Year-end work summary of media units

Year-end work summary of media units

Introduction: The year-end work summary, as the name suggests, is an overview of the work done by workers during the year and a plan for the work in the coming year. It allows us to discover mistakes, effectively avoid them, and strive to do better, which is very beneficial to our work. The following is the year-end work summary of media units that I found for everyone, for your reference and reference! I hope it can help everyone!

Year-end work summary of media units (1)

20XX Under the direct leadership of the Municipal Bureau, with the guidance and help of the Commercial and Advertising Department of the District Bureau, and based on the actual situation of the trademark advertising business in our city, the trademark advertising work is to publicize and implement the new "Measures for the Governance of Medical Advertising" and protect the exclusive rights of registered trademarks , as well as cleaning up, rectifying and standardizing outdoor advertising, and strengthening the monitoring of the city's "two stations and two newspapers" as the focus of the work, carried out the work in a down-to-earth manner, and through the joint efforts of all comrades, completed various tasks assigned by superiors Target tasks. The trademark and advertising management work this year is summarized as follows:

1. Ideological work

Transform learning into cadre style, strengthen administrative efficiency building activities and promote urban and rural cleaning projects, standardize our The city's advertising publishing behavior and purification of the advertising market environment are organically combined to continuously improve its work style and enhance service awareness. We will continue to standardize administrative law enforcement behaviors and regard serving enterprises as the highest purpose of business work. Implement the important thoughts of the "Three Represents" and work hard to fully implement the scientific outlook on development and the requirements of building a harmonious society.

2. Business work

1. Seriously carry out actions to protect the exclusive rights of registered trademarks and protect intellectual property rights, conduct publicity through setting up sites, door-to-door services, etc., and submit administrative proposals, guidance The letter was sent to enterprises, further establishing and improving the working mechanism to prevent trademark infringement, and striving to curb the occurrence of trademark infringement from the source.

2. Further improve the level of trademark enforcement and increase the protection of the exclusive rights to registered trademarks. The core content is to protect well-known and well-known trademarks, foreign-related trademarks, and agricultural product trademarks. In our work, our department can implement an early warning system for administrative actions regardless of the jurisdiction or registered trademarks in other places, which not only protects the exclusive rights of trademarks, but also prevents the occurrence of trademark infringements.

3. In conjunction with the "Urban and Rural Cleaning Project" construction activities, to further standardize the city's advertising behavior, purify the advertising environment, and promote the healthy development of the advertising market, our department drafted and formulated the "Hezhou Municipal Administration for Industry and Commerce Regulations" Notice of city-wide advertising activities. The city's outdoor advertising has been comprehensively cleaned up and rectified, and the role of grassroots industrial and commercial offices has been fully utilized. Personnel have been transferred from relevant offices and the TV stations have been jointly rectified to conduct centralized rectification of the city's outdoor advertising. Through comprehensive law enforcement, we have strengthened the joint force of supervision and achieved good results, and have been fully affirmed by the municipal party committee and municipal government and praised by citizens. Establish an advertising monitoring system and early warning mechanism, strengthen daily supervision of the city's four media, keep abreast of signs and key areas of illegal medical advertisements, and punish those who publish illegal medical, pharmaceutical, health food and health products, cosmetics, and beauty service advertisements. The media, enterprises, and individual industrial and commercial households issued administrative proposals and administrative guidance. For some false advertisements and seriously illegal advertisements, cases will be filed and investigated in a timely manner. As of November, *** had cleared 185 illegal outdoor advertisements; investigated and dealt with 55 cases of various types of trademark advertising, resulting in fines and confiscations of 141,500 yuan (including: 33 illegal advertising cases, with fines and confiscations of 101,900 yuan; and 22 trademark infringement cases , fined and confiscated 39,600 yuan).

4. Effectively carry out trademark strategies to promote rural economic development and protect the exclusive rights of registered trademarks. We focused on: ⑴ Applying for Guangxi Lingfeng Pharmaceutical Co., Ltd. to retain this mark and report it as a nationally well-known trademark is in progress: (2) Continue to do a good job in trademark strategy and promote the development of local agricultural economy, and promote it? Company - Farmer - Trademark? business model to promote farmers' income and promote new ideas for the construction of a new socialist countryside: (3) Carry out special rectification actions to protect the exclusive rights of the Olympic logo: (4) Investigate and punish infringement of the "Montaggio" registered trademark right behavior.

5. Strictly implement the relevant regulations of the Municipal Bureau and standardize administrative law enforcement.

A few days ago, we insisted on doing a good job in guiding administrative law enforcement at the Commercial and Broadcasting Business Section of the grass-roots industrial and commercial (branch) bureaus in three counties and one district. We continued to combine the requirements of our city's administrative law enforcement in 2006 and implement the administrative proposals, guidance, and penalties. A step-by-step process is issued, administrative recommendations are issued to companies with slight violations, administrative guidance letters are issued to companies with general violations, and administrative penalties are imposed on companies with serious violations, which nip illegal trademark advertising in the bud and reduce the occurrence of illegal cases. .

6. Promote the legal knowledge of trademark advertising to the society through various means, publicize the efforts and achievements of industrial and commercial departments in trademark and advertising governance, publicly expose typical cases, and increase the public's awareness of respecting and protecting trademarks. and the ability to identify and resist false and illegal advertising. Cooperate with relevant departments to organize the Intellectual Property Publicity Week activities on March 15th and April 27th, post more than 60 banners, banners, and slogans, distribute more than 3,000 copies of promotional materials, and organize various media to release "4.26 World Intellectual Property Day" public service announcements. The public exposure of the top ten trademark infringement cases in China has improved the awareness and concept of trademark advertising in the whole society. We should do a good job in return visits to enterprises, widely publicize legal knowledge on trademark advertising to enterprises, publicize and guide enterprises to consciously abide by the law, operate with integrity and abide by the law, and promote the construction of integrity.

7. According to the requirements of the Municipal Bureau, organize the writing of job objectives and work plans, formulate various systems for the supervision and management of trademark advertising, and provide behavioral guidelines for grassroots industrial and commercial administrative personnel to carry out the supervision and management of trademark advertising.

3. Existing problems

1. Due to the small number of staff in the department, it is necessary to ensure daily supervision, management and service of trademark advertising, as well as to provide guidance at the grassroots level, resulting in As a result, administrative law enforcement work has not been able to make significant progress.

2. Due to the backwardness of advertising monitoring equipment, advertising monitoring work cannot keep up with the development of the situation, resulting in the occurrence of some false advertisements that cannot be investigated and dealt with in a timely manner.

4. Future work plan

1. Implement the work of changing the style of cadres and improving the administrative efficiency of the agency into specific work to improve the administrative capabilities of trademark and advertising law enforcement personnel, The ability to serve the people, the ability to work in government agencies and the ability to operate computers.

2. Organize training courses for trademark and advertising management cadres to strengthen the study of relevant laws and regulations and update knowledge in a timely manner. Organize business training for advertising salespersons in advertising operators’ business units to enhance their legal awareness and standardize industry standards.

3. Strengthen the restrictions and supervision of administrative law enforcement powers, and strengthen the work of trademark and advertising management personnel to strictly follow legal procedures and time limits. Summary of the year-end work of media units (2)

In accordance with the "About Reporting" "Send 20XX work summary and 20XX work plan" notice requires that our center's 20XX work summary and 20XX main work plan are reported as follows:

Since this year, the District News Center has been in the District Committee and District Under the strong leadership of the government, we will adhere to the project year, insist on building a regional cross-border all-media platform, insist on "transformation" and go deep into the grassroots, insist on the in-depth integration of traditional media and new media, and insist on in-depth reporting and enhancing news in reporting on major events. Timeliness, readability and observability, insist on increasing the audience through a series of activities to market the city. All work goals set at the beginning of the year were exceeded.

(1) Play the core role of "mainstream guidance" and serve the overall work of the party committee and government. First, focusing on studying and implementing the spirit of the 18th National Congress, the column "Holding high the banner and striving to build a moderately prosperous society in all respects and studying and implementing the spirit of the 18th National Congress of the Communist Party of China" was opened to promptly convey the voice of the party committee and government to the grassroots, mobilizing and motivating cadres across the region The masses unified their thinking, inspired their spirits, and encouraged and contributed to the implementation of the spirit of the 18th National Congress of the Communist Party of China. The second is to closely focus on the main tone of the project year, and develop a number of policies such as "Everything revolves around the project, everything revolves around the project", "In the project year, focus on projects to strengthen industries and promote development", "In the project year, reporters are on the front line" and other Column, proactive service, full follow-up of project construction progress and work highlights and difficulties, fully demonstrating the intensity and innovative measures of each unit to grasp projects and promote development. Third, focusing on the new positioning of Wenjiang's development, columns such as "Efforts to build the western sub-center of Chengdu and build a modern international city" were opened to promptly let the public know its significance and create a good atmosphere for the whole region to work together to seek new development. .

Fourth, focusing on the theme education activities, we innovatively launched a "letter collection" activity, and received 280 submissions in a relatively short period of time, which effectively demonstrated the realization process of ordinary people's "dreams" and expanded Wenjiang's external influence and reputation. . Fifth, we actively planned and carried out the "Gold in One Word" slogan collection campaign and the "Golden Wenjiang image logo for you to choose" campaign, which set off a new round of upsurge of paying attention to Wenjiang and going to Wenjiang. Sixth, focusing on the key tasks, major events, and important activities of the region, we have deeply refined and compiled external publicity manuscripts that reflect Wenjiang’s innovative experience in building a modern industrial system, social management innovation, and urban and rural ecological optimization and improvement, etc., and fully demonstrated to the outside world ** investment environment. So far, *** has developed more than 110 news columns and special reports that are closely related to the central work and have a clear tone, published more than 20 news commentaries, and completed more than 70 central, provincial and municipal publicity news articles.

(2) Based on the fundamental positioning of "serving the people", actively promote innovation, breakthroughs and development of various media. First, "Wenjiang Today" has newly launched more than 10 titles such as "Picture Broadcasting**", "Urban and Rural Environmental Supervision? Casual Photography?", "Little Window Secrets", "Little People, Positive Energy", and "Today's** Talk" There are 321 columns, leaving the space to the masses to make it more down-to-earth and enhance the affinity and appeal. Second, Wenjiang TV Station's "**News" column has been completely redesigned, focusing on the launch of the "Today's Focus" section, which follows current affairs and social hot topics and plans 251 themed reports; it has opened up the dialect storytelling column "Dream Bookstore" and the interactive competition column "Fish" "New Show", sitcom column "**Micro Life", and participated in the planning and recording of the first youth TV talent competition in ** District, which narrowed the distance between us and the masses. Third, Wenjiang People's Broadcasting Station has made a new appearance with Wenjiang Urban Life Broadcasting, launching 12 new self-operated columns such as "In and Outside the Car" and "Full Handbook" to highlight Wenjiang's regional characteristics and life consultation. Fourth, the Wenjiang News Network has been comprehensively revised, with optimized pages and columns. The city has taken the lead in directly accessing and watching online videos on mobile phones and tablets, meeting the access needs of netizens in the new era.

(3) Highlight the interactive function positioning and strive to improve the timeliness and attention of government Weibo. First, we closely followed the work of the district committee and district government center, and launched more than 20 topics in a timely manner such as the project year and the Chengdu Western Sub-center. We received and responded to more than 1,000 inquiries and appeals from netizens, and accumulated more than 90,000 fans. It increased by 70% compared with the same period last year; a special plan was launched to launch the topic #dailylist#, and the most valuable and interesting netizens’ Weibo screenshots of the day were selected and published, which were reprinted as highlight cases by Xinhuanet Public Opinion Online. The second is to highlight the popular display of Wenjiang elements, planning and launching five large-scale themed activities such as "Wenjiang Agricultural Products Company Brand Name and Trademark Pattern Collection Campaign" and "Meet Wenjiang", attracting the participation of many netizens. Since the beginning of this year, the Sina government affairs Weibo ranking has been at the top of the weekly rankings in Sichuan Province.

(4) Focus on the development positioning of "all media" and actively extend the reach of new media publicity. First, the "Jin Wenjiang" public WeChat account has been deeply loved by the public since it was launched on September 6. The Wenjiang Humanities, Wenjiang Stories and other columns have become a window for the public to understand Wenjiang. Wenjiang tourism, shopping and other life services are regularly sent every week. This kind of information makes it convenient for citizens and has also become a quick channel for the outside world to understand Wenjiang. The second is to combine the promotion of the Chengdu Western Sub-center and the 2013 China Equestrian Festival with the online promotion of the "Jinwenjiang" APP, cooperate with professional institutions, and use suspense marketing and event marketing as means to plan and carry out the "Horse to Success" City Message 2013 The China Equestrian Festival Blessings Chengdu Western Sub-Center? Wenjiang? The signature event attracted 24,000 people and was reprinted by 26 mainstream media. It was generally welcomed and praised by the society. The "Jinwenjiang" APP, the first to be implemented in the city, breaks the traditional model and realizes cross-border communication, allowing citizens to grasp various major events in the city at the first time, becoming the only mobile application platform for external publicity in the district. Year-end work summary of the media unit (3)

It has been a year since the new electronic media department was formed. During the year, the department not only provided technical support for various activities and departments in the hospital, but also I also carried out some activities of my own, showing my own characteristics and completing my job well.

Whether it is the ongoing maintenance work on the undergraduate ideological and political network, providing technical support to brother departments, or conducting necessary computer knowledge lectures, etc., we have worked hard to do our best, and now looking back at our time Years of work and hard work, while gratifying, also give us the strength to continue our efforts. The following is a brief introduction and summary of each work:

1. Welcome new students and create a new family

The first thing we welcome when school starts is to recruit new jobs. In order to be able to find a suitable For the talents of this department, under the leadership of Huang Jing and Liu Feifei, who are specifically responsible for recruiting new students, our work has been carried out intensely and meticulously. We have produced exquisite leaflets and complete registration forms. Through the publicity of sweeping the building before recruiting new students, Many students have learned more about the Electronic Media Department and also stimulated their interest, thus laying a good foundation for recruiting new students. Although the entire recruitment process was full of situations, everyone worked hard to overcome the difficulties so that the recruitment could proceed smoothly.

When the new members of the Electronic Media Department are formed, we will become a family.

For the freshmen who have just entered the university campus, the Mid-Autumn Festival undoubtedly makes them miss their hometown and family members. Since everyone has become a member of the electronic media department, the Mid-Autumn Festival must also be celebrated. Let everyone have the warm feeling of home. As a result, there were more laughter and laughter in Yingding on the Mid-Autumn Festival night, and everyone felt a little warmer in their hearts. At the same time, we have also produced a special electronic magazine for the Mid-Autumn Festival and published it on the undergraduate ideological and political website for everyone to download and watch. While learning more about this traditional Chinese festival, we can feel the festive atmosphere and add warmth and warmth.

Recruitment is to make our family more complete, and activities are to let the warmth of our family flow among everyone. It increases not only the cohesion of a team, but also a sense of belonging. The warm feeling of community and home. Let us be together on the next road and go further.

2. Conducting lectures, plumping up feathers is to fly higher and further

In order to "enjoy the fun of technology", we who have the same dream gather together and also have computer knowledge eager to improve their computer skills. A focus of the department's work next year in XX is also to provide technical training to department members. In view of the fact that the series of computer knowledge lectures held by the department last year were not successfully completed due to various reasons, we have decided to reduce the scope of the training and in principle only provide training to members of the department.

In October, the library held a computer knowledge lecture. After contacting the library, we learned about the specific time and location of the relevant lectures and informed various ministries and commissions to attend the lectures and learn relevant knowledge. Every time they go to a lecture, at least one deputy will be assigned to lead the team, so that while the main lecturer in the library explains, they can be reminded of some aspects that need to be paid attention to when applying and some operating techniques.

For organizing ministries and commissions to go to the library to listen to lectures this time, the starting point and the format of being led by the deputy minister are very good, but because the time is usually 6:30 on Saturday evening and the lecture content is ppt except for the first issue In addition, there will be four consecutive sessions that will explain word-related applications. Most ministries and commissions believe that the content explained is very simple and basic, and there is no need to listen to the lectures specifically. Therefore, the effectiveness of organized learning this time is not very good. In response to this problem, we decided to conduct internal training within the department in November. The deputy department will explain and prepare based on actual applications. At the same time, the students listening are only members of the department, making the explanation more targeted.

This constitutes an important task of the department in November. In order to give everyone more motivation to practice the computer skills taught by themselves and make the lectures more lively and interesting, we have adopted various methods . The ministries were divided into 3 groups. After the ppt production explanation in the first lecture, each group conducted a ppt presentation in the first 10 minutes of the next three lectures to showcase their team and let everyone know each other better. After the lecture, there will be a question and answer period dedicated to answering questions encountered by everyone in actual operations. Finally, there will be an internal electronic magazine production competition within the department, which requires the use of photoshop technology and flash production. This allows everyone to make good use of the computer technology in the lecture, and not only makes several people in each team more Get to know each other closely, and at the same time, let everyone know better through the team presentation in ppt.

Although each lecture is short, it is impossible to teach everyone the specific application of each software in a comprehensive way, but it also provides an application technique and learning method under a kind of guidance to stimulate everyone's interest in learning. At the same time, we also try our best to provide all kinds of help so that everyone can become more familiar with and apply this software.

In short, this series of lectures has been relatively successful. As everyone understands computer technology better and becomes more familiar with its applications, our wings gradually become more abundant, which also makes us fly better. Higher and further capital.

3. Management and maintenance of the undergraduate ideological and political network

An important task that has always been responsible for the management and maintenance of the undergraduate ideological and political network, whether it is the website when it is expected to be revised Design and planning discussions, daily news management, website maintenance, or opening management accounts for new classes and forwarding student activity information on the Ideological and Political Network to the Future Network. This management and maintenance work and its affiliates The work has never stopped.

This work needs to be carried out every day, reviewing and managing daily news, providing timely processing and feedback on various problems that arise on the website, and forwarding the daily student activity information on the ideological and political website to Future Network, etc., all need to take time out to do this work every day, which also constitutes an important aspect of our work. And this work is not a simple repetition. There are almost different problems that we need to deal with every day. News layout, website news updates and other issues need to be dealt with. Every day's tedious work is because of our persistence. And proceed in an orderly manner, but in order to reduce our daily workload, and to let each news publisher know more about the Undergraduate Ideological and Political Network and news release, we held a training on the news release on the Ideological and Political Network on November 15 Lectures. Year-end work summary of the media unit (4)

After this year's work, our multimedia network laboratory department has achieved some results, but there are also shortcomings. The details are as follows: The multimedia network laboratory has staff.

The personnel distribution is as follows: Responsible for the overall coordination work and leading all department personnel to complete the work. Among them, he is mainly responsible for network stability, management and maintenance of network core equipment. Inspection and reporting of the epidemic reporting system; Responsible for network stability, management and maintenance of core equipment. Network and computer maintenance at the four gates, maintenance and debugging of equipment on the fifth floor of the government and the construction committee conference room; responsible for network stability and management and maintenance of core equipment. Network and computer maintenance at the four gates: Responsible for debugging equipment on the fifth floor of the government and the construction committee conference room, filling out and inspecting the epidemic reporting system, and maintaining and repairing simple networks and computers.

This year’s main work content and achievements: Cooperate with the Education Committee and Chengguan Town to complete plans, equipment debugging, training, etc.; complete video conferences and network computer projects for the Political and Legal Committee, Adult Technical Secondary School, and Organization Department Compilation of plans, etc.; completed the environmental organization of the central computer room; completed the access to government private networks for some units, including confidential networks, planning bureaus, statistics bureaus, rural disease reporting systems, personnel bureaus, highway bureaus, etc.; inspected and Fill in the rural epidemic reporting information; complete the installation and debugging of rural science and technology compounds using telecommunications optical cables; install and debug video conferencing of townships and individual committees and bureaus; complete some network and computer maintenance work for the four gates; according to the first letter The company's network development plan, completed the modification of the addresses of some committees and offices; led the employees of the department to learn and conducted network training, so that each employee was familiar with the network structure and could independently solve basic network faults; led the employees of the department to Under the leadership of the office, we are actively doing a good job in preventing SARS; we are comparing firewalls, virus detection systems, and network monitoring systems, and writing reports on the reasons for slow network speeds and practical solutions.

The most important achievement this year is the solution to the problem that the main venue cannot be seen in the video conference.

Disadvantages, favorable factors and improvement methods in the work:

Favorable factors: The scope of work has been reduced compared with last year, and an intern has joined in the past few months. The number of staff has increased, and the dispatch intensity and progress of the work have been enhanced.

Disadvantageous factors: Although the number of staff has increased, they are all novices. At the beginning, they were not able to work independently at all. It was not until the past three months that some basic problems were gradually solved.

Methods for improvement: 1. Strengthen training for department personnel and encourage self-learning to improve personal technical level; 2. Improve the management level of department managers and improve work efficiency.

Clear work plan:

⒈ Thoroughly find out the reasons for slow network speed and solve them; ⒉ Strengthen learning and improve the technical level of individuals and department employees; ⒊ Strengthen the supervision of network equipment , server management efforts, and strive for trouble-free operation; ⒋Improve your management skills; ⒌According to Capitel’s network plan, change all the addresses of the district committee and offices; ⒍Passed certification; ⒎Check and fill in the epidemic report information. ;