What is self-media?

We-media, also known as "citizen media" or "personal media", refers to privatized, civilian, generalized and independent communicators who use modern and electronic means to communicate to various audiences. A general term for new media that conveys normative and non-normative information to a specific majority or a specific individual. Self-media platforms include: blogs, Weibo, WeChat, Baidu official Tieba, forums/BBS and other online communities.

Self-media platforms include but are not limited to personal Weibo, personal logs, personal homepages, etc. The most representative hosting platforms are Facebook and Twitter in the United States, QQ Space, Sina Weibo, and Tencent in China Weibo, WeChat Moments, WeChat Public Platform, Renren, Baidu Tieba, etc.

There are also many technology blogs (mainly referring to news information websites focusing on the Internet and technology), some of which were born out of portals; some were created by people from traditional media; some were born out of traditional media, but because of the team's Limited, so the features are not clear.

We-media can be divided into broad self-media and narrow self-media. The broad self-media can be traced back to the end of the last century. At that time, personal homepages and BBS personal albums could all be called self-media, and then there were blogs and Weibo. wait. Self-media in the narrow sense can be symbolized by WeChat public accounts, plus subsequent self-media writing platforms such as Baidu, Sohu, NetEase, and Tencent.