Automobile Encyclopedia (Brand)

I know a car brand-Mercedes-Benz every day.

Basic information

Brand name: Mercedes-Benz; English name: Mercedes-Benz; ; Country: Germany; Headquarters: Stuttgart, Germany; Brand type: German; Creation time:1883; Founder: karl benz gottlieb daimler; Group: Daimler AG.

brand introduction

Mercedes-Benz brand is one of the top luxury car brands in the world, which was founded by Karl Benz on 1883. 1926, after the formal merger of Mercedes-Benz and Daimler, gottlieb daimler became the second founder of Mercedes-Benz brand. Mercedes-Benz adheres to the "best" brand concept and is committed to bringing users the best product quality, the most comfortable driving experience and the most reliable safety performance.

At present, Mercedes-Benz products have been involved in many market segments such as mini-cars, small cars, medium-sized cars, coupes, off-road vehicles, SUVs and commercial vehicles. In the 20 19 ranking of the top 500 world brands, Mercedes-Benz ranked seventh.

Car flags

Logo design, Mercedes-Benz logo consists of a circular frame, a triangular star and a set of English letters "Mercedes-Benz". The whole logo is full of metallic luster, very full; Letters are written in slender lines, which are fashionable and elegant. The whole logo represents the three directions of the brand and symbolizes the development aspirations of the three fields of land, sea and air.

History of logo, 1902, the logo of Mercedes-Benz is composed of an oval badge, and the badge is designed with double contours, which is very rigorous. 1909, Mercedes-Benz redesigned the logo, canceled the oval shape, and consisted of a traditional round badge and a thick round frame. 19 16, the logo has changed a lot. The new logo consists of a triangular star with a yellow line, a circle with a red background and a thick black frame.

1989, Mercedes-Benz's logo became three-dimensional, the circular frame and the triangular star were given a metallic texture, and a more slender writing was adopted under the frame. 20 1 1, adjust the logo again. This time, the logo is very similar to that of 1989, except that the circular border becomes thicker, the triangular star becomes fuller, and the lines of the text are more elegant.

Automobile system information

As the world's top luxury car brand, Mercedes-Benz covers A, B, C, E, S, G, GLC, SLK and other models. Products involve mini-cars, small cars, medium-sized cars, coupes, off-road vehicles, SUVs, commercial vehicles and other market segments. Among them, Mercedes-Benz E-Class has attracted much attention from the market because of its superior product performance. 202 1, the sales volume reached 13598 1.

1. Representative car: Mercedes-Benz GLC

Guide price: 40.63-47.68 million

As one of the benchmark products of luxury brand medium-sized SUV, Mercedes-Benz GLC has been deeply loved by consumers since its listing, and has also achieved excellent results in sales. The new generation of Mercedes-Benz GLC adopts the same brand-new family interior design language as the S-class, including full LCD instrument and vertical central control large screen. It is expected that the latest MBUX human-computer interaction system will be integrated.

In the power part, while continuing to carry gasoline and diesel power, 48V light mixing system and plug-in hybrid power system will be added. As the first model among the top three luxury cars in Germany, the improvement of product strength is also expected to make it continue its good performance in the future market competition.

2. Representative car series: mercedes benz c class.

Guide price: 32.52-37.73 million.

The new generation of mercedes benz c Class adopts the latest family-style design language and the design concept of "sensibility and purity". At the same time, the overall style continues the S-class face value, abandons redundant lines, and uses curves and surfaces to construct a three-dimensional light source effect, which is visually flatter than the old models. Adopting the design concept of AMGGT family short front suspension, the "cockpit moving backward" gives the new C-class car a dynamic and harmonious body proportion.

In the C-pillar position of the new car, because it is a long-axis model, you can see the iconic chrome decoration. In terms of tire configuration, the new car will provide five brand-new sports wheels, matching Pirelli P7 tires with 245/40R 18 specifications, and of course, the classic close-packed AMG wheels. It is worth mentioning that the new C-Class also provides a standard version for the China market to meet the business needs of some consumers.

3. Representative car series: Mercedes-Benz G class

Guide price: 1892000.

Mercedes-Benz G-Class off-road vehicle is one of the hottest models in Mercedes-Benz and even the domestic market. Born in 1979, Mercedes-Benz G-Class has always been a "classic" representative of car fans. With the suspension of production of Volkswagen Beetle and the replacement of Land Rover's new defender last year, the classic position of Mercedes-Benz G-Class in the automobile circle may be more difficult to shake.

Classic appearance, strong performance and high brand premium make it synonymous with successful people, and it has been hard to find a car for a long time. It is only its production capacity that determines its sales.

4. Representative car series: Mercedes-Benz E-Class

Guide price: 43.68-54.60 million.

The new Mercedes-Benz E-Class will adopt family-style design elements that have appeared on the Mercedes-Benz S-Class and the new C-Class, and the front face will have a unified style. In terms of power system, the new Mercedes-Benz E-Class will continue to take a 2.0T four-cylinder engine as the main force, and at the same time launch a model equipped with an in-line six-cylinder engine. In the era of electrification, PHEV plug-in hybrid vehicles will appear one after another, and AMG vehicles will also be equipped with PHEV plug-in hybrid power system composed of V-type eight-cylinder engines.

5. Representative car series: Maibakh S-class.

Guide price:146.80-524.6438+ten thousand.

Maibakh's S-class air intake grille and bumper are different from Mercedes-Benz's S-class everywhere, and the vertical air intake grille, like Rolls-Royce, Bentley and other luxury cars, further demonstrates its dignity. The chrome-plated "ridgeline" running through the hood makes the car look more elegant and noble, and its prototype can be traced back to the classic Mercedes-Benz 770.

Compared with S-class, Maibakh's S-class interior design is more luxurious and textured. There are many "Maibakh" signs in the car, and there is a 12.3-inch full LCD instrument panel, which can support naked-eye 3D effect and has a very good visual effect. In terms of power, the Mercedes-Maibakh S480 will be equipped with a 3.0T inline 6-cylinder engine, the transmission system will be matched with a 9-speed automatic gearbox, and 48V light mixing technology will be added: its maximum power is 270 kW and its peak torque is 500 N/m. ..

6. Representative car series: Mercedes-Benz GT AMG

Guide price: 98.68-2.2988 million.

In men's eyes, GT is a dream car. The most fascinating thing is its endless modification potential. On him, there is even a modification case of 2000P, which makes the owner's car more unique and runs out of the trend at any time. In terms of interiors, AMGGT continues the design style of conventional models, and only some details have been adjusted, including sports seats.

In terms of power, the acceleration time of 100 kilometers is 0.2 seconds faster than GTS version, reaching 3.6 seconds, and the top speed can reach 318 km/h. The newly designed aerodynamic suite is not simply fixed on the car body. In the race mode, when the vehicle speed reaches 80km/h, it can always ensure the best state of aerodynamics and vehicle temperature and improve the handling stability.