Shandong Mobile Station's Lighthearted APP Mobile Internet and Media Open Cloud Platform

According to Dong Chongfei, deputy general manager of Shandong Internet Radio and Television Station and general manager of Shandong Mobile Station, "Lightweight APP" has the characteristics of no need to download and can be searched, which is easier to popularize than Weibo, WeChat and traditional clients. Based on the innovation of China social tv Laboratory and Shandong Radio and Television Station, this cloud platform, which is independently designed, developed and operated by mainstream media, has controllable content release, which is more formal and safer than Weibo and WeChat. The Lightweight Media Cloud Platform has been recognized by relevant departments of several national ministries and commissions, and the two sides are negotiating to rapidly promote the mobilization of government departments at all levels in China at low cost through the "Lightweight APP" platform. "Light APP" is also cooperating with nearly ten mainstream media and various channels in China to promote the integration and development of major traditional media and new media in the country; Shandong Mobile Station cooperated with telecom operators to create an all-media "Lightness Life" through the "Lightness APP" platform, which has developed more than 5 million subscribers in Shandong in just half a year. At the beginning of 215, the "Smart Shandong" client cluster project based on the "Light APP" platform is being demonstrated and promoted. Once the project is implemented, 1, wireless clients of the "smart cluster" at the provincial, prefecture, county, township and village levels will be quickly built within three months, and the comprehensive mobile coverage of the government and people's livelihood service system in Shandong Province will be initially realized. It is reported that the "Light APP" platform has been tested for half a year, and has developed more than 2, customers nationwide, with more than 6 million page views.