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What are the benefits of corporate culture?

In today's era of knowledge economy, corporate culture with national characteristics is developing rapidly and vigorously. With the rapid development of globalization, the competition between enterprises and talents is becoming increasingly fierce. Many enterprises pay more attention to the strategic management of human resources, integrate internal human resources and establish efficient enterprise work teams. So what are the benefits of corporate culture?

Many business owners believe that corporate culture is just beating dogs and getting meat buns, and they can't see the benefits of investment. Actually, it's not. The key is how to do it As long as it is done well and skillfully, corporate culture can bring many benefits to itself. As long as business owners remember one thing, corporate culture is just a show, don't take it seriously. Find a few scholars with good writing style, brush a few slogans and write a manual, and it's basically ok. Spend a little money on CI/VI at most. As for mobilizing people to engage in cultural construction, it is simply stupid and unnecessary.

Corporate culture has at least the following tangible benefits:

Benefits of corporate culture: it can be used to flaunt itself.

Although I have no ink in my chest, I am careless in my stomach, eat, drink and be merry, and men and women are affectionate, but once I set foot in culture, I am no longer an ordinary boss. There should be several big bookcases in the office, filled with all kinds of heavy management books, and there should be some celebrity calligraphy and painting hanging on the wall. A few antique fakes will be placed on the desk, and the image of a Confucian businessman will soon be clear. In this way, when dealing with all kinds of high-level people, I am no longer afraid, and sometimes I can curb some inexperienced novices.

Benefits of corporate culture: It can be used to fool employees.

Pay more attention to mission, responsibility, gratitude, belief, ideal and dedication, so that employees can stop complaining, avoid their demands and opinions, and save the trouble of raising wages. Make up some touching stories about sleeping in the park and drilling in bridge opening during the start-up, and occasionally eat a fast food box lunch in front of employees. Lead by example, employees have nothing to say, spirit becomes matter, and cake fills reality.

Corporate culture benefits: it can be used to fool customers.

The formula remains the same, and the technology remains the same, but as long as a little cultural seasoning is added, liquor is not ordinary liquor, but cultural liquor. The history of liquor can be traced back to 1573. If you don't drink, it means you have no culture. Drinking is equivalent to drinking ink. So liquor turned into manna, the price soared, the sales soared, and the profits naturally rolled in.

Benefits of corporate culture: it can be used to deceive society.

First-class enterprises rely on culture, and enterprises with culture are definitely first-class enterprises. First-class enterprises will never do anything opportunistic, fraudulent, deceiving customers and deceiving society. Therefore, on the road of public relations, bon voyage, like a duck to water. Applying for loans and projects is just like customs clearance. This benefit is also considerable.

Benefits of corporate culture: it can be used to correct heterogeneity.

Some employees are always dissatisfied and unhappy, but they can't find faults and find fault. Corporate culture only provides a new tool to deceive people. Anyway, the right to interpret corporate culture is mine, and how to say it is my business. Label these aliens as cultural treason, and they will never fail, even if they sue their bosses. You can disobey me, but you can't destroy the boycotted corporate culture!

Benefits of corporate culture: can be used as an excuse.

I don't know how to do a lot of things, but since I'm the leader and you're a subordinate, that's your bad luck. I just assigned you a task, how to complete your business at that time. Good credit for completion is my good leader, and bad completion is your execution. I'll give you two books: no excuses, send the letter to Garcia. Read it carefully. A little administrative culture. An uneducated employee is a stupid employee. Being such a leader is really relaxing.

It can be seen that corporate culture is not only virtual, but also a real reality. If the business owner doesn't understand this, it's really a bit uneducated.