promote agriculture through science and technology.

202 1 China Farmers Harvest Festival Autumn Consumption Season will be launched on September 7th.

On September 6th, Suning.cn announced that it would actively respond to the autumn consumption season of Harvest Festival, hold a live broadcast contest with the theme of rejuvenating agriculture through science and technology, and actively promote agricultural products with ethnic characteristics through new online channels.

September 23rd is the fourth harvest festival. This year's Harvest Festival continues to adhere to the purpose of "celebrating harvest, promoting culture and rejuvenating the countryside". Suning.cn responded positively, and jointly held the "Live Broadcasting Competition for Promoting Agriculture through Science and Technology" with the Jiangsu Provincial Department of Agriculture and Rural Affairs, and held various forms of featured agricultural products promotion activities online.

In terms of live broadcast, this live broadcast contest of developing agriculture through science and technology includes a series of activities, such as e-commerce with goods contest and final award. Based on the Jiangsu Pavilion itself, we will integrate high-quality resources to help farmers in Jiangsu Province innovate and start businesses, incubate and train a number of outstanding anchors, and take "live broadcast with goods" as a breakthrough to help agricultural products go up.

It is reported that the registration of this live broadcast contest began in September. The contest includes registration stage, sea election stage, preliminary stage and final stage, and the final winner will be selected according to the results of the anchor. Suning.cn Jiangsu Special Pavilion also prepared generous cash prizes and admission tickets for the winners of Suning.cn Live Platform.

In terms of online promotion, Suning.cn will also launch a marketing campaign with the theme of Harvest Festival on September 7th and 8th. For example, it will use Suning.cn's social e-commerce channel and the promotion channel of super-buyer's live broadcast room to promote Lishui's "Nanjing 46 meters" with the most Jiangsu characteristics. Take the sale of agricultural products as the core choice, integrate the resources of the whole ecological chain in Suning.cn, promote agricultural products, and help rural revitalization.

It is reported that on the 7th, users logged into Suning.cn APP and searched for the keyword "Harvest Direct Selling Festival" to enter the special agricultural products promotion venue.