Slogans all over Zhejiang

Slogan is a programmatic and encouraging short sentence shouted orally. This is an easy-to-remember motto or propaganda sentence, which is used in politics, society, business, military or religion. The following is a complete collection of slogans from all over Zhejiang. Welcome to reading. I hope you will like it.

First, the list of tourist slogans around Zhejiang Province

Lishui: Xiushan Lishui, Zhejiang Green Valley; The source of six rivers, the hometown of art; Romantic city, leisure resort.

Jinhua: Xianxiang Cultural City, a paradise for leisure shopping.

Ningbo: Oriental Water Port and Fashion Water Capital.

Quzhou: magical landscape, famous city Quzhou.

Wenzhou: Fashion Capital, Landscape Wenzhou; Gold coast, forget the scenery.

Shaoxing: Leisure Jiangnan, the ancient city of Shaoxing.

Taizhou: magical mountains and seas, vibrant Taizhou.

Xianju: Xianju-the place where immortals live.

Zhoushan: A Buddhist country with a sea and sky, a port city full of fish-Zhoushan Islands in China.

Huzhou: the landscape is Qingyuan, and the ecological Huzhou.

Jiaxing: Shuidu Greentown, leisure Jiaxing.

Hangzhou: the leisure capital of the East.

Second, a comprehensive analysis of the above slogans.

Through analysis, the tourism slogans of the above 12 cities mainly reflect the following characteristics:

There are five cities that use "leisure", "shopping" and "living", which are 4 1.7%, 8.3% and 8.3% respectively, reflecting that the propaganda slogan of urban tourism image is keen on positioning and building modern functions.

2. Seven geographical concepts (such as "Zhejiang", "East", "Coastal" and "Jiangnan") are used in six cities named after land, accounting for 50% and 58.3% respectively, which shows that image slogans improve the recognition and geographical location requirements of cities themselves.

3. There are 6 cities, 6 cities and 3 cities with the words "water", "mountain" and "sea", accounting for 50%, 50% and 25% respectively, which shows that propaganda slogans attach importance to local geographical and geomorphological characteristics and natural environment;

4. There are 65438 +02 cities with the characteristics of "salty culture", "hometown of art", "magic", "fashion" and "vitality", which reflects the emphasis of propaganda slogans on the refinement of urban culture.

5. The words "capital" and "city" appear in six and four places respectively, accounting for 50% and 33.3% respectively, which shows that tourism propaganda slogans are very dependent on and prefer the image and concept of the city.

Three. Analysis of the characteristics of the above cities

1, Lishui: It belongs to Wuyishan District, with nine mountains, half water and half farmland, mainly including Xianxialing, Donggong Mountain and Kuocang Mountain, as well as Oujiang River, Qiantang River, Feiyunjiang River, Lingjiang River, Minjiang River and Jiaoxi River systems. The charm of mountains, the source of water, and the characteristics of ecological leisure are outstanding.

2. Jinhua: It has always been a country of cultural etiquette, rich in products and prosperous in business. It is a land of plenty, with the titles of China ham, hardware, calligraphy and painting, flowers and trees, etc. Yiwu Commodity City and Dongyang Arts and Crafts Street are well-known at home and abroad. Commercial and cultural characteristics such as "small commodities" are outstanding.

3. Ningbo: Located in the south wing of the Yangtze River Delta in China, it is the birthplace of Hemudu culture with a history of 7,000 years and an important foreign trade port in China. "Old", "commercial gang" and "seaport" are its greatest characteristics.

4. Quzhou: In the Spring and Autumn Period, it was the hometown of Yue State, the transportation hub and the political, economic and cultural center of western Zhejiang, and was known as the "thoroughfare of four provinces and the first of five roads".

5. Wenzhou: Its most prominent features are the booming private economy, a tense market system, Wenzhou people wandering around the world, and new Wenzhou people starting businesses.

Shaoxing is a famous water town, bridge town, wine town and hometown of calligraphy. It is also the hometown of Cai Yuanpei, Lu Xun and Zhou Enlai. Mao Zedong called Shaoxing "the hometown of celebrities crossing Taiwan from Jianhu". Shaoxing is famous for its long history and culture, beautiful scenery and unique folk customs.

7. Taizhou: Taizhou has a winding coast and beautiful Shan Qi waters. Known as "a famous mountain on the sea" since ancient times; Taizhou city wall is known as "Jiangnan Great Wall"; Tiantai Mountain is famous as the source of Buddhism in the world. It is the birthplace of Tiantai Sect, the first sect of Buddhism in China, and the birthplace of Nanzong Sect of Taoism in China.

8. Xianju: Beautiful mountains and rivers and beautiful scenery. Song Zhenzong changed the name of the county to Xianju because it has a "famous cave, which protects Wei Zhou, but it is the home of many immortals", which means "the place where immortals live", and it has the reputation of "the hometown of Chinese folk art" and "the second Yi lantern in China". Mountain, water, forest and ancient times.

9. Zhoushan: It is the largest production, processing and sales base of seafood in China, and is known as "China Fishing Capital", "Donghai Fish Warehouse" and "Motherland Fishing Capital". Putuo Mountain, the "Haitian Buddhist Kingdom", is said to be the place where Master Guanyin practiced the True Classics and became one of the four famous Buddhist mountains in China.

10, Huzhou: It is the only city named after Taihu Lake. The six major tourism brands "Taihu Lake, Zhuxiang, Ancient Town, Famous Mountain, Wetland and Palaeoecology" have obvious advantages and are known as "the House of Silk, the Land of Fish and Rice and the State of Culture". Tiger skin, which is listed as the first in Four Treasures of the Study, is produced in Huzhou.

1 1, Jiaxing: It has been a prosperous place since ancient times. It is known as the "land of plenty and silk" and the birthplace of Jiangnan culture in China. Natural scenery is famous for the coexistence of tides, lakes, rivers and seas in the south of the Yangtze River. There are revolutionary holy places such as South Lake, Qian Jiangchao in Haining, "the first tide in the world" and Wuzhen, an ancient water town in the south of the Yangtze River. The water towns in the south of the Yangtze River have obvious characteristics.

12, Hangzhou: It is one of the seven ancient capitals in China, rich in natural and cultural landscapes, and famous for its beautiful West Lake landscape. Longjing Tea, Hangzhou Silk, Zhang Xiaoquan Scissors and other tourist commodities are also famous at home and abroad, and Kelpolo praised it as "the most beautiful and luxurious city in the world".

Fourth, the innovation of tourism slogans.

1, Lishui: (highlighting landscape resources)

The rhyme of mountains, the source of water;

Pretty and elegant, the source of six waters;

Beautiful mountains and rivers, happy and leisure places.

2. Jinhua: (Highlight the concept of wonderful and excellent products)

Golden age, wonderful interpretation;

Imagine the ancient rhyme and bloom with vitality.

3. Ningbo: (highlighting the "business" culture and the soul of the sea) the Millennium business capital, the fashion water capital;

The emotion of the sea, the blending of the soul.

-Ningbo, China.

4, Quzhou: (highlighting the geographical location and landscape characteristics) mysterious and natural, wonderful flow;

A famous landscape city, connecting five roads;

Five thoroughfares, ancient rhyme and mountains and rivers city.

5. Wenzhou: (Highlight the characteristics of Wenzhou businessmen and mountains and seas) Explore the secrets of businessmen and experience the joy of mountains and seas; Legendary commercial capital, vibrant mountains and seas;

The rhyme of mountains and seas is the best in the world.

6. Shaoxing: (highlighting the characteristics of the ancient rhyme new city) exquisite historical accumulation and wonderful dancing of the years; Ancient fragrance and taste, leisure ancient city;

Poetic water town, romantic new city.

7. Taizhou: (highlighting the religious culture of Tiantai Mountain) the enlightenment of god and spirit, the passion of mountains and seas;

Buddhism is the source of Taoism, with mountains, tides and sea rhyme;

Living in Tiantai Mountain, traveling in the mountains and playing in the sea.

8, Xianju: (highlighting the fairy spirit, fairyland) landscape cave, happy fairyland;

Lingshan Xiushui, Xianju blessed land.

9. Zhoushan: (highlighting the two characteristics of the Buddha and the sea) Listen to the sea rhyme and feel the Buddha country;

The rhyme of the sea, the country of Buddha;

The Buddha is in the sea and the heart is in the fishing capital.

10, Huzhou: (highlighting the concept of Taihu Lake) The wonderful overflow of Taihu Lake;

Taihu Lake is a famous city with green rhyme and bamboo countryside.

1 1, Jiaxing: (highlighting the concepts of Jiangnan and Jiang Chao) rolling in Qian Jiangchao, a leisurely ancient town; Jiangnan water town, ancient town and new city;

Dream back to Jiangnan and feel the ancient and modern tide rhyme.

12, Hangzhou: (highlighting the beautiful scenery and romantic feelings) People are in the West Lake, and their hearts are in heaven.

The agility of mountains and water, the romance of heart and heart.

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